ENGAGED SCHOLARSHIP PEER EXCHANGE NOVEMBER 20, 2013

Ed MorrisonPurdue Center for Regional Development

THE ENGAGED UNIVERSITYSEEING THE 21ST CENTURY UNIVERSITY THROUGH THE ENGAGEMENT LENS

!1

THE STARTING POINTSOME DEFINITIONS

!2

EN.GAGE.MENTCOLLABORATIONS TO INCREASE THE FLOW OF RESOURCES BETWEEN THE UNIVERSITY AND THE REGIONAL ECONOMY

!3

THE MOST POWERFUL LENS THROUGH WHICH TO VIEW THE OPPORTUNITIES OF THE 21ST CENTURY UNIVERSITY

RESEARCH FOCUS: PASTEUR’S QUADRANT

!5

Relevance

Rigor

Does the project seek to advance fundamental understanding?

Yes

Yes

No

No

Is the project applicableto a real world challenge?

Pasteur’s Quadrant

Bohr’s Quadrant

Edison’s Quadrant

Source:    Stokes,  D.,  Pasteur’s  Quadrant  (1997)

THE CONTEXTTHE POWER OF NETWORKS

!6

THE SHIFT: HIERARCHIES TO NETWORKS

!7

HIERARCHY: STABILITY AND CONTROL

!8

NETWORKS: ADAPTION AND LEARNING

!9

OPEN INNOVATION EMERGING

!10

BIG ISSUES EMERGING

!11

NEW THINKING EMERGING

!12

THE REGIONAL ECOSYSTEMUNIVERSITY AS ANCHOR

!13

SIMPLISTIC NARRATIVES DON’T CUT IT

!14

Faculty

Students

Research Dollars

Facilities

Graduates

Papers

Patents

Inputs Outputs Outcomes

Higher

Prosperity

�15

Start-up firmsVenture investor and

angel networks

Colleges and universities

Skilled talent pool

Innovating Stage 2

Companies

Provides ideas, incubators

and smart people

Provides capitaland expertise

Recruits smart people

Recruits and trains smart people

Provides networkand mentoring to

start-ups

Provides R&D partners

Recruits and supplies

smart people

Provides investment

and generates wealth

Provides training support to clusters

Acceleratesnew venture investment

Source: Ed Morrison, Purdue Center for Regional Development. Distributed with Creative Commons 3.0 Attribution license

THINK IN OPEN SYSTEMS

EXPLAIN THE REAL DYNAMICS AT WORK

“LINK AND LEVERAGE” YOUR ASSETS

EXAMPLE: A CLUSTER NARRATIVE

!18

Open Innovation

Productivity

Prosperity

Core Team guides development of a strategic agenda

Higher educational institution supporting the cluster with education, training and research

© 2008, Brian D. Thompson, UWM Research Foundation 10/6/08

Funds

Fluid Transport/ Civil & Ind. Engr.

Detection

Materials

Bioscience

Pumps/ Valves/ Components

Analysis/ Measuring/

Control

Water User

Consumer Products

Treatment/ Processing/ Softening

Utilities

Funding Agencies

Academic Institutions

Private SectorPublic Sector

Milwaukee Water Cluster

DOE

EPA

NSF

USDA

DoD

NOAA/DOC

Interior

World Bank

Foundations

International Partners

NIHGreater

Milwaukee Foundation

UWM

Marquette

UW-Madison

WATER Inst.Chem & Biosci

School of Freshwater Science

CEASPhysics

MSOEFluid Power

Rapid Proto Center

M7/GMC MMSDCity of

Milwaukee

DNRUNDP

Federal Government

Municipalities

Water Council

Pentair• Filtering & purification

GE

Badger Meter• Water meters • Meter reading systems

Procorp• Water reuse & softening • Phosphate & radium removal

AO Smith• Water heaters

Kohler• Faucets • Materials, coatings, plating • Casting technology

Miller Coors• Intake quality, output quality • Energy consumption

AquaSensorsThermo Fisher

Scientific

Fall River

Great Lakes Water• Water treatment equipment Advanced

Chemical Systems• Ind. wastewater treatment

CH2MHILL• Engineering services

ITT

Sanitarie• Wastewater treatment design

Flygt• pumps

SiemensJoyBucyrus

Veolia• Water utilities

Environmental

Energy Efficiency

Processing & Treatment

Monitoring & Detection

THE INNOVATIONSEXPERIMENTS IN ENGAGEMENT

!20

START NEW CONVERSATIONS

!21

VISUALIZE COMPLEX SYSTEMS

!22

Brainpower InnovationEntrepreneurship

Networks

New Narratives

Quality, Connected

Places

CollaborationStrategic Doing

USE NEW, SIMPLE MODELS

!23

Innovation

MoneyKnowledge

Research

DESIGN NEW ENGAGEMENT PLATFORMS

!24

CREATING ACTION IN CRUCIBLES OF DOUBT

!25

LIVING IN COMPLEXITY: WHERE TO START?

!26

CREATE A PLATFORM FOR NETWORKS

!27

USE SIMPLICITY TO MANAGE COMPLEXITY

!28

MAP YOUR COLLABORATIONS

!29

Undergraduate

Fraunhofer-Purdue

Collaboration Map

Innovation Acceleration

Innovation Policy

Innovation Education

Campus-wideCertificate

College of Technology

Graduate Executive

SME's ClustersLarge firms

SME's NIST/MEP Technology Harvester

Motor SportsCluster PRF

Other Clusters

Health Care

Technology InfrastructureCollaboration

Non-destructiveTesting

Polymers

Government

InnovationStandards & Certification

Local StateRegional Federal

Industry

1

5 6

3

27

4

8

9

Strategy Map for Purdue Fraunhofer Innovation Collaborations

RELENTLESSLY EXPERIMENT

!30

BUILD TRUST BY DOING

!31

EVALUATE DIFFERENTLY AND OFTEN

!32

CHARTING A NEW PATHPURDUE STRATEGIC DOING WORKSHOPS, 2008-2013

!33

JOIN OUR GROWING NETWORK

Thank YouEd Morrison edmorrison@purdue.edu