We all know that

Thanksgiving is right around the corner!! YEAH!

Turkey is the traditional food served at Thanksgiving Dinner!

Pick a food that you think should replace turkey

Marketers are often challenged with the

difficult task of convincing consumers to try

something new….now you must do this!!!!

Decide from a marketing standpoint how you

will convince consumers to switch!

Use your knowledge of the 5 P’s to market and

sell this new food!

1) Intro Slide – pictures to illustrate you new

Thanksgiving food~group member names

2) Explain why you chose this food (Product)

3) What will the Price be and why (Price)

4) Where will you sell this new food (Place)

5) Slogan (Promotion)

6) Sample Advertisement (Promotion)

You must have at least 6 slides!!!!!

Turkey + Duck + ChickenTurkey + Duck + ChickenMrs. SwartzMrs. Swartz

Three Flavors in ONE!! You still get Turkey You save money More meat to feed your

family Variety of meat options Saves on preparation time Doesn’t make you sleepy

Turducken costs approximately $100 on average. (for 15lbs which feeds about 20-25 people)

Many food stores sell them (even some Wal*Mart’s)

You can also order them online from different sites like Amazon or cajungrocer.com

I Want Turkey!!!

I Want Duck!!!

I Want Chicken!!!

I know!!TURDUCKEN!!!!

         

Mrs. Swartz

Soft and chewy candy with

flavor that lasts from head to

tail

480 pieces per box

Fat Free, cholesterol free and

low in sodium.

Also available in Grape and

Assorted.

Get your Swedish Fish TODAY!Available at a store near you!!