The 10th anniversary ECR Europe conference & marketplace

Preliminary Programmeoutline

Plenary 1. The case for ECR (70 minutes)

Session Chairs: Ed Lonergan, Gillette and Richard Holmes, Boots

• ECR visions from Carrefour and DanoneLuc Vandevelde, Carrefour (tbc) Franck Riboud, Danone (accepted)

• The ECR research results and testimonials(IBM & Academic Partnership)

• Case studyL’Oréal/Asda

Champion: David Woodward and Vicky Belcher/ Gillette Facilitator: IBM/academics

25 min

30 min

20 min

Plenary 2. Joint value creation (85 minutes)

• Introduction and setting the scene for joint value creation 15 minHans Joachim Körber and Thony Ruys

• Consumer trends 20 minMartin Sorell, WPP

• Case: Unilever Albert Heijn 20 min

• CEO interviews 30 minLee Scott, Bruno Bichmoderator: Feargal Quinn Joint by ECR Europe co-chairs

Champion: Sjoerd Schaafsma /ECR Europe project group

Plenary 3. Driving efficiency and effectiveness (85 minutes)

• How to unlock value: linking Joint value creation and driving efficiency and effectiveness –> joint business planning 15 minRoger Deromedi, Kraft

• Value chain efficiency and sales growth are linked 20 minTesco -

• Demand side case 15 minSystème U – Bel France

• Collaboration along the entire value chain 20 minMetro – Procter & Gamble

• Professional relations 15 minE.Toja

Champion: Chris Stephens / Kraft Foods

Plenary 4. The changing landscape – 75 minutes

• Responding to discount: a new business model for food retailers Coca Cola Retail Research Council (confirmed)

• Keynote: Bob Johansen, IFTF

CEO Panel (4 people max.)– Terry Leahy, Tesco (accepted)

– Patrick Rabain, L’Oréal (accepted)

– Rudy Provoost, Philips (accepted)

– Bob Johansen, IFTF

Champion: Jean Luc Martin / Colgate-Palmolive

30 min

30 min

40 min

26 April 2005 DAY 0          time

Starter seminars

Category Management in a low data environment

(Accenture)

Use the ECR scorecard to benchmark and improve your

performance (GCI)

Get your basics right: Global Data Synchronisation

(GCI)

Get the most out of communication standards upstream

(GS1)

How SMEs are successfully implementing

ECR concepts

(ECR France)

16.00 - 17.30

Overview break out sessions

         

Break out sessions 1

Bringing demand side implementation to the shop floor

(ECR France)

Collaboratively improving supply side efficiencies

(CapGemini)

Unlock the upstream potential of your supply

chain! (GCI)

High performance retailing

(Accenture)

Foodservice

(CapGemini)

 

 

Breakout sessions 2

Joint value creation beyond

price (ECR consumer value project)

How lean consumption can transform retailing

and supply chains (D. Jones and J. Womack)

Value Creation through Joint Packaging

Development (KMPG)

Does growth

depend on price?

(The Store)

Value Chain Governance in the Consumer Goods Industry

of tomorrow (AT Kearney)

breakout sessions 3

Getting more out of new product introductions

(IBM/Academic Partnership)

Delivering consumer satisfaction through effective shrinkage management

(ECR shrinkage team)

The tag is on! RFID/EPC in practice

(GCI)

Professional trading relationships

On Shelf Availability Improved

(Kraft)

Potential Break out sessions

         

Co-branding Retailers and A-brands manufacturers

Albert Heijn UnileverMonoprix Coca Cola

C-CRM

Tesco Procter & GambleUnilever Champion

The Case for ECR