the academics' guide to social media
TRANSCRIPT
The Academics’ Guide to Social Media
Sue Beckingham | @suebecks
Keynote: EDIN, Dublin City University 7 September 2015
A guide to social media for all educators
….Clearly more than just Facebook….
SOC
IAL
MED
IAPersonal networks e.g. Facebook, Twitter and LinkedIn
Interest based networks
Niche interests and hobbies e.g. Ravelry, DeviantArt, Goodreads
Media sharing networks
Images, video and audio e.g. Flickr, YouTube and Soundcloud
Discussion forums Threaded conversations e.g. Google communities, LinkedIn groups
Bookmarking sites Curation spaces e.g. Pinterest, Diigo
Social publishing Blogs and microblogs e.g. WordPress, Blogger, Twitter, Tumblr
Online reviews Commentary on publications e.g. ResearchGate, Academia.edu, Mendeley
A new language?...• FOMO fear of missing out• FOBO fear of being offline• Nomophobia
Take time to understand perceived barriers
Use
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Using social media can help
you develop NEW
connections beyond your immediate networks
Who do I connect with?
What do I talk about?
WHO in HE are using social media?
@HEAcademy @Seda_UK_
@Jisc @QAAtweets
@ICED_ed_dev@GdnHigherEd
WHO in HE are using social media?
https://www.facebook.com/HigherEducationAuthority
WHO in education are using social media?
Universities are using social media
Sharon Flynn
@sharonlflynnRose Cooper
@repooc63
Kay Hack
@hack_kayIain MacLaren
@iainmacl
Mark Glynn
@glynnmark
Academics are using social media
Catherine Cronin
@catherinecronin
https://catherinecronin.wordpress.com/
http://www.slideshare.net/cicronin
Academic projects are using social media
Academic humour using social media
. Some are interlinked and some niche; some temporal and others interacted with regularly. All arevalued.
My PLN
,
that is
my
perso
nal le
arning
netw
ork is
mad
e
up of
man
y
perso
nal le
arning
commun
ities o
r
PLCs
@suebecks
N
D
I
PI
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ERE
S
Personal learning networks grow as
you build connections and become part
of shared personal learning communities.
These may be planned or serendipitous
WHAT is social media being used for?
Sharing useful
information
Task• Just in time learning
• Planning a project
• CPD and training
• Research
• Teaching approaches
Traditional• Ask your peers
• Email, meetings
• Organised classes
• Library and journals
• Workshops and events
Social Media• Reach out to your PLN
• Crowdsource ideas
• YouTube and webinars
• Blogs and microblogs
• Tweetchats
WHAT is social media being used for?
Udemy Lynda.com Coursera Khan Academy
Blogs YouTube TEDx TED-Ed
MOOCs
Open Educational Resources OERS
Tweetchats Blogs Discussion Forums
WHERE are people doing this?
WHEN does this happen?
With increasing wireless connectivity and almost ubiquitous use of mobile
technology
any time and anywhereuse of social media is made possible
WHY is social media important to embrace?
The ripple effect
The mission of EDIN is to support, enhance and influence the field of academic
development and practice. We achieve this by informing policy and practice in
teaching and learning in Higher Education, and by collaborating in research and
dissemination of resources. EDIN values creative, critical, collaborative and
professional approaches in supporting teaching and learning.
connecting and communicating
curating creating
collaborating
HOW can academics make good use of social media?
5Cs Framework Nerantzi and Beckingham 2014
Curation
http://www.scoop.it/t/taking-a-look-at-moocs
http://socialmediaforlearning.com/
Blogging
• Share and engage with contentWhat
• Provide instructions and guidance where neededHow
• Share case studies and exemplarsWhy
Using Social Media
• Share case studies and exemplars1.Why
• Provide instructions and guidance where needed2. How
• Share and engage with content
3. What
Using Social Media as Educational Developers
Start with the WHY
HOW can organisations help staff make good use of social media?
1 Encourage CPD time and share exemplars of how to get started
2
3
4
Empower staff to use social networks in the workplace
Share stories about staff achievements
Senior Management acting as role models
HOW can individuals make good use of social media?
1 Understand the importance of having a relevant bio on their own online profiles
2
3
4
Connect with other professionals outside of your own institutional network of peers
Take advantage of anytime anyplace CPD opportunities and realise the value of self-determined learning
Developing and owning their own professional online presence by sharing achievements of self AND others
add presentations to SlideShare and sharing also on your LinkedIn profile
add your publications to your LinkedIn profile: articles, press releases, papers, books and chapters
add projects you are involved in along with the names of those you are collaborating with
write guest posts for other peoples’ blogs, websites and digital magazines
write your own blog and share a link via Twitter write a LinkedIn post and updates which include links to
useful content
HOW can YOU make good use of social media?
Follow #edchatie
https://byod4learning.wordpress.com/
4th iteration will take place 11-15 January 2016
Bring Your Device for Learning
http://www.slideshare.net/suebeckingham/social-networking-with-seda-48831141
“A cross-pollination of ideas happens as local students, participating in different virtual communities, carry ideas back and forth between those communities and their local ones”
John Seely Brown 2000
Towards a Learning Ecology
Sue Beckingham | @suebecksEducational Developer and Senior Lecturer at Sheffield Hallam University with a research interest in the use of social media in education.
Blog: http://socialmediaforlearning.com/ LinkedIn: linkedin.com/in/suebeckingham