the age of lip fillers - why we're so obsessed with the … · 2018-04-09 · fillers. but you...

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Some trends enter the beauty zeitgeist overnight, infiltrating our social media feeds for ashort while before returning to oblivion. Then there are the mainstays – those that slicethrough the buzz and carve out their place as a decade-defining beauty movement. Think90s over-plucked brows, noughties D-Cup boob jobs, and now, our fixation with lip

THE AGE OF LIP FILLERS - WHY WE'RE SO OBSESSED WITH THE PERFECTPOUT

Plumping your pout with fillers is now potentially as mainstream as teeth whitening.But how did we get here? ELLE investigates the 'tweakments' taking the beauty

world by storm.BY JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER

JOELY WALKER 23/10/2017

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fillers.

But you knew that already. You're living in the age of the 'lip job', with the number ofGoogle searches for lip fillers in the UK 10 times higher than the figure from 2012 and lipaugmentation proving the most popular non-surgical cosmetic treatment of 2016,according to whatclinic.com

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Lip augmentation was the most popular non-surgical cosmetic treatment of 2016.

But how did fillers move on from their 'trout pout' reputation to the modern workingwoman's' 'tweakment' of choice? These days, it seems plumping one's lips with a syringefull of filler is as routine as teeth whitening and as easy to fit into your lunch break as ashellac manicure.

Scroll through Instagram and you'd be forgiven for thinking our obsession with poutingperfection is a recent phenomenon. In fact, it supersedes the millennial era, with theAmerican Society of Plastic Surgeons' 2016 report

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report highlighting an increase of 50% in lipaugmentations for 18 to 55-plus-year-olds between 2000 and 2016.

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https://www.whatclinic.co.uk/

https://www.plasticsurgery.org/news/plastic-surgery-statistics

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'THE AMERICAN SOCIETY OF PLASTIC SURGEONS HIGHLIGHTED AN INCREASE OF50% IN LIP AUGMENTATIONS FOR 18 TO 55-PLUS-YEAR-OLDS BETWEEN 2000 AND

2016.'

Angelina Jolie certainly piqued our interest (and envy) for the naturally plump lip in2000 with the release of Girl, Interrupted, but it was 16 years later that one 17-year-oldreality TV star truly cemented the world's burgeoning obsession with augmentation.

In May 2015, a preview episode of Keeping Up With The Kardashians aired, in whichKhloé Kardashian asked her youngest sister, Kylie Jenner (aged 17 at the time), abouther enhanced lips. As a result, Google searches for lip fillers peaked globally, and oneLondon clinic reported a 70% rise in enquiries over the next 24 hours.

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Kylie (@kyliejenner) on Oct 13, 2017 at 1:33pm PDT

Jenner had previously sworn her lips were simply a make-up trick. But why? 'I'm just notready to talk to reporters about my lips yet', she said. 'People are so quick to judge me oneverything.' She makes a valid point – our social media culture and the anonymity itoffers means we're unashamedly quick to judge, call out or comment if someone –particularly another woman - has had 'work done'.

Indeed, in this instance we did, but what was arguably more interesting was theadmiration of those wishing to emulate the look; admiration that helped Jenner build anempire – she launched her debut line of Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits

Lip Kits that same August, which sold out andsubsequently sparked a thousand imitations. No longer fazed by the judgement, Jenner'sventure into into cosmetics helped make her the youngest ever person featured on theForbes Celebrity 100 list.

https://www.instagram.com/p/BaM6ZOkFID8/

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Kylie Cosmetics (@kyliecosmetics) on Sep 29, 2017 at 11:36pm PDT

Leading cosmetic Doctor (and go-to for the beauty industry), Dr Frances Prenna Jones

Dr Frances Prenna Jones











Dr Frances Prenna Jonesnoticed a surge in demand for lip fillers in her clinic around a similar time, with a steadyrise ever since. 'Women of all ages enter my clinic for cosmetic lip treatments; half wanta "natural" aesthetic, while the other half still ask for a "Kylie Jenner" look.'

Does she find this surprising, considering her clientele is made up of such a broad rangeof working women? 'I'm continually blown away by the sheer volume of women askingfor this; Kylie Jenner's influence is undeniable.'


https://www.instagram.com/p/BZp8Pnvl4zs/

https://www.instagram.com/kyliecosmetics/

http://www.drfrancesprennajones.com/

Jolie in Girl, Interrupted, 1999

Sadly the quest for lip perfection isn't always so straightforward, with lack of regulationsleaving women at risk of botch jobs. 'These treatments are now very straightforward anddangerous side effects are extremely rare,' Dr Prenna Jones explains, 'but should an issuesuch as anaphylaxis, occlusion of blood vessels, allergic reactions or extreme swellingoccur, I personally don't believe anyone other than a doctor, who is governed by strictrules and regulations, would be best suited to dealing with and rectifying such issues.'

Save spas and beauty salons for facials - never (ever, ever) fillers - and choose yourdoctor wisely. The one question Dr Prenna Jones recommends asking your practitioner?'How many times have you done this before?'

'THE ONE QUESTION DR PRENNA JONES RECOMMENDS ASKING YOURPRACTITIONER? "HOW MANY TIMES HAVE YOU DONE THIS BEFORE?"'

The good news: where there's demand, there's supply. Cue a wave of innovative productsand treatments appearing in clinics over the past year. One such treatment is, the Lip

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Smoothie, spearheaded by medical doctor and specialist dermatologist, Dr StefanieWilliams of Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London

Eudelo London.

It involves taking a small amount of the patient's blood and placing it into a centrifugeextractor to produce a platelet-rich plasma (or PRP). Post development, it's mixed withhyaluronic acid before injecting into lips. The result? Aside from instant fullness, itstimulates tissue regeneration by kicking your stem cells into gear, which prevents loss ofplumpness down the line.

Glad to read in 'You and Your Wedding' magazine that the lovely @melanieemacleod feels proud to













pout after her Lip P-Booster at Eudelo :-) . . . #dermatologist #dermatology #cosmetictreatments













http://www.eudelo.com/

https://www.instagram.com/p/BQu7Jtnhcoa/

#cosmeticdermatology #cosmeticdermatologist #lipfiller #lipfillers #lipbooster #eudelo #naturalresults













#beauty #aesthetics

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Dr Stefanie Williams, Derm. (@drstefaniew) on Feb 20, 2017 at 4:20am PST

For those concerned with outline as much as size, Dr Tijion Esho of The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic

The ESHO Clinic haspioneered the Cupid's Bow Lift, whereby micro threads are passed through the philtrum(the vertical groove in the middle area of the upper lip) for a 'subtle, natural-lookingresting pout.'

If softness and improved texture are your end game there's Volbella - a dermal fillertreatment by Dr Bernard Hayot, which can be injected superficially under the mucosamembrane to smooth out dehydrated-looking lips without plumping. More intriguingstill, if injected into lips for fullness, it doubles up as a shine-booster due to it's higherconcentration of hyaluronic acid, which boosts hydration the dermis (the deep livingtissue beneath the skin's surface, where all the real work goes on). A semi-permanent lip-gloss of sorts, this will set you back £400.

'LIPS ARE BIG BUSINESS.'

'Lips are big business,' says Emma Grace Bailey, Associate Beauty Editor at global trend-forecasting company WGSN, 'Whilst some might opt for the more permanent mimicry offillers, brands are also realising the need for less invasive solutions. Treatment-basedformulas have been appearing on the market over the past few months, targeting thoselooking for temporary enhancements. These include Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum

Verso's Lip Serum, which containsRetinol 8 and stabilised vitamin A, and Dr Brandt's 3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

3D Lip Plump Fix

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3D Lip Plump Fix, which helps


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stimulate fat cells to maintain and enhance fullness.' Delivering clever concepts for anequally savvy consumer.

And if needles, short-term plumping products and wishful thinking aren't your thing,there's always make-up. The easiest trick in the book is a reflective gloss or pearlescenthighlighter in the centre of the lips and atop the Cupid's bow – attracting light to all theright places.

Dior's new Rouge Dior Double Rouge Lipsticks

Rouge Dior Double Rouge Lipsticks











Rouge Dior Double Rouge Lipsticks do the job for you by tracing the outeredge of lips with a deeper shade and the inside with a complimentary pop of lightermetallic. 'It all comes down to the right colour combinations of the matte and themetallic, of which we tried hundreds,' explains their creator and Dior Make-Up's creativeand image director, Peter Philips.

https://www.dior.com/beauty/en_gb/fragrance-beauty/makeup/lips/lipsticks/pr-lipsticks-y0027279-matte-metal-colour-couture-contour-lipstick.html

The glam squad at work. Have a look at the #diormag backstage impressions! Makeup by













@peterphilipsmakeup. Join the team !












@peterphilipsmakeup. Join the team ! Makeup by @peterphilipsmakeup Photo by Daniel Jackson

Makeup by @peterphilipsmakeup Photo by Daniel Jackson












@studio_jackson Model @mathealucchini Hair Style @lukehersheson












@studio_jackson Model @mathealucchini Hair Style @lukehersheson #diormakeup

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Dior Makeup (@diormakeup) on Oct 18, 2017 at 7:01am PDT

Volume and fullness are most frequently top of the lip wish list, but there's another, moresurprising element of the lip movement that's only just beginning to enter theconversation: lip reduction. In the same report

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report from the America Society of PlasticSurgeons, figures revealed that lip reduction surgery is dramatically on the rise – with anincrease of 283% from 2015 to 2016, covering 3,547 operations in the US alone.

'VOLUME AND FULLNESS ARE MOST FREQUENTLY TOP OF THE LIP WISH LIST.'

Unlike hyaluronic acid lip fillers - which the body can easily break down over a period offour to six months - this procedure is invasive, irreversible and requires localanaesthesia. Certainly not something to be taken lightly, it involves removing skin fromthe wet-dry border of the lips (or vermillion), before stiches are used to create a new lipline and shape. Aside from decreasing size, patients can opt for reduction to help removeinsoluble permanent fillers gone wrong (entirely different to your standard injectablefiller).


https://www.instagram.com/p/BaZFc0uj5TM/

https://www.instagram.com/diormakeup/

https://www.plasticsurgery.org/news/plastic-surgery-statistics

Upper lip reduction surgery can draw attention to new attractive lips. The lower photo was one week













after surgery. Contact for online consultation:


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thefaceplasticsx

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thefaceplasticsx (@thefaceplasticsx) on Oct 9, 2017 at 10:22pm PDT

You need only search #LipReduction on Instagram to see nearly 6,000 posts dedicatedto before and after results. Although not entirely new - Thailand-based dermatologist Dr.Nuttae Nuttapon confirms its popularity in Asia around five to 10 years ago - it's thewider and escalating appeal that's significant. Our obsession with lips goes far beyondthe Kylie aesthetic – but to what end?

https://www.instagram.com/p/BaDjsXkFNa1/

https://www.instagram.com/thefaceplasticsx/

Throughout history, women's relationships with their own beauty standards have beentumultuous – and that includes lips. Beauty ideals are ever changing, and while we maynot know what the future of our face holds, it's clear that – for now at least - lipalteration is on the cosmetic agenda more than ever before, as is the conversation aroundit. Bigger, plumper, smaller, glossier – we clearly want our mouths to make a statementbefore we actually open our lips, let's just make sure it's a positive one.

Tempted by lip fillers but want all the facts first? Dr FrancesPrenna Jones answers Google's most-searched questions...

What are lip fillers?

The filler itself a hyaluronic acid molecule, which is a naturally occurring compound inthe body that attracts water and can hold up to 1,000 times its own weight. Injected, thisresults in a plumper, fuller lip effect.

Can anyone get them?

For fillers, Botox and both invasive and non-invasive procedures, patients need to beaged 18. Plus, no clinical studies have ever proven that it's OK to undergo treatmentwhen pregnant, when fluctuating hormones make it more difficult to predict results.

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How long do lip fillers last?

It depends on the product, the patient and a number of other factors. As a ballpark figurethe first time should last four to six months and after that can be anything from ninemonths-plus. Longevity can depend on the person's metabolic rate and age.

What's the healing time?

There is no healing as such, although swelling might occur in a few cases for around 24to 48 hours. Most patients see the end result on the same day with very little swelling, aslong as they've been to a reputable practitioner. If swelling should occur, we use ice cubeswrapped in gauze to cool the area to prevent bruising and help reduce swelling.

How much do lip fillers cost?

It varies depending on the practitioner and product, but you can expect anything from£250 to beyond £1,500. You should think of it a little like a hairdresser - you are payingfor the expertise of the practitioner rather than the actual product.

What if you're not happy with the results?

Go back as soon as possible to reverse the result. We use an eraser enzyme that instantlydissolves the filler, returning your lips to their natural shape and form.

Non-Committal Lip Plumpers

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Khloé Kardashian And Kylie Jenner Snap Selfies

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