the blues is #1 - allegheny...
TRANSCRIPT
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The Blues Is #1Lessons From The Blues Masters on Weathering the Storms of Change
Jesse LaveryDirector of Web Communications - Allegheny College [email protected] / @jesselavery #heweb15 / #MPD9
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The Blues Is #1Lessons From The Blues Masters on Weathering the Storms of Change
Jesse LaveryDirector of Web Communications - Allegheny College [email protected] / @jesselavery #heweb15 / #MPD9
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“I done seen better days, but I’m putting
up with these.”Rabbit Brown
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1. James Alley Blues 2. Messin’ With The Kid 3. Why I Sing The Blues 4. Damn Right I’ve Got The Blues 5. The World Is Goin’ Crazy (And So Am I) 6. Talk About The Blues 7. You’ve Got To Move
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2. Messin’ With The Kid
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“You can call it what you wanna, I call it messin’ with the kid.”
Junior Wells
Messin’ With The Kid!
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Director of Web Communications+
Admissions Sr. Staff • Campaign Cabinet • Undergraduate Research
Advisory Board • Bicentennial Committee • etc.
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Stability○
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Revolving Door
# 1
# ###
2010 - 2010Transferred
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# 2
# ###
2010 - 2010Office Restructured
Revolving Door
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# 3
# ###
2010 - 2011Changed Structure
Revolving Door
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# 4
# ###
2011 - 2011Changed Back
Revolving Door
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# 5
# ###
2011 - 2011Left Allegheny
Revolving Door
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# 6
# ###
2011 - 2012New VP Hire
Revolving Door
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# 7
# ###
2012 - 2013New AVP Hire
Revolving Door
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# 8
# ###
2013 - 2015Left Allegheny
Revolving Door
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# 9
# ###
2015 - 2015Power Vacuum
Revolving Door
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# 10
# ###
2015 -
Revolving Door
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3. Why I Sing The Blues
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“Everybody wants to know why I sing the blues.”B.B. King
Why I Sing The Blues!
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The Blues != Sadness(not necessarily)
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The Blues = Framework(we’re nerds. we like frameworks.)
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Having the blues is not a bad thing
makes you stronger gives you something to overcome
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4. Damn Right I’ve Got The Blues
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“Damn right I’ve got the
blues!”Buddy Guy
Damn Right I’ve Got The Blues!
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Politicsall of the politics
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$HS Grad Population
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$Enrollment
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%Discount Rate
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$Budgets
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$Staffing
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“Do more with less.”
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Brain Drain
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“Wish I was in Heaven sitting down.”R.L. Burnside
Wish I Was In Heaven Sitting Down!
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5. The World Is Goin’ Crazy (And So Am I)
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“Seems like the world is goin’ crazy - and baby so am I.”Walter Trout
The World Is Goin’ Crazy (And So Am I)!
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Budget Cuts • Staffing Cuts • Stupid Documentaries • College
Closings • Campus Violence • Declining Enrollment • YikYak •
Revolving Door of Bosses • Discount Rate • Declining HS Grad Population • QR Codes •
Politics • Lack of Training • Don’t Like Using The Phone
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Web & Social Mediascapegoat? savior?
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Budget Cuts • Staffing Cuts • Stupid Documentaries • College
Closings • Campus Violence • Declining Enrollment • YikYak •
Revolving Door of Bosses • Discount Rate • Declining HS Grad Population • QR Codes •
Politics • Lack of Training • Don’t Like Using The Phone
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It’s not your fault.
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You are not alone.
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What can you do?
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6. I Play Rock N’ Roll
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“I do not play no blues. I play rock and roll!”
Jon Spencer Blues Explosion
Talk About The Blues!
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Budget Cuts • Staffing Cuts • Stupid Documentaries • College
Closings • Campus Violence • Declining Enrollment • YikYak •
Revolving Door of Bosses • Discount Rate • Declining HS Grad Population • QR Codes •
Politics • Lack of Training • Don’t Like Using The Phone
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Know Your Rolethe web and social media will not
solve higher ed’s problems
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Be Clearabout what you can and can’t do
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Take On Morevolunteer + say “yes”
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Seize Opportunitiesproblems can be exploited
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Win With Dataanalytics and stats are your friends
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Be Indispensable(hat-tip: Seth Godin)
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Conjuremake your own luck
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Kudos Filecollect kindness
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“Big Ideas” Filethink ahead
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Report / Newslettercelebrate & educate
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7. You’ve Got To Move
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“You’ve gotta move child, you’ve got
to move.”R.L. Burnside
You Gotta Move!
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Be Prepareddon’t get caught without an answer
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Be Agileeven if higher ed isn’t
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- Encore -
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“I can’t quit you, baby.”
Willie Dixon
I Can’t Quit You, Baby!
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Suggested Reading
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Thank You!
Jesse LaveryDirector of Web Communications - Allegheny College [email protected] / @jesselavery #heweb15 / #MPD9