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  • 8/8/2019 The Business of It Understanding Itil and How to Run It as a Business 1277 (1)

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    1May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    Loy AllenDirector, Consulting

    The Business of IT

    Welco

    me

    Welcome

    to Transformation andInnovation 2007The Business Transformation Conference

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    2May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    Information TechnologyToday

    Growing technical and business complexity

    Cost pressures are never ending

    The value of IT is questioned

    The users of IT dont know exactly what they are

    getting nor how much they are paying Outsourcing/Off shoring/best of breed decisions

    are difficult

    Consultants everywhere

    The mountains are getting bigger and the heroes

    fewer

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    3May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    No Shortage of Ideas

    Running IT like a business

    IS Lite

    ISCo

    Information Technology Infrastructure Library

    Service Oriented Architecture

    Business Service Management

    Common Themes Self sustaining

    Customer focus

    Service based

    Process centric

    Business alignment

    Measurable service levels Ability to show value

    Transformation may be needed

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    4May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    If IT is a business

    What does it sell?

    Who buys it? (Customers/Consumers)

    How is what it sells built and delivered

    Who creates and delivers what IT sells?

    Where is it created and delivered?

    What does it cost?

    How much is it worth?

    Doesnt a business focus mean contracts and arms

    length customer relationships??

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    5May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    Service Defined

    A Service Definition 1: Activity that does not produce anything Definition 2: Work done by somebody for somebody else as a

    job, a duty, a punishment, or a favor Old TV image of IT Services: Computer tape spinning, lights

    flashing, cards being sorted

    Services are not tangible, they are hard to describe Service: Activity that produces an outcome, valued by aconsumer, when and where it is needed

    A service is different from a process Services are a discrete bundle of components (processes,

    enabling technology, skilled people, organization and facilities) Services can be bundled into offerings which have meaning

    and value to the consumer Services, offerings and components have owners

    Responsibilities include quality, cost, delivery Owners ensure integration with other services

    Wisdom begins

    with the definition

    of terms

    Socrates

    D i f IT S i

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    6May 22-24, 2007Washington Dulles HiltonThe Business Transformation Conference

    Domains of IT ServiceManagement

    Management ofInformation Technology Services

    Governance

    Architecture Management

    ApplicationManagement

    InfrastructureManagement

    Service SupportService Delivery

    ITST operateswithin 6 domainsthat encompass anIT environment.

    These domains are

    focused onenabling the ITorganization tooperate in abusiness like waythat ensure valueis received for theuse of IT resourceswithin anenterprise .

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    An IT OrganizationThe same principlesthat apply to the

    analysis of theperformance of anyorganization apply tothe performanceassessment of an ITorganizations.

    All of thesescomponents mustintegrate andfunction as a unit forIT to be successful inthe delivery ofservices to itscustomers.

    APQCs processframework and thevast majority ofbusiness diagnosticscan be applied to theassessment of IT

    organizations

    There are s ecific

    Facilities &

    Infrastructure

    Process

    Infrastructure

    Organization

    Performance

    Equipment

    Strategy

    and

    Vision

    Culture

    Competency

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    IT Organizations DeliverServices

    Enterprise

    Information Technology

    Service Provider

    BusinessUnit

    BusinessUnit

    BusinessUnit

    Information Technology Services

    Consumer

    Creator

    Broker

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    Service Model

    ServiceService ServiceService ServiceService

    Offerings

    Customer Customer

    Cross-s

    ervice

    Processes,O

    rganization

    Technology,

    Skills,Facilities

    Service SpecificProcesses, Technology, Organization, Skills, Facilities

    ServiceService

    LevelLevel

    AgreementsAgreements

    ServiceService

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

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    Multiple Service Providers

    ServiceService ServiceService ServiceService

    Offerings

    Customer Customer

    Cross-service

    Process

    es,O

    rganization

    Technolog

    y,

    Skills,Faciliti e

    s

    Service SpecificProcesses, Technology, Organization, Skills, Facilities

    ServiceService

    LevelLevel

    AgreementsAgreements

    ServiceService

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

    OperatingOperating

    LevelLevel

    AgreementsAgreements

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    The Service CatalogThe catalog is the heart of the services based organization

    Offerings created from

    services

    Services are created

    from components

    Offerings arepresented to

    customers

    Services can be

    presented to

    customers or

    regrouped to provide

    customized offerings

    Offerings

    Services

    Components

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    The concept of Service Oriented Technology Management leverages experience and

    industry best practices to guide IT toward achievement of their objectives

    Service Oriented TechnologyManagement

    Service Oriented TechnologyManagement is a comprehensiveapproach to the transformation and

    operation of a service basedenterprise relying on structure anddiscipline to identify, define, supportand provide services, delivered to aconsumer, consistently meeting

    standards in support of theirbusiness objectives

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    Service Oriented TechnologyManagement

    Service Oriented Technology Management looks at

    rethinking and structuring what the IT organization provides

    to it customers and how well it does so

    Viewing a business in terms ofservices provided allows

    Clients, including IT organizations to bundle process,

    enabling technology, people, management structures and

    facilities into offerings Services are then shared with consumers across an

    enterprise based on value to the consumer, cost that can

    vary based on the appropriate per level of service

    Value is understood and appropriate services are provided

    to enable consumers to meet their business objectives

    and the enterprise to improve its performance

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    What is ITIL?

    ITIL is a best practice in IT Service Management, developed

    by OGC and supported by publications, qualifications and an

    international user group (itSMF)

    It is a component of the foundation of the ITS&T practice

    It is primarily process driven, describing what should be done

    but not how

    It is the de facto standard for IT Service Management globally

    It integrates with CoBIT, MOF, BS15000, ISO

    It is growing in acceptance and is being improved based on

    experience

    IT is a guideline not a cook book

    It is not an out of the box solution

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    History of ITIL

    ITIL was initially developed in the late 1980s

    The British Telecommunications Agency (CCTA), nowcalled the Office of Government Commerce (OGC),developed a framework for efficient and financiallyresponsible use of IT.

    The goal was to develop an approach that would be

    vendor-independent and applicable to organizations withdiffering technical and business needs.

    ITIL version 1 grew from a collection of best practicesobserved in the IT service industry.

    ITIL version 1 was static so over the last few years OGCmade changes (some of those are quite significant) to

    ITIL and the latest publication of the library is regardedas version 2

    In early 2005 work started on ITIL version 3, due to bepublished in June

    Wisdom begins

    with the definition

    of terms

    Socrates

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    ITIL is changing

    ITIL V3 is a significant shift from

    the process oriented approach

    in V2 to the focus on services.

    V3 is to be published in June, itis believed to be of considerable

    value in defining how services

    are identified, designed,

    delivered and supported

    ITIL Version 2

    ITIL Version 3

    June 2007

    http://www.itsmacademy.com/Detail.bok?no=14http://www.itsmacademy.com/Detail.bok?no=11
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    OK, How??

    Moving from a functional view of IT to a service,business view is transformational in nature

    A plan/framework/strategy is essential Define terms and measurements Shift thinking from functional to service

    Organize IT for focus and effectiveness Understand how services are delivered and howmuch they cost to deliver

    Define how value will be determined and how thecosts of services will be recovered

    Transformation requires active sponsorship,leadership and perseverance

    Governance (framework for decision making) of ITmust change

    New skills may have to be added to the ITorganization (account/relationship management??)

    Communication with customers and IT is critical

    IT must create value in the minds of its customers

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    Guiding Principles

    IT serves its customers, not IT IT enables customers to meet their business objectives IT has a mutually beneficial relationship with its customers Expectations for the delivery of services are clearly and

    commonly understood by the customer and by IT IT communicates the value it brings in terms customers

    understand Service offerings are customizable and based on

    consistent delivery of services Customers pay for level of services they receive Service owners are responsible for the life-cycle of the

    service including quality and cost A service is integrated with the other services IT and its customers operate within a commonly

    understood framework, ITIL IT runs like a business

    Basis for transformation

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    WIIFM

    Clearer understanding of what IT offers the business it

    supports

    Opportunity to align IT to the business needs

    Clarity of roles and responsibilities within IT

    Improved governance relationships with managed

    service providers

    Improved governance relationships with the enterprise

    A more efficient and effective IT organization that

    enables the business it enables to meet its objectives

    Survival???

    Whats In It For Me???

    ThTh

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    Than

    kYou

    Than

    kYLoy AllenDirector, Consulting

    Contact Information:817 235 [email protected]

    ou