What his key driver isGreat BusinessRelationships

What he needs from you

AT LASTTHE RELATIONSHIP APP!

Understanding any team member, client, prospect orsupplier

How she makes decisions

Best way to influence her

How to build Trust with her

There are many profiling tools to help you learn more about your teammembers, clients etc. These only work if people agree to fill out aquestionnaire and share the results with you.

With the Relationship app you are in control.

In 1½ – 2 minutes on your mobile you score simple observations of theperson you need to profile. The Relationship app immediately shows youhow your communication style compares to this person’s and lists keypoints you need to follow to –

• build a strong relationship• motivate or reward this person• close a sale• win support for change• improve teamwork

Use the Relationship app to quickly profile peopleyou deal with

• You use an easy multi-choice scoring slide on your iPad,iPhone or Android (similar feedback is also available viaPC or laptop)

• Persona Global and DMC provide & support this uniqueapp

• The next 3 slides give an example of how the Relationshipapp works

• In the example, the person you are profiling is called ‘thelistener’.

This unique Relationship app from Persona Global andDawson McDonald (DMC) is a breakthrough, giving realtime feedback on how to communicate effectively

There are 16 of these behaviours to be scored, by touching the screen& moving the slide to the point you consider reflects your listener’sbehaviour. This takes no more than 2 minutes.

The app on your iPad, iPhone or Android

The multi-choicescoring slidelooks like this

The app on your iPad, iPhone or Android

Once you enter the information the Relationship app shows thecommunication style of your listener compared to you .Plus it providestips on how to be effective in communicating with this person – see next slide.

Feedback Matrix

The Relationship app shows how to deal withthis particular person (represented by )

• Limit small talk - if any

• Start quickly with business at hand

• Arrive for your meeting on time but be prepared to wait

• Focus on bottom line results in terms of time saved,money earned

• Be prepared to address issues in detail

• Be confident but do not argue with your listener’s logic

Dawson McDonald make the Relationship appfully effective by coaching you in –

Understanding how others see you as a communicator

A practical & systematic method for identifying the needs ofothers by observing their language & behaviour

How to adapt your behaviour to communicate effectively withdifferent personality types

How to build Trust and use empathy and flexibility in yourcommunications

Using this knowledge to successfully become a TrustedAdviser/Partner or Influential Leader

Access to the Relationship app

Be coached by Dawson McDonald in how to use theapp successfully

Use it to profile & deeply understand each of yourcolleagues, team members and key clients/prospects

The Relationship app automatically compares profilesof you & your listener & shows you how to act

Each profile is permanently accessible on line

No limit on the number of profiles you create

Security

• The Relationship app does not need to beintegrated with the organisation’s IT

• The only requirement is a download for mobiletechnology or internet access to the Persona Globalsite

• This may require IT Department approval for thedownload & use

• If a user of the app resigns then access to allaspects of the app can be cancelled

• Information stored on Persona Global systemscomplies with EU Privacy laws – stronger thanAustralian laws

Better Understanding =Better Relationships & More Influence

No other supplier offers a similar Relationship app, thisis a unique breakthrough in understanding &influencing others

Adapting your approach to meet the needs of othersincreases influence & builds strong, lasting relationships

The app is simple to use, supports you in the field witheasy to follow advice &

Can also be programmed to provide advice onpositioning your product or service to meet thepreferences of individual clients/prospects

Extra Benefits for Sales Managers

When a sales rep or account manager leaves there is arisk that the client becomes unsettled while a newperson takes over & tries to figure out how best tohandle the client.

If you store the profiles of every key client then when asales rep/account manager leaves you can brief a newperson on how best to manage each client

These stored profiles can also help you choose a newsales rep/account manager who will be a good fit withthe client

Imagine how much easier this makes the transitionfrom one sales rep/account manager to another

Your clients also benefit from a smooth transition & soare more likely to “stick” with you

21st Century Technology backed by Experience

The Relationship app is a strong tool for success inleadership, influence & relationship management

It can be used by managers to build, lead & manageteams or individuals & by others to manage clientrelationships

This Relationship app from Persona Global bringsexciting new benefits to their most popular program –Persuading & Influencing Others.

Over 1M people globally have benefited from thisprogram

Dawson McDonald have been coaching people in theskills of Persuasion & Influence for 15 years

What Clients Say about the Coaching Program

“The (PG) Persuasive Communicator Program is an excellent work tool and its applicability to the Sales Forcemakes a positive impact and also plays a decisive role in the results. This is a fantastic technique thatpromotes a positive behavior change in the way of performance of the Sales Force.

I write this based on my experience - the methodology implemented for approximately 650 professionals:Directors/National Sales Managers/Territory Managers/Technical Consultants/AccountManagers/Representatives/Interns/Marketing and Brand Managers/ between Danone (my currentcompany) and Pfizer/Wyeth (previous company).”

Sales Training Manager, Danone Medical Nutrition

“I’ve been in the training industry for 20 years and I’m convinced this is the best program I’ve ever seen.”

Director of Training for Operations, Alcatel, Mexico City

“Thank you for your guidance and coaching. The sessions were excellent, challenging and deeply useful. Youfundamentally changed my approach to ‘coaching’ our management team and provided some powerful toolsand insights that have enabled me to communicate more persuasively up the line. (This was) one of the mostuseful personal development programs I have completed.”

General Manager – Country Fire Authority, Victoria, Australia

Dawson McDonald Consulting

Performance Improvement Consultants

Ph: +61 (3) 9602 4858.

E : info@dawsonmcdonald.com.au

W: www.dawsonmcdonald.com.au

For more information on the Relationshipapp please contact: