the chabad centennial celebration “100-years of the rebbe” introduction the rebbe the event...
TRANSCRIPT
The Chabad Centennial Celebration“100-years of the Rebbe”
INTRODUCTION
THE REBBE
THE EVENT
DEMOGRAPHIC
THE JEWISH
LEARNING GROUP
SPONSORSHIP
OPPORTUNITIES
CLOSING
The Jewish Learning Group
March 10, 2002
Corporate Partnerships
The Jewish Learning Groupis proud to announce the first ever
“Chabad at the Symphony”Manhattan Center, NYC
March 10, 2002
A benefit concert for the Greater NYC Jewish Outreach Centers Celebrating 100-years of the Rebbe
The Jewish Learning Group
2002
About The RebbeRabbi Menachem Mendel Schneerson,was born on Friday, April 18, 1902, inthe Ukrainian-Russian town of Nikolaev.
Recognized by his teachers as a child prodigy, the Rebbe outgrew formal teaching in his early childhood and was taught by private tutors. In his teens, he was already corresponding with noted Torah scholars several decades his senior.
The Jewish Learning Group
2002
The Rebbe’s LegacySurvived Russian oppression and the holocaust — but touched by both.
The “Rebbe”, as he was reverently know to the millions of people who admired and follow him, was the one individual who was responsible for stirring and awakening the conscience and spirit of the post-holocaust world.
Involved in the Gulf War, Six Day War, Women’s Rights, establishment of “college drop in centers,” drug rehab centers, medical centers, educations centers and countless other religious institutions around the world.
World leaders sought his advice, learnedfrom the Rebbe, and honored the Rebbe.
Video hyperlink
Video hyperlink
The Jewish Learning Group
2002
Chabad-Lubavitch WorldwideThe Rebbe’s greatest accomplishment was the establishment of over 3500 institutions in every metropolis, and in every corner of the globe.
The international network of Chabad-Lubavitch institutions spans more than 50 countries, putting a living Jewish community within the reach of any Jew.
These centers include synagogues, state-of-the-art outreach centers, day schools, libraries, rehabilitation centers, and summer camps.
From California to Colorado, New York to New Mexico, Florida to Minnesota, Toronto to London, Hong Kong to Tel Aviv, Lubavitch dominates the Jewish landscape and has become a worldwide phenomenon.
The Jewish Learning Group
2002
The EventThis historic non-profit (501 status) eventwill celebrate the 100-year mark of the lifeof the Rebbe. The event coincides with the 100th year since the Rebbe's birth (April 18, 1902), and will salute the Rebbe's impact on the global community.
300 years of Chabad Masterworksperformed in full symphony...
The Jewish Learning Group
2002
The Centennial TributeThe Centennial Philharmonic Tribute will showcase 300 years of Chabad-Lubavitch musical masterworks performed by a 60 piece philharmonic orchestra, featuring “Screens with Scenes” — a simultaneousgiant video-wall of moments withthe Rebbe, and scenes from around the Jewish world, thematically set to the music.
The symphony of sound and pictures will also feature international performers, andan award-winning video documentaryon the Rebbe's life.
100 VIP’s from around the world are expected to attend, as well as dignitaries, statesman, and the media.
The Jewish Learning Group
2002
Worldwide AudienceWhile the event will be held locallyin New York City and directly benefit the greater New York City area Outreach Centers, the impact will be recognized, felt and heard by millions in the US and around the world, providing corporate sponsors a rare opportunity to target millions of affluent, educated, loyal and accessible consumers.
The Jewish Learning Group
2002
The DemographicMore than 41% of Jewish households reportan income of $75,000 or more.
60.7% of Jewish people have a college degree
89.2% have major credit card
35.1% are between the ages of 30 and 49
70.7% have Internet access
52.9% shop over the Internet
75.6% purchase stocks and mutual funds
Over 50% are located in New York, New Jersey and California.
78% are empty nesters
61.2% are married and 48.7% are males
The Jewish Learning Group
2002
The Demographic68.3% have a retirement fund
74.9% will purchase an airline ticket in the next12 months.
78.6% will purchase a hardcover book in the next12 months.
28.6% will purchase a computer in the next 12 months
The Jewish demographic make up 10% of the New York population.
Event takes place prior to Passover, 2002.
40% of annual Kosher sales take place during or right before Passover.
92% of American Jews observe Passover
There are 10,500,000 Kosher consumers in the U.S.
The Jewish Learning Group
2002
The Jewish Learning GroupThe Jewish Learning Group is a non-profit organization dedicated to serving the educational needs of Jewish people recommitting to observant Judaism.
Their innovative products are created especially for Chabad-Lubavitch institutions, helping their members attain the rudimentary knowledge and confidence needed to build, lead, and further their Jewish observance at a comfortable and gradual pace.
They produce how-to guides on Jewish law and custom, traditional prayer texts with English transliteration and instruction, and other educational audio and video materials.
The Jewish Learning Group
2002
Top Line benefits
• Direct tie to over 5 million affluent, educated and influential Jewish people.
• National, regional and local print media exposure (Media buy)
• Regional and local TV exposure
• Regional radio exposure
• On-site signage at over 3500 Chabad-Lubavitch institutions
• West coast, East coast and regional Canadian TV exposure through two 2002 L’Chaim Telethons.
The Jewish Learning Group
2002
Top Line benefits
• Corporate logo exposure on all public relations, direct mail and ticketing material.
• Regional signage exposure throughout the New York metro areafour weeks prior to the event.
• Complementary VIP packages for the pre-concert Celebrity/VIP Cocktail.
• On-site display, signage and sampling opportunities at the event.
• Logo and direct mail opportunities through/on the “Collector’s Edition” Video and CD series.
• Multiple web site links with logo exposure.
• 501 non-profit status
The Jewish Learning Group
2002
The Costs• Title Sponsorship (1) $175,000.00
• Presenting Sponsorship Package (1) $100,000
• Official Product Sponsorship Packages (5) $25,000
• Custom program available
The Jewish Learning Group
2002
The Closing• The Chabad Centennial offers a rare non-profit status event with direct ties and exposure to millions of affluent Jews.
• High-impact event in a high-impact market
• Total turnkey opportunity
The Jewish Learning Group
2002
