THE CHARACTERISTICS OF WRITINGKlarisse Mae Alutaya

Roella Rose Legaspi

PURPOSE

To inform To instruct To propose To recommend To persuade

AUDIENCE/ READERS

Instructors Technicians/Users Decision Makers Internet Skimmers

TYPE/ GENRE

Adhérence to document type (genre) Format -font -margins -labeling for figures and graphics -line and paragraph spacing -number of words per document or per

section -section headings and subheadings

CONTENT

engages your readers pulls your knowledge together and

makes it accessible to your customers creates a buzz in social media include lists, images, video and a

number of other formatting techniques to highlight your message.

ORGANIZATION

A strong beginning Details are in order that makes sense Details are connected An ending that ties it all together

EFFICIENT WORD USE

Never use two words when one word will do.

Ex. 1: The relationship between the nature of salt water to fresh water in the Edgartown Great Pond that fluctuates often is extremely important to everyone including scientists, residents, and environmentalists on Martha’s Vineyard.

Ex. 2: The fluctuating salinity of EGP concerns many environmentalists, scientists, and residents.

APPROPRIATE WRITING STYLE

Avoid Personal Pronouns: for most documents, it is unnecessary to use

“I,” “we,” “us,” and especially “you.” Instead of saying, “I (or we) took measurements,” it is acceptable to say, “Measurements were taken.”

VISUAL APPEAL

Bold type Use Smaller Paragraphs Columns Dialogue Break up your writing into smaller

paragraphs.

Smaller paragraphs just seem more inviting.

Like this paragraph here.And this one.

Again, yummy whitespace.

“I don’t like toast,” he said.

“What?” she asked, obviously surprised.

“I don’t like toast.”

“But everyone likes toast.”“I don’t like toast,” he repeated.

“Yes. You do. Even people who don’t like toast like toast.”

“Not me,” he said.

“I don’t like toast.”

THANK YOU!