the choice is yours - mediatree · reward code and downloaded their choice of reward. as a result,...

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WHY CHOOSE DIGITAL REWARDS? It’s easy! Simple distribution and implementation make these rewards among the most practical and cost- effective incentives available. These relevant and popular rewards — like music, movies, magazines and eBooks — are items people love and regularly use. Customers can choose their exact reward, so everyone gets exactly what they want — and you can reach multiple demographics with the same reward. Since they’re valuable to the consumer, these rewards are very effective at increasing attention, strengthening interest and improving engagement. With nearly 100 years in the car rental business, Hertz® has always placed importance on customer satisfaction and continuous improvement in their services. In looking for a creative incentive to boost the return rate of their customer satisfaction surveys, they recognized that offering an instant digital reward would help to motivate a quick response to their online surveys. Upon returning their rental cars, customers were handed a “Digital Choice Card” offering a choice of complimentary Photo Prints, Music Downloads, Pre-Paid Phone Time, and Tree donations. After being directed to a branded landing page, Hertz customers simply completed the online survey, entered their unique Reward Code and downloaded their choice of reward. As a result, Hertz was able to offer their customers a free reward which increased traffic to their website to obtain valuable information they could use to improve their services. Product Digital Choice Industry Automotive Use Customer Gifts & Incentives THE CHOICE IS YOURS

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Page 1: The ChoiCe is Yours - MediaTree · Reward Code and downloaded their choice of reward. As a result, Hertz was able to offer their customers a free reward which increased traffic to

WHY CHOOSEDIGITAL REWARDS?

It’s easy! Simple distribution and implementation make these rewards among the most practical and cost-effective incentives available.

These relevant and popular rewards — like music, movies, magazines and eBooks — are items people love and regularly use.

Customers can choose their exact reward, so everyone gets exactly what they want — and you can reach multiple demographics with the same reward.

Since they’re valuable to the consumer, these rewards are very effective at increasing attention, strengthening interest and improving engagement.

With nearly 100 years in the car rental business, Hertz® has always placed importance on customer satisfaction and continuous improvement in their services. In looking for a creative incentive to boost the return rate of their customer satisfaction surveys, they recognized that offering an instant digital reward would help to motivate a quick response to their online surveys.

Upon returning their rental cars, customers were handed a “Digital Choice Card” offering a choice of complimentary Photo Prints, Music Downloads, Pre-Paid Phone Time, and Tree donations. After being directed to a branded landing page, Hertz customers simply completed the online survey, entered their unique Reward Code and downloaded their choice of reward. As a result, Hertz was able to offer their customers a free reward which increased traffic to their website to obtain valuable information they could use to improve their services.

ProductDigital Choice

IndustryAutomotive

UseCustomer Gifts & Incentives

The ChoiCe is Yours