The Digital Single Market: Empowering citizens, communities and government to deliver inclusive and sustainable growth

23rd European Social Services ConferenceLisbon 6-8 July

Jasmin Battista, European CommissionCab. Member EU Vice-President Andrus Ansip

• Digital Market is not really Single• Market is fragmented with 28 different legal

requirements• A Digital Single Market would create up to EUR

415 billion in additional growth • The reward is growth and jobs, a level playing

field allowing all companies to flourish and opportunities to scale up in Europe.

DSM - Vision statement

Our vision is to create a Digital Single Market defined as an area where the free movement of goods, persons, services and capital is ensured and where citizens and businesses can therefore seamlessly access and exercise online activities under conditions of fair competition, irrespective of their nationality or place of residence.

Access

e-commerce

parcel delivery

geo-blocking

copyright

VAT

Environment

telecoms and media

online platforms

security and personal data

Economy and Society

data economy

standards

skills and e-government

Better access for consumers and businesses to digital goods and services across Europe• Legislative proposals for simple and effective cross-border

contract rules for consumers and businesses 2015 • & Review of CPC 2016• Measures in the area of parcel delivery 2016• wide review to tackle unjustified Geo-blocking 2015• e-commerce competition sector inquiry, online trade of goods

& provision of services 2015• Legislative reform of the copyright regime 2015• Legislative reduce administrative burden VAT regimes

2016

Simple and effective cross-border contract rules for consumers and businessesAn amended proposal before the end of 2015 covering (i) harmonised EU rules for online purchases of digital content, and (ii) allowing traders to rely on their national laws based on a focused set of key mandatory EU contractual rights for domestic and cross-border online sales of tangible goods.

A proposal for a review of the Regulation on Consumer Protection Cooperation in order to develop more efficient cooperation mechanisms.

Review to tackle unjustified Geo-blocking

• The Commission will make legislative proposals in the first half of 2016.

• Action could include targeted change to the e-Commerce framework and the framework set out by Article 20 of the Services Directive.

• The Commission is also launching a Competition Sector Inquiry focusing on the application of competition law in the e-commerce area.

Copyright

Legislative proposals before the end of 2015: (i) portability of legally acquired content, (ii) ensuring cross-border access to legally purchased online services, (iii) greater legal certainty for the cross-border use of content for specific purposes (e.g. research, text and data mining, etc.) through harmonised exceptions,(iv) clarifying the rules on the activities of intermediaries in relation to copyright-protected content and, in 2016, (v) modernising enforcement of intellectual property rights.

VAT

Legislative proposals in 2016: (i) extending the current single electronic registration and payment mechanism to intra-EU and 3rd country online sales of tangible goods, (ii) introducing a common EU-wide simplification measure (VAT threshold), (iii) allowing for home country controls including a single audit of cross-border businesses for VAT purposes and (iv) removing the VAT exemption for the importation of small consignments from suppliers in third countries.

Creating the right conditions for digital networks and services to flourish

• Legislative proposals to reform the current telecoms rules 2016

• Review the Audiovisual Media Services Directive 2016• Comprehensive analysis of the role of platforms in the market

including illegal content on the Internet 2015• Review the e-Privacy Directive 2016• Establishment of a Cybersecurity contractual Public-Private

Partnership 2016

Platforms actions• The Commission will launch before the end of

2015 a comprehensive assessment of the role of platforms, including in the sharing economy, and of online intermediaries, which will cover issues such as (i) transparency e.g. in search results (involving paid for links and/or advertisement), (ii) platforms' usage of the information they collect, (iii) relations between platforms and suppliers, (iv) constraints on the ability of individuals and businesses to move from one platform to another and will analyse, (v) how best to tackle illegal content on the Internet.

Maximising the growth potential of the Digital Economy

• Initiatives on data ownership, free flow of data (e.g. between cloud providers) and on a European Cloud2016

• Adoption of a Priority ICT Standards Plan and extending the European Interoperability Framework for public services2015

• New e-Government Action Plan including an initiative on the 'Once-Only' principle and an initiative on mandatory interconnection of business registers 2016

Building a data economy• The Commission will propose in 2016 a European ‘Free

flow of data’ initiative that tackles restrictions on the free movement of data for reasons other than the protection of personal data within the EU and unjustified restrictions on the location of data for storage or processing purposes. It will address the emerging issues of ownership, interoperability, usability and access to data in situations such as business-to-business, business to consumer, machine generated and machine-to-machine data. It will encourage access to public data to help drive innovation. The Commission will launch a European Cloud initiative including cloud services certification, contracts, switching of cloud services providers and a research open science cloud.

VP ANSIP and Com THYSSEN want me to pass the messages

There is a need to invest in social services, to improve access to good quality social services, delivery of integrated social services and better coordination.

• The Commission guide to social innovation contains many good exemples: http://ec.europa.eu/regional_policy/sources/docgener/presenta/social_innovation/social_innovation_2013.pdf

EU support• There is a broad range of support that EU can

provide (ESF, EaSI, Progress, ERDF) as well as the state-of-play regarding the implementation of key aspects of the Commission’s Social Investment Package at MS level.

• The Investment Plan will support investments in strategic areas for growth in the EU, by building a bridge between investors and real economy.

• EFSI fund can support investments in human capital.

• For job creation, social services are a promising investment potential (health & long-term care, unemployment assistance).

Importance of ICT and social innovation

• Examples of social innovation funded by the SF are for Social inclusion, social economy, Health and ageing, incubation.

• Social innovation promotes EU competitiveness and of its regions, who are well placed to play a leading role in promoting social innovation,

• provide funds, bring stakeholders together, put forward strategic thinking and support.

• ICT and social innovation are very important in facilitating the community-based approach that EU has been fostering and enabling people to live independently at their own houses longer.

1,000 regions & municipalities

1 billion euro mobilised

30 mio citizens, >2 mio patients

> 500 commitments

3,000 partners & 300 leading organisations

Marketplace>72,500 visits >1,240

registered users

EIP-AHA Achieving results

17

European Innovation Partnership (EIP AHA) Reaching scale

EIP AHA brought together at large scale interested parties from public and private sectors to deliver innovative solutions

for an ageing society

Region Skane

University Hospital Olomouc

City of Oulu

Coimbra

Southern Denmark

Collage (3)

Saxony

Ile-de-France Pays de la Loire

Lower-Rhine Council Languedoc-Roussillon

Liguria Campania

Friuli Venezia Giulia Emilia-Romagna

Piemonte

Northern NetherlandsTwente

Province of Gelderland and Overjssel

South Holland Province Noord-Brabant:

Slimmer Leven

GaliciaBasque Country

MadridCataloniaValencia Andalusia

LiverpoolScotland

Northern Ireland Wales

Yorkshire

Reference Sites - coverage

EIP Reference Sites

18

- Integrated care supported by ICT-based platforms in 39

European regions leading to better co-ordination of care

- frail elderly patients with multiple chronic conditions

requiring a range of high level interventions

- All practitioners in health and social care are tightly

coordinated,

- Special emphasis is put on patient's empowerment.

For example, In Basque country: 87 Gps, 87 Primary Care

Nurses, Internists from 3 hospitals, General and Medical

Directors from three integrated care organisations.

Example of EC project CARE WELL

Radboud University Nijmegen Medical Centre, ParkinsonNet,

Improving Parkinson care though regional networks of primary and secondary care

around hospitals, physiotherapists working according to evidence-based guidelines.

• An improvement in the quality of care for those patients

• Prevention of disease complications (including a 50% reduction in hip fractures)

• A reduction in hospitalization

• A substantial cost reduction (€20 million annually in NL)

South Denmark: SAM:BO e-referral on national level:

• Saves 1M€ each year over paper based systems (at current levels of use).

• If all referrals were sent electronically this could rise to 3.5 million € per year.

Other examples of Integrated Care

A sizeable EU Silver Economy

• 3000 B€ Wealth by people over 65

• 85 Million Consumers over 65 and growing

• <15% ICT use

The Consumer Market

• Care costs ~1000 B€ /year in Europe (8 % GDP)

• 10% for innovation

~100 B€ /year

The Public Market

21

Some possible lead markets

• Age friendly labour markets and work environment, tourism, smart cities and renewal of housing

• Age friendly recognised Digital skills for carers in Europe• Scaling up innovative health and care services for active

and healthy ageing• Long-Term care innovation• Autonomous cars

• Also a number of national/regional initiatives• (Germany, France, UK, Wales,..)

22

There is much more in the DSM than individual actions beneficial for social services and that will allow us to build Partnerships to improve lives. Let's work together to realise this ambitious programme!

•  • Jasmin Battista • Member of Cabinet | Vice-President Andrus Ansip European

Commission• Phone: +32 2 2961043| Email:

jasmin.battista@ec.europa.eu • #DigitalSingleMarket | @Ansip_EU / @jasmin_battista•  •