the digital skills summit lightning talk #4: juliet tzabar (plug-in media)
TRANSCRIPT
Wired Sussex Skills Summit.
Juliet TzabarMarch 2015.
The Company.
Founded 2003.
“Superfused” business: team of 16 design, development & production staff, based in Brighton, UK.
Making digital entertainment for kids: apps, games, & animation for online, mobile & broadcast.
Design: 2D animation, 3D animation, illustration, graphic design, motion graphics, character design.
Sound and music: sound design, editing, original music composition, VO.Video: script-writing, editing, production (live action & animation).
Technical: HTML5, Flash, Unity, Air, Flex, CSS, Javascript, Java, Objective C, Haxe, C++, Cocos 2DX, augmented reality, motion detection. Apps for iOS, Android, Windows.
Linear: development, script-writing, editing, production (live action & animation).
Our Skills.
Kids expect their favorite entertainment brands on every device.
Plug-in Media: busy work-for-hire studio producing apps, games and online content.
Plug-in Productions: transmedia production company, creating platform-agnostic original IP, in the disrupted children’s media market.
The Context.
Our sector has seen a technological revolution: devices, platforms, online, apps - a diverse and fragile ecology.
The shift in our business model has further compounded this flux.
From this:From this…
To this…
As leaders, we should think of ourselves as teachers and try to create companies in which teaching is seen as a valued way to contribute to the success of the whole. Do we think of most activities as teaching opportunities and experiences as ways of learning? One of the most crucial responsibilities of leadership is creating a culture that rewards those who lift not just our stock prices but our aspirations as well.”
Ed Catmull, Creativity Inc.
How?
Life Drawing.
Our TechnicalCharacter Design Day
Our TechnicalAnimation with Unity.
Game in a day.
Extension task.
Post-project consolidation.
Focused R&D.
Conferences.
Show & Tell Breakfasts.
Entire Company Hack Day.
What?Benefits.
Project work can be insular: step back from client work and play again!
Less formal set-up – people ask questions.
Activities are directly aligned to our company strategy.
Team bonding.
Impacts our efficiency & profitability.
Costs less than formal training courses.
Enables us to prioritise innovation.
Lets us superfuse!
Our team becomes upskilled, agile & motivated!
