the era of cognitive computing ibm watsonon february 14, 2011, ibm watson changed history...
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© 2014 IBM Corporation
The era of cognitive computing IBM Watson
Berlin Mai 2014
Sebastian Welter Technical Consultant for Content Management, Analytics, BigData and applied Watson solutions [email protected]
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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Technology Trends… congnitive computing is here
Big Data
Ubiquitous
computing
Cognitive
computing
Programmatic
computing
Cloud
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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Cognitive computing
Search
Deterministic
Enterprise data
Machine language
Simple outputs
Discovery
Probabilistic
Big Data
Natural language
Intelligent options
Touch
Sight
Hearing
Taste
Smell
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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What if an enterprise had all the answers
it needs to succeed?
Imagine a system
which does not just
provide access to
information for us,
but instead directly
give us an answer to
our question?!
On February 14, 2011, IBM Watson changed history introducing a system that rivaled a human’s ability to answer questions posed in natural language with speed, accuracy and confidence.
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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99% 60% 10%
Understands
natural
language and
human speech
Adapts and
Learns from
user selections
and responses
Generates and
evaluates
hypothesis for
better outcomes
3
2
1
…connect the dots and deliver knowledge out of
data through advanced analytics
How to build a cognitive system like Watson
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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How does Watson work?
IBM Watson
“In May 1898 Portugal
celebrated the 400th
anniversary of this
explorer’s arrival in India”
“Vasco da Gama”
Learned
Models
Domain
Data
Analyze question
Weigh and
combine for final
confidence
Collect and
evaluate evidence Generate
hypothesis
Read
Learn from right/wrong answer
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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A cognitive system can advise us on your documents
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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e.g. in a bank
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
19 * User experience is not final
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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Build apps
Provide
skills Provide
content
Watson
Content
Store
Watson
Developer
Cloud
Watson
Platform &
Tools
Enhance client experience
Watson Ecosystem
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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I’m gearing up for a 14 day backpacking trip. What
equipment do I need?
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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Can you tell me more
about ABS Technology?
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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I like the Prophet 65.
How is it rated?
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© 2013 IBM Corporation
Cognitive Computing and Watson | Data Science day | Mai 2014, Berlin
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Take the next step to harness the power of cognitive systems
Where could your data work harder
for you?
Where are you forced to conform to
computers rather than vice versa?
How can you use big data and
analytics TODAY to lay the
groundwork?