the finer things in life

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THE FINER THINGS IN LIFE GLOBAL AMBITION AUGUST / 2013 A PATRICIAN EYE HOW CAROLINA HERRERA DESIGNED HER FASHION EMPIRE ARTISTIC LICENSE THE PROCESS OF CREATION, AS TOLD BY MALAYSIA’S GREATS MINCONSULT HAS PLANS TO BUILD AROUND THE WORLD. ITS EXECUTIVE DIRECTOR, DATUK ROSALINE GANENDRA, EXPLAINS HOW THIS HAS ALREADY HAPPENED A DAY IN THE LIFE FASHION MEETS AN ARTIST’S STUDIO DEC / 2013 TAN SRI YEOH TIONG LAY, TAN SRI FRANCIS YEOH & JOSEPH YEOH YTL CORPORATION’S QUEST TO PRESERVE MALAYSIA’S LEGACY OF FLAVOURS TITANS OF TIME WATCHMAKING GREATS REFLECT ON THE YEAR THAT WAS RAJASTHAN REVELRY THE PEAK EVENT GOES TO INDIA OF TIES & TASTES SEP / 2013 WHY TAN SRI LEONG HOY KUM, GROUP MANAGING DIRECTOR AND CHIEF EXECUTIVE OF MAH SING, IS READY TO TAKE ON THE WORLD BRICK BY BRICK DINNER IS SERVED GLOBAL FOOD HUNT AN INSIDER’S GUIDE TO THE BEST DINING EXPERIENCES AROUND THE WORLD SIX PERSONALITIES WHO HAVE IGNITED THE COUNTRY’S F&B SCENE A Magazine

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THE FINER THINGS IN LIFE

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GLOBAL AMBITION

AUGUST / 2013

A PATRICIAN EYEHOW CAROLINA HERRERA DESIGNED HER FASHION EMPIRE

ARTISTIC LICENSETHE PROCESS OF CREATION, AS TOLD BY MALAYSIA’S GREATS

MINCONSULT HAS PLANS TO BUILD AROUND THE WORLD. ITS EXECUTIVE DIRECTOR, DATUK ROSALINE GANENDRA, EXPLAINS HOW THIS HAS ALREADY HAPPENED

A DAY IN THE LIFEFASHION MEETS AN ARTIST’S STUDIO

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Tan Sri YEoh Tiong LaY, Tan Sri FranCiS YEoh & JoSEph YEoh

YTL CorporaTion’s quesT To preserve maLaYsia’s LegaCY of fLavours

TiTanSoF TimEWaTChmaking greaTs refLeCT on The Year ThaT Was

raJaSThan rEVELrYThe peak evenT goes To india

OF TIES & TASTES

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SEP / 2013

WHY TAN SRI LEONG HOY KUM, GROUP MANAGING DIRECTOR AND CHIEF EXECUTIVE OF MAH SING, IS READY TO TAKE ON THE WORLD

BRICK BY BRICK

DINNER IS SERVED

GLOBAL FOOD HUNTAN INSIDER’S GUIDE TO THE BEST DINING EXPERIENCES AROUND THE WORLD

SIX PERSONALITIES WHO HAVE IGNITED THE COUNTRY’S F&B SCENE

A Magazine

SINGAPOREHONG KONG INDONESIA

A Magazine

REGIoNaL

The Peak has chronicled some of the region’s greatest success stories ever since it was launched in Singapore in 1984. It continued its quest with the launch of The Peak Malaysia in 1989, reflecting the aspirations of today’s achievers and corporate leaders.

The Peak is an exclusive publication created for a select audience — upmarket individuals whose elegant lifestyles are restricted only by taste. We inspire with stories of privilege and excellence. The Peak seeks to challenge with insightful articles and presents different perspectives on current issues. These are delivered with an authoritative and spirited style to satisfy the expectations of our discerning readers.

WHAT IS THE PEAK?

A Magazine

aBoUT US

THE BRIEFThis section sells an indulgent lifestyle in today’s world. A stream of beautiful objects and desirables are slowly unfurled to allow readers to be in the know of what’s worth coveting today. From the ultimate timepieces to fashion for corporate kings, The Brief covers it all in detail and style.

T H E B R I E F

ART ON THE WRISTBring some colour into your everyday life with these timepieces from Hublot, Ulysse Nardin and RJ-Romain Jerome, which prove art doesn’t have to be limited to paintings or sculptures confi ned to a sealed vault.

ULYSSE NARDIN’S CLASSICO HORSEGallop into the Year of the Stallion with Classico Horse as your erstwhile companion. In the creation of this timepiece, Ulysse Nardin employs the intricate art of champlevé, where cells are carved with a chisel directly onto the dial and fi lled with enamel. Such a timepiece is only made possible through the skills of the master artisans of the famed dial-enameller manufacturer Donzé Cadrans. The highly fi nished self-winding mechanical UN-815 movement at the heart of this piece is visible through the back of the 40mm 18K rose gold case. Only 88 pieces of the Classico Horse will ever be made.

HUBLOT’S BIG BANG POP ARTAs its name suggests, the Big Bang Pop Art is loud in almost every sense of the word, from its 41mm case – available in either white gold or 18K 3N polished gold – to its vibrant colours that are sure to grab anyone’s attention from halfway across the world. However, beneath the playful exterior beats serious timekeeping prowess in the form of an automatic mechanical HUB4300 chronograph movement. This timepiece is available in four colours – pink, blue, purple and apple green – with each variant being offered as a limited edition of 200 pieces.

RJ-ROMAIN JEROME’S 1969 COLLECTIONHark back to the era of the golden 70s with RJ-Romain Jerome’s 1969 timepieces. Available in four variants, the 1969 is based on the brand’s iconic Moon-DNA series, but reinterpreted to offer cleaner, lighter lines, a refl ection of the design consciousness from the era it draws its moniker. As always, it is in the brand’s DNA to incorporate novel materials into its timepieces and this collection don’t disappoint as the fi rst variant features extraterrestrial meteorite rock in its dial. This otherworldly material is much rarer than even platinum or gold, and serves to give the timepiece a mysterious silvery sheen. The dials of the other three variants of this collection make use of silicon, a material used in most present-day electronics.

“At the end of the day, watches are simply an emotional product. As watchmakers, we’re just creating beautiful objects of art that make you dream.” – Manuel Emch, CEO of RJ-Romain Jerome –

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3 6 T H E P E A K

T H E B R I E F

THE ART OF TRAVELTales of the cities.

Get really personal on your next travel destination. Covering all aspects of luxury travel, Louis Vuitton’s publishing division is getting as much rave reviews as its luggage and bags. The exotic cities of Venice and Vietnam

now join the ranks of Paris, New York, Easter Island and London, with the latest edition of the Louis Vuitton Travel Book. In its pages, the illustrations of renowned artists and promising young talents tell the stories of the cities and countries they have visited, depicting the sights, sounds, scents and scenery, with the viewpoints of locals thrown

VIETNAMItalian comic book author Lorenzo Mattotti invites you to discover the beautiful scenes of Vietnam in his series of colourful illustrations.

in. Seeing each place through each individual artist’s eyes adds a refreshing dimension to each city. Numbered and signed limited edition copies are exclusively available in a selection of Louis Vuitton stores, comprising the Louis Vuitton Travel Book bound in leather, with an original drawing signed by the artist.

VENICEBorn in the small southern Japanese town of Tottori, famous manga artist Jirô Taniguchi imagines a story in the very heart of Venice through a series of manga.

BLU_258064_The Brief-MAY_M6.indd 22 18/04/14 11:56 AM

T H E B R I E F

The ‘Paseo’ motif, embroidered on the cape of a 19th-century bullfighter, gave birth to the “Oro y Plata” design ornamenting this white porcelain by Christian Lacroix for Vista Alegre. This design, sometimes engraved into matte biscuits, sometimes chiselled into glossy porcelain, but always adorned with gold and platinum, lends an aura of subtle singularity to a collection designed for festive meals or romantic dinners on the French Riviera.

3 0 T H E P E A K

LIVING EXTRAORDINARILYA colourful way of life.

The house of Christian Lacroix – so known and beloved for fl amboyant and whimsical prints and fabrics – would see its venture into home décor as a natural extension of its oeuvre. This season, Maison Christian Lacroix voices its energy and love of colours through lines of upholstery fabric, wallpapers and accessories by Designers Guild.

It has also, in collaboration with other famous names in home and interior design, released some stunners: a porcelain tableware collection designed with Vista Alegre, a range of decorative wood panels in collaboration with Marotte, a line of stationery manufactured by Libretto and, fi nally, a selection of scented candles from Welton, London.

BLU_258064_The Brief-MAY_M6.indd 18 18/04/14 11:47 AM

A Magazine

CoNTENT

ROAD TO VICTORYEasy riders.

The innovative American manufacturer, Victory Motorcycles, recently thundered into Kuala Lumpur to the joy of biking afi cionados. With a total of 13 models available, from its entry-level Victory Vegas 8-Ball all the way to the premium Vision Tour, Victory Motorcycles has a machine for road warriors of every inclination. All owners of a Victory Motorcycle will automatically receive a membership to the Victory Riding Group, which entails a host of benefi ts on parts and accessories, as well as access to exclusive ride events hosted by the brand.

T H E B R I E F

3 0 T H E P E A K

1999

VICTORY MOTORCYCLES’ VERY FIRST MODEL, THE V92C, WAS AWARDED THE ‘MOTORCYCLE CRUISER OF THE YEAR’ AWARD.

T H E P E A K 5 7

T H E B R I E F

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PURSUITSWe share privileged access to the top men and women in Malaysia, as well as key personalities from all over the world, in our cover stories and personality profiles. Stories of triumph and success, built on vision and heritage, are delivered within these pages, while topics covered include social trends, wealth, leadership and business-interest pieces.

Dato Koh Yaw Hui, CEO of Great Eastern Life, has three criteria for a life worth living, condensed into an H and two Rs.

H “First and foremost – health, for myself and my family. I jog regularly because it is a de-stressing

activity which doesn’t oblige other people to be around you, like golf. The best way to get stress out of your system is by going for a run and to keep your adrenaline pumping. Also,I have an incentive because, at the end of the road where my house is, there is a mamak stall where I can just have a chat with the patrons in an atmosphere that is so relaxing and peaceful.”

R “Relationships are something in your life that keep you going. I work on fostering good relationships with people

whom I share my life with, be it going for holidays with my family or adding value to the lives of people around me by using my experience to counsel them, to enable them to achieve their goals in life.”

R “The second R stands for Respect. I think respect is the other thing that keeps me going and motivated. You may

gain the respect of others when you’re rich. But you have to be sure that the money you’ve gained is from hard-earned means. Otherwise, you cannot respect yourself.”

A GREAT LIFE

the junta’s relaxing grip on Myanmar has also meant that Great Eastern Life has established a toehold in the country, becoming the only South-East Asian insurer thus far to have been granted rights for a representative offi ce.

Internally, Koh is extending the Live Great credo to his own staff and, hence, employees are being incentivised to prioritise their own health and wellness: an improved constitution results in lower premiums. Every last Friday of the month has been turned into ‘Stairs-climbing Day’, while others dance along to Zumba days. In remembering his own battle to overcome public speaking, Koh has also implemented Toastmasters activities among his body of staff . “I tell them (the staff ) that, one day, they will realise how useful this skill of public speaking is.”

Under Great Eastern Life’s corporate social responsibility (CSR) umbrella, the focus has largely concentrated on the next generation. Since its inception in 1995, ChildrenCare, the company’s CSR initiative, has donated RM1.8 million to more than 180 registered children’s homes and also worked with various other NGOs such as UNICEF. Last August, ChildrenCare also introduced Program Aspirasi Gemilang A – an incentive programme which rewards students from underprivileged backgrounds with RM100 for each A grade that they score in public examinations, covering 500 children from 43 welfare homes. The eff ect of this motivational eff ort has been tremendous, with the children doubling the number of As that they’ve scored this year, from 53 to 108 and April

12 saw the children receiving their cash rewards amid a fl urry of smiles and whoops of joy at the fi ve-day Live Great Discovery event, held at 1Utama Shopping Centre.

Through the successful navigation of his own travails, Koh has realised the full extent of advice by a former colleague of his, imparted in the form of a sporting analogy. “He was one of my MDs from France, during my oil and gas days,” Koh says. “He told me that business is a lot like sports, you cannot guarantee victory but, on the day you lose, you tell yourself that the next victory is yours by knowing exactly why you failed. Only an idiot will think that he didn’t do anything wrong.”

And, thus, with this understanding, Koh is clear about Great Eastern Life’s purpose at the very core of the business. “My favourite memory, and an ongoing one, must be each moment we help to make a diff erence in someone’s life – when we hand over a cheque to someone at the moment they need it most – to helping orphans go back to school and widows continuing on with their lives. Words cannot describe how one can take great pride in being able to be part of an organisation that is able to deliver that to our customers,” he says, and remarked how he often told agents how impactful they can be to someone’s life when they are able to convince someone to buy a life or education plan – that one day, the customer can fulfi l a wish of sending off a child to university or any other lifetime desire. In a wistful tone, he adds, “That is when you discover the true meaning of what you’re doing.”

6 6 T H E P E A K

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A Magazine

CoNTENT

PLEASURESBeautiful photo spreads and features showcase the stunning and pleasurable in this section. Whether it is sipping on the finest single malt whiskies in Scotland, test-driving the latest luxury vehicle or interviewing a hot new name in art, Pleasures is devoted to the finer things in life.

1 2 8 t h e p e a k

IN BLOOMFollowing its recent grand opening, the Alila Jabal Akhdar in Oman invites guests to come and experience the famous blooming roses of al-Jabal al-akhdar in the hajar Mountains. Until May, the countryside is swathed in bright pink blossoms and the fragrance of roses fills the air, an event to be enjoyed with the alila Rose package, which includes a two-night stay at the brand new mountain resort, a dinner to greet you as you arrive and a guided tour of the flourishing rose terraces for OMR476++. an extra perk includes a restorative Indulgent Rose Bath – a bed of roses of sorts – in the privacy of your suite. alilahotels.com

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Jabal Akhdar, which means ‘Green Mountain’ in Arabic, is part of the Hajar Mountains range, one of Oman’s most spectacular regions, with stunning landscapes that include Jebel Shams, the country’s highest mountain. The area’s Mediterranean climate makes it ideal for cultivation and is renowned for growing walnuts, pomegranates and Oman’s famed damask roses.

t r a v e l • n e w s

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A Magazine

CoNTENT

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SNEAK PEEK THROUGH TIMEIn conjunction with Starhill Gallery’s a Journey through time VII, Cecil purnell hosted an intimate evening of cocktails at its boutique hosted by company Chairman and president, Jonathan purnell. the highlight of the evening was the unveiling of the swoon-worthy second series of Lady Lacroix, a pre-Baselworld 2014 novelty in a vision of royal blue enamel and crocodile, masterfully crafted from rose gold.

01 Andy Wong, Jonathan Purnell and Jerry Lee. 02 Dato’ Yeoh Soo Min and Dato’ Sri Dr Ng Yen Yen.03 Eric Eoon Whai San and Christophe Viguerie. 04 Fabrice Schweger and Nadege Lubrano.05 Nancy Oh, See Min and Peggy Chua. 06 Andy Wong and Soh Choh Piau.

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A Magazine

CoNTENT

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01 Doris Ang, Datin Wong Gu Nai and Dato’ Dr Ang Bon Beng.02 Shariffah Nadia Alhabshi, Warren Fernandez and Diana Khoo, Editor-in-Chief of The Peak.03 Norlin Dato’ Zainal Abidin, CEO of Seri Chenang Resort & Spa, Datuk Danel Abong and Datin Azliza Ahmad Tajuddin, CEO of The Peak and Blu Inc Media. 04 Tan Sri Dato’ Wira Jason Goh arrives by private speed boat to board the Sea Falcon. 05 Dato’ Shamsul Falak, Datin Suraya Shamsul, Dato’ Simon Foong and Datin Mina Cheah-Foong.06 Datuk Danel Abong strikes a pose with renowned musician, Tommee Balukea.

One of the star holiday destinations on the west coast of Malaysia, Langkawi, with its 99 islands, has long attracted sun-seekers, holidaymakers and, more recently, the affluent traveller, due, in part, to the opening of numerous high-end properties that range from international big names to boutiques. One of the latest luxury boutique offerings is the Seri Chenang Resort & Spa, located near the popular Cenang strip of beach and its many distractions, namely its white sand beach, warm waters, shopping and pulsating nightlife.

To kick-start a year-long celebration in honour of The Peak’s 25th anniversary this year, a select group of readers were invited to the mystical island of Langkawi for a weekend of sun, sea and thoroughly enjoyable networking.

ISLAND OF LEGENDS

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Guests were welcomed on the tarmac by representatives of the Seri Chenang Resort & Spa, where they were invited to refresh themselves after the flight at a dedicated lounge area over glasses of air sirap biji selasih (iced rose syrup with chia seeds), a traditional Malay drink, while staff saw to their baggage. After that, it was just a quick ride, past paddy fields and ruminating water buffaloes, to the bijou but blissfully put-together Seri Chenang Resort & Spa. Comprising of just six beautifully designed villas, each with its own unique architecture, the resort sits on the banks of Langkawi’s Sungai Cenang and offers magnificent views of the surrounding paddy fields (a sight to see as there’s no hue quite like the vivid bright green of young paddy plants) as well as the visually stunning MaChinchang mountain range, with Gunung Raya, Langkawi’s tallest mountain, in its centre. Inspired by the diversity of six of the Malay Peninsula’s 11 states, each villa is representative of the state it is named after. Rumah Melaka, for example, is embellished with beautiful Peranakan ceramic tiles and traditional pintu pagar half-doors, while the Rumah Negeri Sembilan, an elegant single-story timber villa, bears the famous curved roofs, resembling buffalo horns, that are iconic of Minangkabau culture. The resort’s most premium villa, Rumah Kedah, is naturally its biggest, a subtle nod to Kedah being Langkawi’s as well as resort founder and owner Dato’ Dr Zainal Abidin Ali’s home state.

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PORTRAITSThe Peak brings together prominent leaders of the business community and the Diplomatic Corps over elegant, intimate gatherings and exclusive corporate events. We celebrate good company with great conversation, amidst fine cuisine, luxurious settings and sips of champagne.

LIVINGEXTRAORDINARY

LIVES

GLOBALJETSETTERS

CAPTAINSOF INDUSTRY

BUSINESSLEADERS

CONNOISSEURS OF THE FINEST THINGS IN LIFE

HNWIs

DECISION MAKERS

ASTUTE

THE PEaK’S SPHEREoF PERSoNaLITIES

sheldon G adelsonChairman of the Board and CEO

of Las Vegas Sands Corp16th on Forbes’ billionaire list.

neT WorTh: US21.5billion (RM66.65billion)

Tan sri Francis YeohManaging Director of YTL Corp

PorTFolio: Visionary tastemaker,property developer, luxury resorts

and energy.

daTo’ ak naThanFounder and Group Managing Director Eversendai Corporation

noTable ProjecTs : Burj Khalifa, Burj Al-Arab, Oberoi Towers, KLIA 2

A Magazine

wHo REadS THE PEaK?

80% IndIvIdual CopIes breakdown:24% - Chairman/presidents/ Chief operating officers/Chief executive officers

22% - directors/Managing directors

14% - General Managers/ vice presidents

9% - professionals (accountants, lawyers, doctors, engineers, etc)

6% - entrepreneurs

2% - Ministers

3% - others

Five-Star Hotel Suites

Malaysian Airlines Golden Lounges Worldwide

80%

1.5%

2%

15%

1.5%

Frequency: MonthlyReadership: 48,000

Diplomatic Corps

Clubs

Individual Copies

The Peak is the Preferred Magazine of:

The Diplomatic and Consular Corps Malaysia and

The Peak is carried in the First and Business Class cabins of:

and MAS Golden Lounges Worldwide The Peak is audited by

A Magazine

CIRCULaTIoN

PREMIER DINNERAn exclusive event in partnership with a brand to bring prominent individuals closer to the brand’s reps and their products.

COCKTAILS WITH THE PEAKA lighter approach to The Peak’s Premier Dinner, with a by-invitation- only affair for a first-hand insight into brands and their exquisite luxuries.

CEO DINNER SERIESA combination of entertainment

and personalities of stellar success, with a smart crowd

assembled at the residence of the hosting CEO.

A Magazine

EvENTS

AMBASSADOR DINNER SERIESAn intimate evening of guests, both local and foreign, held at the residence of the co-hosting head of mission.

ART OF AFTERNOON TEAAn elegant atmosphere created for the ladies to enjoy jewellery, timepieces and fashion in a leisurely style.

DIPLOMATIC DINE-OUTBusiness leaders mingle amongst Malaysia’s diplomats in a rarefied dining atmosphere, hosted by the head of a selected Diplomatic block, and co-organised by the Dean of the Diplomatic Corps.

A Magazine

EvENTS

OUTSTATION SERIESOrganised yearly with a personality of The Peak residing in the state. An attendance of 60, both local and out-of-state, provide the perfect ambience to build relationships outside the Klang Valley. Previous events have included Penang, Pangkor Laut, Cameron Highlands, Kuching and Kota Kinabalu.

THE PEAK ART SERIESBuilt on a cultural and artistic platform, the event showcases stunning art from renowned artists who are personally in attendance, to provide an intense and personal appreciation of art.

INTERNATIONAL SERIESHeld at an international venue, this event showcases the best and brightest of a city’s entertainment, hospitality and cultural attractions.

A Magazine

EvENTS

MPA MAGAZINEAWARDS 2010Best CoverCurrent Affairs/Business2011, Gold Award

MPA MAGAZINEAWARDS 2010Best CoverCurrent Affairs/Business2011, Silver Award

MPA MAGAZINEAWARDS 2010Best CoverCurrent Affairs/Business2010, Bronze Award

MPA MAGAZINEAWARDS 2009Cover of the Year 2009

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M A L AY S I A

JULY 2009

DAVID HO SUE SAN

BIOTECH BARON

HOVID BERHAD/CAROTECH BERHAD

PROPERTYLONDON VERSUS KL:WHAT TO BUY NOW

Anniversary1989-2009

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A Magazine

MATERIAL SPECIFICATIONS (PRINT)

FILE FORMAT

All digital files submitted to Blu Inc must:• Be in PDF/X-1a:2001 (PDF 1.3) format.• Have embedded fonts above 8 points.

Not artificially stylised.• All images must be in CMYK format

under ISO Coated V2 (FOGRA 39L) colour profile. No images in RGB format.

• Have images not lower than 300dpi.• Be no more than 300% ink weight.

(TAC value)• Be the correct advertisement size with

a 3mm bleed included

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Blu Inc requires that all hard copy colour proofs be supplied. Files transmitted must be in ISO Coated V2 (Fogra 39L) color profile. Please note that colour/digital proofs supplied will be used as a guideline only and the advertisements reproduced are as per data/specifications supplied. In order for Blu Inc to match proof colour within 85%, all proofs must have the Ugra/Fogra Media Wedge V3 Proofing control bar with an attached “pass sticker” indicating compliancy. Blu Inc will not be responsible for any colour not adhering to this standard.

FONTS

All submitted fonts (for digital files) must be for MAC OS (no PC fonts). Illustrator and Freehand files should have all fonts converted to paths/outlines.

SPREADS Advertisers using facing pages as a spread may extend matter to the centrefold line on each side. However, there is no guarantee of precision of folding in all copies.

DIGITAL TRANSMISSION

All final materials / files are to be sent through the advertisement delivery system. The system shall check and verify your files based on the print requirements and specification, before being delivered to Blu Inc. Blu Inc shall not be held responsible for materials / files that are sent thru CD, email or any other conventional methods.

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MATERIAL DEADLINE

The material deadline is 5 weeks before publication date. If the material is not received within the deadline, the publisher reserves the right to repeat any previous advertisement of the same size or to fill the space at its discretion.

CANCELLATION

Cancellation deadline is 6 weeks before publication date. All specified positions and creative buys are non-cancellable.

Please do contact our production team / sales team for the list of advertisement delivery system providers at 03-79527000.

Full Colour (Malaysia) (RM)

Full Page

Double Page

Inside Front Cover Page or Page One

Outside Back Cover

Inside Back Cover or Facing Contents/ Editor’s Page

Half Page

Specified Positions (subject to availability)

Guaranteed Facing Editorial

7,200

14,000

9,200

11,000

8,500

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15% loading

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ADVERTISING RATES (PRINT)

Frequency : MonthlyLanguage : english BOOKIng DeaDLIne : 7 Weeks Before PublicationreaDershIP: 48,000*

PUBLICATION

1/2 PAGE (HORIZONTAL)Trim Size: 220 (w) x 148 (h)Bleed Size: 226 (w) x 154 (h)Text Area: 200 (w) x 128 (h)

1/2 PAGE (VERTICAL)Trim Size: 110 (w) x 297 (h)Bleed Size: 116 (w) x 309 (h)Text Area: 90 (w) x 277 (h)

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FULL PAGETrim Size: 220 (w) x 297 (h)Bleed Size: 226 (w) x 303 (h)Text Area: 200 (w) x 277 (h)

MATERIAL SPECIFICATIONS

Full Colour Singapore (S$) Hong Kong (HK$) Indonesia (US$)

Full Page 5,600 40,000 3,300

Double Page 10,800 77,000 6,300

Inside Front Cover or Page One 15,120 50,000 4,100

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Half Page 3,900 27,000 2,200

*Rates are subject to relevant Government Taxes where applicable.

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*Rates are subject to prevailing Government Tax.

VOlUME DISCOUnT (PER yEAR) (%)

3 pages

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5%

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15%

A Magazine

TiMePieces will delight readers in first-hand accounts of horological innovations unveiled at the year’s salon international de la haute horlogerie and baselWorld watch and jewellery fairs. Technical mastery, sumptuous designs, scintillating complications, old master watchmakers and a new generation of brilliant horologists are highlighted in a feast for avid fans of fine watchmaking.

MYSTERIES IN TIMEJourney into

the genesis of watchmaking

BEST OF THE BEST

All of 2013’s top timepieces

A LEGEND REBORNThe Panerai Radiomir spirit lives in the modern day

A Magazine

SPIN-oFFS: THE PEaK SELECTIoN, TImEPIECES

t h e l a s t w o r d

34

(OR HOW TO MAKE THE INCREDIBLY CRYSTAL EXTERIOR OF THE HERMÈS ATMOS CLOCK)Text Weng Sheng Thong

FLAWLESS VICTORY

WHAT: The Atmos, based on the principles of thermodynamics, is given a new look in a collaborative effort between Hermès, Jaeger-LeCoultre and Les Cristalleries de St Louis, creating a piece of horological art forged of glass, metal and crystal.

WHO: Hot glass-blowing specialist Daniel Backenstress & crystal worker Christopher Eberhard, both from Les Cristalleries de St Louis, are two of only six master craftsmen in the glass manufacturer with the requisite expertise to work on such a piece.

THE CHALLENGE: At least four years of training are required for the necessary skills to work with such unforgiving material. “The slightest error means that we have to start over again, because we work it in its molten form,” Backenstrass says. “In one day, we usually make only three perfect pieces.”

STEp 1: Backenstrass picks a lump of molten crystal – heated to 1,300°C – with a 35kg-heavy metal blowpipe, and rolls it with a wooden tool called a mailloche to ensure a homogenous texture. He blows the crystal into a sphere, continuously maintaining its molten form by placing it into the furnace

STEp 2: The crystal goes back into the furnace inside a spherical mould. Backenstrass blows into the sphere so it fills up the mould, an action he describes as like pumping a balloon with air, one that is big, heavy, hot and made of molten crystal.

STEp 3: To get the double effect of white and clear crystals, the clear sphere is dipped into a container filled with molten white enamel crystal, which has been heated to 1,400°C.

STEp 4: After the sphere has been formed, Eberhard cuts openings in the centre, top and base with a pair of special scissors. He then uses a metal compass to fashion facets on the white crystal. All this is all done by hand, so total precision and accuracy is required.

STEp 5: A grinding wheel removes the bits of white to reveal the clear crystal within. The final phase is polishing, using a high speed-polyurethane wheel and a liquid mixture of finely-ground pumice. Large quantities of water are used here, to prevent the piece from overheating and shattering.

F E A T U R E

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Growing up in Valencia, one of the motorsport capitals of Europe, Franc Vila was surrounded by a landscape

steeped in arts, motorsports and culture. However, it wasn’t until he encountered a malfunctioning watch that his passion in horology was ignited. “I asked my father why this particular watch wasn’t giving the correct time,” Vila recalls, “and he told me it only works when it is in contact with someone’s wrist. I was dubious at first but, when I put it on my wrist, the seconds hand began to tick. That was a revelation for me.” And from that fateful day, Vila began pouring his soul into mechanical timepieces, ultimately amassing a sizeable collection.

“This is a contradictory industry we are in. It is important to respect tradition because these skills are the foundation of our heritage and history,” Vila explains. “At the same time, we need to make contemporary timepieces, and the challenge is to manage these two forces by using new materials and technologies alongside traditional crafts and skills.”

In Vila’s world, that paradox is manifested in his ultra-limited edition FVi Nº 8 Tourbillon Intrepido SuperLigero Skeleton. Debuting at BaselWorld this year, this timepiece features a movement forged of Lightnium, a new generation aluminium-lithium alloy used in the aerospace industry due to its lightness and durability that surpasses titanium. True to Franc Vila’s DNA, the introduction of this material confers immense endurance to the tourbillon movement, befitting of its contemporary sports watch character. At the same time, it presents a classical air through the traditional hand-finishing.

At the end of the day, everything Vila does is simply an impulse from his love for beautiful horology. “The best thing about my job is being able to create the watches I want to wear. I’m not worrying about the tastes of the client or the market,” Vila says with a hearty laugh, “but, thank God, there are clients who love the same watches that I do.”

The FVi Nº 8 TourbilloN iNTrepido Superligero SkeleToNGrade 5 titanium case coated with black DLC and an 18K red gold bezel. Mechanical hand-wound FV Nº 8 Calibre with bridges forged of Lightnium. Skeletonised dial with tourbillon at 6 o’clock. Ultra-limited edition of eight pieces.

p r o F i L e

FLYING WITHOUT FEARAt BaselWorld, the eccentric Spaniard Franc Vila took a moment out of his busy schedule to share his love for high horology with Weng Sheng Thong. photography Leon Bin Yee

“This experience made me understand how a mechanical watch is a living, breathing thing that only works when the wearer gives it life, energy and care,” Vila iterates, “and this is why we have such intense emotions about watches.”

It was this mix of passion and nostalgia that helped Vila make his mark in the industry in 2005 with his eponymous brand. In the years that followed, he has gone on to garner a reputation as one of the most recognisable and innovative of watchmakers. Even though he is regarded as a contemporary watchmaker, Vila strongly believes in adhering to traditional techniques, albeit with an end product that falls outside the parameters of convention.

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