the foundation nation - supportworks, inc. · 2016-02-16 · 26- 29 polylevel regional dallas...
TRANSCRIPT
Bring your new hires and join Kurtis Kammerer, Jenny
Thompson, Jon Erbst, and Tiffany Seevers for New Hire
Training that will set up your new employees for success!
FoundationNation
The
C O M M U N I C A T I O N P I P E L I N E
F O R F S I D E A L E R S
I S S U E 9 W I N T E R 2 0 1 5
The #1 Thing Holding You Back in 2016
Our teams here at Thrasher and FSI have
been busy planning for the year ahead.
We’re trying to anticipate where we should
grow, how we should grow, and what it’s
going to take to get us there. Through that
process, it has become painfully clear to us
what the single biggest challenge will be in
making our goals a reality. It’ll be our people.
Now, don’t get me wrong, we’ve got great
people in our company, but as we continue
to grow, we’ll need to find more of them.
We’ll need to find them, hire them, and
train them well in order to capitalize on the
opportunities that will come throughout the
year. But here’s the catch: we can’t wait until
those opportunities are in front of us to start
the process. It’ll be far too late.
To that end, our hiring activities are in full
swing right now. We’re being aggressive and
hiring teams of people to start at the same
time so we can be most efficient with our
new hire training time. And even then, we
predict that if anything will hold us back in
achieving our goals this year, it will be that
we still could’ve used more great people on
our team.
I hope your recruiting and hiring efforts are
in full swing right now, too, as you hit the
ground running in 2016. Read about how
FSI’s New Hire Training may help you out
this year on page 28.
Have a great start to your year!
G R E G T H R A S H E R
Bring your new hires and join Kurtis Kammerer, Jenny
Thompson, Jon Erbst, and Tiffany Seevers for New Hire
Training that will set up your new employees for success!
12 Art icles
What’s inside
4,203 words 12 pict ures S T A T S
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What’s Up with The Hub? 0 4
SmartJacks®: All About that Base 06
NexusPro™: What’s Not to Love? 08
Dealer Awards 2015 10 / Dealer Rankings 12 / Training Schedule 2016 13
JonErbst
Steve Gass
Amanda Harrington
MariahWall
TiffanySeevers
Kurt isKammerer
JeffKortan
JennyThompson
BobWaldron
ClayWiese
C O N T R I B U T E R S
C O M M E R C I A L
Helicast™ Grouted Helical Pile System: Available Now! 14
An Innovative Approach to PolyLevel® 16
M A R K E T I N G
Turn those Winter Blues into Green! 18
S A L E S
Fix & Protect 20
NexusPro™: Get Control of Control Joints! 22
P R O D U C T I O N
Installation Video Updates 23
Be Proactive: Order Now! 24
M A N A G E M E N T
Hiring in the Off Season 26
Coming 2016: New Hire Training 28
I S S U E 9 / W I N T E R 2 0 1 5
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N aturally, when we started work on The Hub 2.0, our foremost goal was to
provide the network full access to all of our materials online. When The
Hub 2.0 was launched in August, we were all excited about the improvements
and the new features; things like sharing (sending valuable resources to
co-workers and network peers), commenting (exchanging opinions, best
practices and gathering feedback), and recommending (informing the
network what’s working and valuable to you and your dealership).
Now that it’s been out for a few months, we’re working away at refining it
even more. Beginning with the search functionality, we will be adding more
ways for users to pinpoint the content they are looking for. Soon you’ll be
able to filter search results by program, department type, product, video,
app and more. We know this is a valuable addition to The Hub, and we are
excited to release it.
Also new in The Hub is a section called Spotlight. We envision the Spotlight
section as the place to get an “at a glance” view of what’s happening in the
network and relay information on the most important network news. The
Spotlight sections will cover things such as new and improved products,
apps, installation videos, convention break-out sessions, and webinars.
Finally, there’s a lot coming down the pipeline and more still to come. The
FSI team is continually adding more and more content, listening to dealer
feedback and refining The Hub to ensure you are provided with the best
experience possible. The Hub has taken a great leap forward and we are
eager to hear your feedback and user experience.
What’s Up with The Hub?C L A Y W I E S E
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A L L
Clay Weise the interactive designer at FSI.
His job is to ensure the apps and tools we
create for our network provide the best
experience possible. He works closely
with our creative and technology teams
to design and develop experiences that
provide dealers with the content they
need, right when they need them.
I S S U E 9 / W I N T E R 2 0 1 5
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S M A R T J A C K S :
All About That Base
M A R I A H W A L L
If you haven’t heard that we’re
all about that new SmartJack
base yet, here it is one more time:
they’re lighter, more durable, and
more efficient.
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A L L
What are you waiting for?
“T he new base is awesome! The guys call them Frisbees. So much lighter
in weight and easier to carry around in a tight crawlspace.”
— C A N T E Y F O U N DAT I O N S P E C I A L I S T S
“T he whole design is sweet! Before it kinda looked like a bunch of
different parts were put together to make the system, but now
everything is uniform and looks really professional when all placed together.”
—A F S
More than 60 dealers have already made the switch from the clunky, 60 lb. concrete
bases to the sleek new 6 lb. aluminum ones—toppling the 1,807 concrete bases sold by
this time last year with 5,725 new aluminum bases sold just since convention.
The new SmartJack base is cleaner, more professional-looking, and easier to work with.
Plus, with the aluminum plates being light enough to earn the nickname “frisbees,” they
cost less to ship and place less physical strain on your crews.
But if numbers don’t move you, maybe your peers’ reviews will...
Seriously, we’re all about that base (‘bout that base)—they’re less trouble!
“O ur guys were taping the CleanSpace to
the bottom of the SmartJacks and our
Service Techs had to come out to about every other
SmartJack project to fix this. With the new split ring
design, I can see this problem going away for us.”
– F O U N DAT I O N R E PA I R O F C A L I F O R N I A
“W e love the Joist Assist brackets and how
you can hang the PowerBrace beams.
Super easy to assemble all the parts this way and get
the SmartJacks centered every time!”
—T E N N E S S E E F O U N DAT I O N S Y S T E M S
I S S U E 9 / W I N T E R 2 0 1 5
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N E X U S P R O
During Build2015, we previewed an exciting new product, NexusPro Joint Sealant.
What’s even more exciting is that it’s available now! So why is this such exciting news?
Simple: it’s a game changer for your business, and it all starts with the product advantages.
What’s Not to Love?S T E V E G A S S
It’s easy to install. Early adopters of NexusPro have seen a 25% increase in
crew efficiency. With the use of bulk installation equipment and 2 gallon pails
of material, crews are able to complete jobs more quickly and with a more
attractive finished product. If it took your crews an hour to do a job before,
now it only takes 45 minutes!
It lengthens the installation season. Tests show that the viscosity and
workability of NexusPro remains consistent across a wide temperature range of
-20°F to 120°F. Now you can even install during hot summers and cold winters.
It is highly flexible once installed and remains bonded to the concrete even
through expansion and movement.
It has a stronger adhesion and creates a more effective seal than other urethanes.
It is tack free in only 60 minutes, increasing convenience and customer satisfaction.
So how it changes your business is as simple as it is exciting. You have an
additional, value added service that will increase your average PolyLevel sale.
You can now offer a total protection plan that not only lifts, levels and fills cracks, but seals them off from future water damage. Find everything you need for NexusPro installations today in the FSI webstore at store.supportworks.com.
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A L L
N E X U S P R O
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Pe r m a - S e a l
Perma-Seal received the
Chicago and Northern
Illinois Better Business
Bureau’s Torch Award for
Marketplace Ethics. Of all
of the businesses in the
Chicago area, Perma-Seal
was the only winner in the
100-999 employee category.
Congratulations!
B i x B a s e m e n t S y s t e m s
Team Bix has recently been
honored in their community with
numerous awards, including the
Small Business of the Year award
in Peoria, IL and Fort Madison, IA,
the Peoria Reader’s Choice Award,
and the BBB Torch Award!
C O N G R A T U L A T I O N S T O C O N G R A T U L A T I O N S T O
Congrats to Our Award Winning Dealers
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A L L
E ve r g r e e n B a s e m e n t S y s t e m s
Owner Shauna Parsons was recently awarded the 2015 Athena Women of
Worth Award by the Lynchburg Chamber of Commerce. Way to go, Shauna!
A q u a G u a r d Fo u n d a t i o n S o l u t i o n s
Congrats to the team at AquaGuard for being honored as the 2015
Torch Award for Ethics by the BBB serving Atlanta, Athens, and
Northeast Georgia!
C a n t ey Fo u n d a t i o n S p e c i a l i s t s
Another great team from our network received a Torch Award! Congrats
to the team at Cantey Foundation Specialists for receiving the 2015 BBB
Torch Award for exemplifying such high standards of trust and ethics!
C O N G R A T U L A T I O N S T O
C O N G R A T U L A T I O N S T O
C O N G R A T U L A T I O N S T O
I S S U E 9 / W I N T E R 2 0 1 5
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Dealer Rankings 20151. Thrasher
2. AFS
3. JES Foundation Repair
4. Foundation Recovery Systems
5. TerraFirma Foundation Systems
6. Innovative Foundation Supportworks
7. Aquaguard Foundation Solutions
8. Tennessee Foundation Services
9. Foundation Repair of CA
10. Foundation Systems of Michigan
T O P 1 1 - 6 0
11. N S quare
12. B aird Foundation Repair
13. Bix B as ement Systems
14. Sab er Foundation Repair
15. Wo o ds B as ement Systems
16. Sure-Dr y B as ement Systems
17. Matvey Constr uction
18. Mid Amer ic a B as ement Systems
19. Alpha Foundation Sp e cial ists
20. Amer ic an Water works
21. Quality 1st B as ement Systems
22. L . R . E . Ground S er v ices
23. Ayers B as ement Systems
24. Perma-S eal B as ement Systems
25. Complete B as ement Systems of Colorado
26. Kans as B as ement & Foundation Repair
27. B aker ’s Water pro ofin g
28. Amer ic an Foundation & B as ement Repair
29. Blackburn B as ement Systems
30. C antey Foundation Sp e cial ists
31. B ad ger B as ement Systems
32. Mar ine Bulkheadin g
33. Ar izona Foundation S olutions
34. Foundation Repair of Western Colorado
35. Ohio B as ement Systems
36. B as ement D o ctor of Cincinnati
37. Conne cticut B as ement Systems
38. Dr yPro B as ement Systems
39. TarHe el B as ement Systems
40. Ohio B as ement Author ity
41. Peak Str uctural
42. Davenp or t Foundation Repair
43. Indiana Foundation S er v ice
44. B Q B as ement Systems
45. Er icks on Constr uction
46. Re de emers Group
47. Wo o dford Bros .
48. Foundation Supp or tworks S olutions/Lip e Bros .
49. Tr ue Level Concrete
50. ITG B as ement Systems
51. S outheast Foundation Repair
52. Frontier B as ement Systems
53. B as ement Systems of West Virginia
54. Foundation Sp e cialt ies
55. Adirondack B as ement Systems
56. Clarke B as ement Systems
57. Evergre en B as ement Systems
58. Lowcountr y B as ement Systems
59. Midwest B as ement Systems
60. Regional Water pro ofin g
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Training Schedule 2016We’re pleased to announce our training dates for 2016. As you’ll see, we have lots of variety, aimed to help you grow in
each area of your business. We look forward to seeing you in 2016 for one or more of these great events!
J A N U A R Y 12 - 14 One Team Omaha, NE
26 - 29 PolyLevel Regional Dallas
F E B R U A R Y 2 - 5 New Hire Omaha, NE
24 - 25 Accounting Omaha, NE
M A R C H 2 - 3 PolyLevel Sales Omaha, NE
22 - 25 Sales Omaha, NE
A P R I L 12 - 15 PolyLevel Regional TBD
19 - 22 New Hire Omaha, NE
M A Y 11 - 12 Train the Trainer Omaha, NE
J U N E 7 - 9 One Team Omaha, NE
S E P T E M B E R 27 - 30 Management Seymor, CT
O C T O B E R 4 - 5 Sales Omaha, NE
N O V E M B E R 8 - 9 Take the Lead Omaha, NE
30 - 1 Best Foot Forward Omaha, NE
D E C E M B E R 6 - 9 Sales Omaha, NE
I S S U E 9 / W I N T E R 2 0 1 5
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Helicast pile components are available now, so go to The Hub for
marketing material, installation guidelines and technical documents.
A Helicast design module has been added to the HelixPro® software
and FSI engineers are ready to assist with preliminary design
requests. Give us a call if we can assist in any way!
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C O M M E R C I A L
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H elicast piles consist of standard HA150 and HA175 lead and extension sections with a lead
displacement plate generally at the first coupler location, and extension displacement plates at
each coupler location thereafter. The pile is advanced through a grout reservoir at the surface. The
lead displacement plate pushes soil outward and away from the central shaft, allowing grout from the
reservoir to flow by gravity into the void being created. Extension displacement plates help to maintain
the size and shape of the grout column as the pile is advanced.
J E F F K O R T A N
So what are some of the benefits of creating a grout column around square bar extensions?
The grout column surrounds the weak (in compression) square bar coupler detail and
creates a pile that is more resistant to buckling.
The grout column offers additional corrosion protection in aggressive soil profiles.
A grouted helical pile may develop modest capacity in marginal soil conditions where a
standard helical pile would not. There is an additional “frictional” capacity at the grout/
soil interface.
Frictional piles typically deflect less than end-bearing piles for a given load.
Where favorable soil conditions exist, a combination end-bearing and frictional pile
may achieve allowable capacities exceeding 100 kips, which may then be considered as
an economical alternative to large diameter shaft sizes.
With all these benefits, it is also important to realize that Helicast piles are NOT an ideal solution for
all soil profiles. If soils remain soft throughout practical pile depths, Helicast piles may not generate
appreciable end-bearing or frictional capacity. If the soils are too strong, there may be installation issues
with advancing the displacement plates. Therefore, we strongly recommend that an adequate subsurface
exploration be completed for projects considering use of Helicast piles.
I S S U E 9 / W I N T E R 2 0 1 5
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If you haven’t heard of PolyLevel for trenches, take a look at this!
An Innovative Approach to PolyLevel®
B O B W A L D R O N
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C O M M E R C I A L
Recently, Innovative Foundation Supportworks installed 108 trenchbreakers for
erosion control on ¾ of a mile of pipe. They also covered it with 6” of foam to protect
it from damage during backfill, overall using about 80,000 pounds of material. The
job took three weeks and just goes to show how diverse PolyLevel can be!
Impressive job, Innovative!
I S S U E 9 / W I N T E R 2 0 1 5
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A s the seasons change and we slump into winter,
there will be moments when the appointment
center seems as quiet as a mouse. Lead flow tends to be
slower and the phones aren’t ringing quite as much, so it’s
important to save some office projects for the slow times.
Although it can be more relaxing when the phones don’t
ring as much and the days don’t feel as stressful, we also
don’t want our appointment center teams getting used to
not having to get much done during the day. This is the
time of year when bad habits can sink back in and when
that happens you’ll have a hard time getting everybody
going again later on.
To prevent this, work with your marketing department
to design a “Winter Special” letter. It’s probably no secret
that an average dealer in our network has more unsold
work than they do sold, so if you don’t actively have a
Hunter (someone working your unsold proposals), offer
your customers a “winter special” or “winter offer.” We
have found that by simply offering to honor last year’s
pricing, we can generate over $100,000 in sales, keeping
productivity up well into the new year.
One of the keys to this being effective is making it simple
for the customer to buy. Thank the customer for allowing
you to provide an estimate for them and include an offer
such as, “If you send in your signed contract and your 20%
deposit by January 31st, we will honor last year’s prices.”
Remind your customers that your crews work year-round
and that foundation problems don’t get better with time.
And don’t stop there; print a copy of the unsold proposal
and include it with the letter. Mail this package to all of
your unsold proposals in an effort to generate additional
revenue. Don’t forget to include a business reply
envelope as well—it’s just one more way to simplify doing
business with us!
Turn those Winter Blues into Green!J E N N Y T H O M P S O N
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A P P O I N T M E N T C E N T E R
W hy do customers purchase (or not purchase)
our solutions? Is it solely about money, or are
there also emotional “whys” that drive their decisions?
Some customers want to spend the least they can with
a reputable company to fix their problem. However, if
this is how we perceive all our customers then we’re
missing the big picture! We’re underserving those folks
out there who are most concerned with things like peace
of mind, property value, or quality of life. So how do we
help these homeowners who want to have the ultimate
assurance that their foundation is rock solid?
Enter Fix and Protect. This is a very simple change to how
you are currently presenting your solution. Once you have
completed the load calculator portion of your presentation,
begin laying out the solution using the correct spacing.
Show them the area to fix and continue right into
protecting the rest of the foundation, wall by wall. Enter
the total into the Add Products feature in Foundation View
and ask them if they would like to take a look.
Remember not everyone is going to see the value in
protecting areas that haven’t moved yet, so be prepared
to have a discussion about why you are recommending
the number of piers that you are. Ensure the homeowner
that they can adjust the number of piers to fix just the
broken area, but that it can’t hurt to see what it costs to
protect and stabilize the entire foundation. We want to
first show them the price to both the fix and protect, as
this is a major mindset shift. We want to bring customers
away from thinking it’s either “do nothing” or “fix the
problem area” to “fix the problem area” or “protect the
entire foundation so it never moves again.”
Don’t miss the boat on this one. We’ve got multiple
dealers already seeing success by using Fix and Protect.
Present it on every single structural appointment
because although only one in ten may choose total
protection, you will also close more fixes because of
price conditioning!
Fix & ProtectB R I A N B L A C K
2020
S A L E S
M I N D S E T
I S S U E 9 / W I N T E R 2 0 1 5
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There are two guarantees with concrete: it will harden and it will crack.
When new concrete is poured, control joints are cut into it to “control” the patterns of
cracking. But while control joints are needed, they also provide a route through which
water flows under the slab, and little by little it washes away the soil beneath, forming
voids. Eventually, the concrete cracks and settles into these voids, and that’s the number
one cause of slab settlement.
So, here’s the skinny on NexusPro from a sales standpoint; tell every customer how NexusPro…
■ Is exclusive to the Foundation
Supportworks dealer network.
■ Is silicon-based and stays pliable in
extreme temperatures.
■ Won’t de-bond from the concrete
surface like urethane caulks.
■ Seals joints and prevents voids from
developing under slabs.
■ Protects cracking and dangerous trip
hazards from developing.
■ Is tack-free in just two hours—pet
and childproof!
■ Keeps weeds out and concrete
looking beautiful.
■ Means one less home maintenance
issue to worry about!
Home ownership comes with all sorts of maintenance and repair responsibilities that
can take your customer away from the more important things in life. Start telling every
customer on every appointment how sealing their concrete joints with NexusPro is all
it takes to eliminate a few of these maintenance worries. No other foundation repair
contractor will offer them anything like it, and that means you’re ready to be great!
Get Control of Control Joints!K U R T I S K A M M E R E R
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S A L E S
T echnical competence is crucial in production.
For the last couple of years, we have focused our
efforts toward improving the customer service aspect
of the production department. For that we’ve added
Best Communication Forward, Professionalism, and
WOW Service to our production trainings.
However, the technical side of production—
knowledge of the product and how it should be
installed—is a core competency in the production
department that no amount of WOW service can
compensate for.
To maintain the utmost installation consistency, we
have complemented each main product line that FSI
offers with a corresponding “how-to” installation
video; each video is available on The Hub under the
production department.
So far, it has been very rewarding to hear from
several dealers how much they appreciate the new
videos for training, saying they’re very informative
and generally more fun. One of our dealers has
even been inspired to buy a video camera himself,
record his crews’ installations, then compare it to
the FSI installation videos in production meetings to
reinforce the importance of providing customers the
best final product possible. This is a great way to help
your crews see and understand their mistakes and
how to fix them.
J O N E R B S T
For production crews, excellent customer service
starts with technical competence. Go to The Hub and
check out our new FSI Installation videos!
I N S T A L L A T I O N V I D E O U P D A T E S
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Be Proactive: Order Now!
B O B W A L D R O N
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P R O D U C T I O N
P olyLevel has proven to be a very profitable line of business for our dealers who have embraced
the product, and the one thing these dealers have in common—other than profit—is that they have
already invested in additional equipment and training to grow this product line further. Are you ready
to do the same?
Now is the time to plan for the 2016 PolyLevel season and Thrasher Equipment can help.
Six months ago Thrasher Equipment began creating smart, easy to use, reliable and economical
PolyLevel rigs for the network. Thrasher leveraged their years of PolyLevel expertise, coupled with
experienced rig builders, to create turnkey PolyLevel rig options that will help achieve your growth
goals for 2016.
Let’s take a brief look at what comes standard on a Thrasher Equipment PolyLevel rig:
■ Simple to operate and service Boss Proportioner
(Reactor)
■ 30kW water cooled diesel generator with 25 gallon
fuel tank; runs quiet and cool with enough power for
every rig component, including A/C, heater and wall
outlets
■ 210’ of hose with durable hose cover and integrated
2’ sacrificial whips, all housed on a wall mounted
hose rack
■ High capacity air compressor
■ Clean design with studded, insulated walls with
embedded electrical and air lines covered with ½”
polyurethane laminated plywood
■ Fully insulated ceiling and floor
■ Lights, electrical and air outlets throughout
■ 2 GX-7 spray guns
■ PolyLevel Starter Kit which includes all FSI sold
PolyLevel supplies to get started
■ Integrated drum holders to secure two drum sets of
material (material sold separately)
■ Chest style tool box with workbench and vice
■ Eye wash station and fire extinguisher
Thrasher Equipment also offers an economical, fully warrantied two-hose rig operated from a single generator and Boss Proportioner; just contact your FSI Dealer Support Team for more information and expand your PolyLevel business today!
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H ave you determined what new team members you need to
fulfill your 2016 business goals? Have you started recruiting for
these positions? If you answered “no,” start planning and recruiting
now, because:
HIRING TAKES TIME. Unemployment is low and it’s an employee’s
market; great people seem hard to come by, but consider this: about 51%
of actively employed people are still actively looking for or are open to the
idea of taking other jobs. Your new team members are out there but it
may take a little time to find them because they are employed and have
options (read Not in a Hurry). If you want to find the best person for each
role, start looking now so you have plenty of time and don’t have to settle.
WORKERS BEING LAID OFF. Consider that in some parts of
the country, construction employees are being (or have already been)
laid off because of the impending weather. Now is the perfect time to
recruit those employees to your company; you can offer year-round
work at a great company that pays well! Let’s not wait until their spring
construction season gets rolling again. Strike while the iron is hot.
GREAT TIME FOR TRAINING. Finally, if you hire now, you have
plenty of time to immerse new employees in your culture and get them
trained the right way. So often we hire right before—or even after—we
need someone to fill a role, then we throw these unprepared hires right
into the fire because we’re busy. This is not good for them, the customer,
or the company, and we often end up losing them because of it. Imagine
instead having all your teams completely trained and enjoying life in
your company long before the busy season hits. It can be a reality but
only if you start now!
Hiring in the Off Season T I F F A N Y S E E V E R S
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M A N A G E M E N T
“I am excited to announce that I have moved to FSI’s dealer development group.
I have worked for Thrasher and FSI since 2007, starting as Marketing Coordinator and ending as Director of Human Resources and General Counsel. Over the years, I’ve had the pleasure of getting to know many of you in management training and when I’ve assisted you in human resources and company culture matters. Now I have the privilege of assisting you full-time with both. Let me know how I can help!”
—T I F F
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B y now, you’re probably well aware that we encourage hiring throughout the winter, but with all that hiring
comes the responsibility of training, so we want you to know that we’re here to help with that process! While
we have utilized job shadowing in the past, we have designed a more efficient and effective way to immerse your
employees into the network and their roles.
We’ll introduce them to topics such as:
■ The Business Machine model and how each
department affects the others
■ How mindset and beliefs lead to individual success
■ Basics of culture and the role each employee takes in
building and maintaining that culture
■ Practical on-the-job training based on the
department your new hire will work in
■ What it means to be a part of our network of top
contractors, including all of the resources available
to them
Bring your new hires and join Kurtis Kammerer, Jenny Thompson, Jon Erbst, and myself for New Hire Training that
will set up your new employees for success!
On February 2-5 and April 19-22, 2016, we invite all of your new employees to join us at FSI’s headquarters in Omaha for our New Hire Training.
T I F F A N Y S E E V E R S
N E W H I R E T R A I N I N G
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M A N A G E M E N T
It all begins and ends in
your mind. What you give
power to has power over
you – if you allow it.
W H A T W I L L Y O U T H I N K A B O U T I N 2 0 1 6 ?
Q U O T E
I S S U E 9 W I N T E R 2 0 1 5
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