#cards&payments

The Frictionless World ArrivesHow Age of Context services are changing our lives and expectations.

Robert Scoble@Scobleizer

Rackspaces Futurist

Uber is best known of frictionless

Five forces bringing us less friction

SensorsForce #1

IoT & WearablesForce #2

LocationForce #3

SocialForce #4

Cloud-connected dataForce #5

ServicesFrictionlessare the future

ProductEveryis changing

Frictionless thinkingContextual services put us in the center

Frictionless thinking:Study everything?

Frictionless thinking:How well do you know your customers?

Frictionless thinking: Pinpoint Marketing. Vintank geofence. Contextual Cheerios.Know the mobile customer

Beaconify These little radios makefrictionless experiencespossible your way to frictionless

Frictionless means: better transportation.Uber and Lyft. Self driving. Safer. Automatic.

Frictionless means:New urbanist

Frictionless is better health.Better living through sensors.

Notifications in charge

Sales increased 20%The first week!

Tapingo already has 70% of SCU transactions

HouseCall uberizedSan Diego

Banking is changing

Frictionless checkout

Privacy? No, Uber!

Robert Scoble@Scobleizer

Rackspaces Futurist