the future of crm: a client's perspective
DESCRIPTION
API + Insight + Brand: the impact of the whole is greater than the sum of its parts. Just as important is a client and agency partnership that is wholly open and collaborative with full commitment to all of these elements. Clare Tresidder, Senior Brand Manager, Cow & Gate CRM and Digital at Danone Baby For more information, please contact: Simon Brace, New Business Director The Real Adventure T: 0117 244 0800 E: [email protected]TRANSCRIPT
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C L A R E T R E S I D D E R Senior Brand ManagerCow & Gate Consumer Connections
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L E A D E R S I N U K B A B Y F E E D I N G
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E V E R Y 2 M I N U T E S A U K B A B Y I S B O R N I N T O O N E O F O U R
B A B Y C L U B S
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T H E PA C E O F C H A N G E I S A C C E L E R A T I N G
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C R M O F T H E F U T U R E W I L L N O T
B E A N Y T H I N G L I K E C R M O F T H E PA S T
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M O B I L E F I R S T
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C A L L I N G D R G O O G L E
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M U M S L I K E M E
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A P P S
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E A R N A P L A C E I N
M U M S ’ L I V E S
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H A V E A C O M P E L L I N G
S T O R Y
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F E E D T H E I R
F U T U R E
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B E I N S P I R I N G
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B E R E L E V A N T
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B E U S E F U L
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B E U S E F U L
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B E E F F O RT L E S S ( B E W H E R E T H E Y A R E )
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B E E F F O RT L E S S ( S E A M L E S S E X P E R I E N C E )
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C H A N G I N G T H E W A Y W E W O R K
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