The Future of Food: A Roadmap for unlocking value-adding growth opportunities for Australia

Crispin Howitt

For the first time in Australia’s history, value-added foods have accounted for the majority of food export growth

40%

60%

4.0

3.5

3.0

2.5

2.0

1.5

1.0

0.5

0

Source: Adapted from Austrade analysis of DFAT data. Country and Commodity pivot table – FY2006 to FY2014

Commodity

Export growth3 years to 2016

($b)*

*Top 25 F&A export categories

Premium / value-added

A LESS PREDICTABLE PLANET

HEALTH ON THE MIND

CHOOSY CUSTOMERS

ONE WORLD

SMARTER FOOD CHAINS

Megatrends

Health by stealth: functional foods

Food consumption growth in AsiaPopulation Growth

in China & IndiaGrowing middle class

in China & India (2020)

1.5BPEOPLE

Increase in diseases of affluence

More protein, value-added foods

High amylose barley &

wheat

Ultra-low gluten barley

Improved human nutrition and health

Benefits of Resistant Starch

Healthy Ingredients | Katrina Spencer10 |

Low GI for diabetics

Promotes bowel health

Resists digestion in stomach

Increased large bowel fermentation

0

5

10

15

20

25

30

Rye Oats Wheat Barley BarleyMax

% o

f tot

al w

eigh

t

ResistantStarch

Rye Oats Wheat Barley BARLEYmax

High Resistant starch, fructan and fibre

BARLEYmaxTM Commercial ProductsBreakfast cereal Muesli bars

Japan US launch April 2017

High resistant starch wheat:making the diet healthier without

changing it

High Amylose Wheat

control HAW

-1

0

1

2

3

0 15 30 45 60

Mea

n bl

ood

gluc

ose

(mM

)

Time (min)

LAW - wholemeal LAW - refined

HAW - wholemeal HAW - refined

0246

Control HAW% O

F RE

FIN

ED

FLO

UR

Total dietary fibre75% >75%

25% <25%

HAW

Amylose

Gluten-free (GF) food and beveragesCeliac disease >1% of global population

The GF food and drink market is 10X larger

GF foods are costly; low in B vitamins, Fe and fibre, high in sugar and fat

Worldwide GF market $10-14 billion

Development of ULG Barley

ULG 2.0June 2006

ULG 3.2June 2012

<4 ppmGrain 42 mg

ULG 3.0June 2009

~4 ppmGrain 36 mg

~1,600 ppmGrain 33 mg

Sloop ~50,000 ppmGrain 53 mg

Hordein reduced >10,000X 56,000ppm to 3-5ppm

Commercial release April 2016

What’s next with ?

Hulled Naked(malting) (food)

Naked (hulless) version for food

FLAKES ROLLED EXTRUDED

Barley smoothie Barley flakes

Barley porridge

Significant opportunities exist for Australia’s F&A sector

Growth is far from guaranteed

Australia must develop and promote unique differentiators

Underpinned by traceability, food safety, biosecurity, market intelligence, collaboration and skills

Key messages

Thank you