the future of retail marketing
DESCRIPTION
The ways in which email subscribers and social media fans interact with brands are evolving rapidly. Today's struggles is not only to build this "earned" audience but also to retain their attention in today's noisy marketing landscape. Join ExactTarget's Kyle Lacy as he shares insights and strategies obtained after analyzing the offline and online marketing behavior of NRF's 100 hottest growing retailers. Learn from the top performers in your industry as he shares the lessons learned and how to re-energize your cross channel audience.TRANSCRIPT
Retail Touchpoints ExposedWinning with Subscribers, Fans, and Followers
February 10, 2012
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