the geena davis institute on gender amanda haskin
TRANSCRIPT
The Geena Davis Institute on Gender
Amanda Haskin
Geena Davis• Born in 1956• 1979 Graduate of Boston University• Award-winning actor• Member of MENSA• Advocate for women and girls
The Geena Davis Institute on Gender• Founded in 2007• Inspired by the lack of female characters in her children’s TV
shows• Non-profit, research based• Collaboration with USC Annenberg School for Communication
and Journalism• Found that for every 1 female, there are 3 males in media
• Results from research• Astonishing evidence of gender inequality stereotyping in media• Have been relied upon to promote women’s and girls’
empowerment in companies and organizations
Contributions to Media• Groundbreaking research• Raised awareness about imbalance of gender in media
• Awareness provides the ability to reverse these trends• Educates about the need for gender balance and reduction of
negative stereotypes of women• Provides an avenue for creation of a variety of female characters in
media
“By changing what people see in media, we can change who people vote for, hire, and even aspire to be.”
~Geena Davis
References
About Us: See Jane. (2013, March 14). Retrieved from Geena Davis Institute on Gender in Media: www.seejane.org/about/index.phpGosik, K. (2012, 12 5). The Journal. Retrieved from The News
Source for Webster University: websterjournal.com/2012/12/05/a-league-of-their-own-actress-geena-davis- visits-webster-university/