the holistic approach to employer branding

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Employee Relations and Services TLC: The Holistic Approach to Employer Branding” www.HROToday.com/Association Network | Learn | Advance @HROTAssoc Presented by: Robin Schooling, HR Executive, Speaker and Writer for 25 Years

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Page 1: The Holistic Approach to Employer Branding

Employee Relations and Services TLC:

“The Holistic Approach to Employer Branding”

www.HROToday.com/Association

Network | Learn | Advance

@HROTAssoc

Presented by: Robin Schooling, HR Executive, Speaker and Writer for 25 Years

Page 2: The Holistic Approach to Employer Branding

www.HROToday.com/Association

About Us

@HROTAssoc

Page 3: The Holistic Approach to Employer Branding

Member Benefits

HRO Today magazine digital subscription

Networking opportunities with our global membership

Access to member only content

Discounts to HRO Today Forum events

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Opportunities to participate in webinars and research

Thought Leadership Councils (TLCs)

www.HROToday.com/Association @HROTAssoc

Page 4: The Holistic Approach to Employer Branding

Thought Leadership Councils (TLCs)

www.HROToday.com/Association @HROTAssoc

The TLC functional categories are designed to attract a monthly membership audience for networking, engagement and strengthen the relevance to HRO Today magazine, our events and HR, in general. 

Talent Management

Outsourcing

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Employee Relations & Services

Talent Acquisition

Page 5: The Holistic Approach to Employer Branding

HRO Today Forum – North America

www.HROToday.com/Association @HROTAssoc

May 2-4, 2016, Chicago

Page 6: The Holistic Approach to Employer Branding

Contact Us

Allie Williams - SharedXpertiseEmail: [email protected]: +1.215.606.9523

Zachary Misko - Global VP, Executive DirectorEmail: [email protected]: +1.215.606.9552

Page 7: The Holistic Approach to Employer Branding

www.HROToday.com/Association

Robin Schooling

Robin Schooling HR Executive/VP of HR at Hollywood Casino, Speaker, and Writer for 25 Years

@HROTAssoc

Page 8: The Holistic Approach to Employer Branding

The Holistic Approach to Employer Branding

Robin Schooling, SPHR, SHRM-SCPVP, Human Resources

Hollywood Casino - Baton Rouge

Page 9: The Holistic Approach to Employer Branding

EMPLOYER BRANDING!!!

Page 10: The Holistic Approach to Employer Branding

“Your employer brand, at its core, is the shared values and employee experiences of your organization.”

Lars Schmidtwww.amplifytalent.com

Page 11: The Holistic Approach to Employer Branding

Why?

words matter

Page 12: The Holistic Approach to Employer Branding

Talent Acquisition

image: courtesy of recruitingblogs.com

Page 13: The Holistic Approach to Employer Branding

talent acquisition

onboard/socialize

connect to culturedevelop/promote

offboard/release

Page 14: The Holistic Approach to Employer Branding

Siloswhere do silos belong?

Page 15: The Holistic Approach to Employer Branding

Onboarding

Page 16: The Holistic Approach to Employer Branding
Page 17: The Holistic Approach to Employer Branding

Onboarding

Front cover of "One Step Beyond" single by Madness, originally released on Stiff Records.© V2 Records (1979)

Page 18: The Holistic Approach to Employer Branding

BLOCKED!!!

Page 19: The Holistic Approach to Employer Branding

Employee relationsyour circus...your monkeys

Page 20: The Holistic Approach to Employer Branding

Employee Relations

Page 21: The Holistic Approach to Employer Branding

“Corrective Action Notice”

Page 22: The Holistic Approach to Employer Branding

only HR would call it a ‘PIP’....

Page 23: The Holistic Approach to Employer Branding

Total Rewards

Page 24: The Holistic Approach to Employer Branding

money makes the world go ‘round...

Page 25: The Holistic Approach to Employer Branding

Benefitswellness??

Page 26: The Holistic Approach to Employer Branding

Learning & Development

Page 27: The Holistic Approach to Employer Branding

Learning and Development

we have a learning culture....

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Performance ‘Management’

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“Oh, and remember: next Friday...is Hawaiian shirt day. So, you know, if you want to, go ahead and wear a Hawaiian shirt and jeans.”

Page 31: The Holistic Approach to Employer Branding

Why?

words matter

Page 32: The Holistic Approach to Employer Branding

talent acquisition

onboard/socialize

connect to culturedevelop/promote

offboard/release

Page 33: The Holistic Approach to Employer Branding

• ONBOARDING

• EMPLOYEE RELATIONS

• TOTAL REWARDS

• BENEFITS

• LEARNING & DEVELOPMENT

• PERFORMANCE MANAGEMENT

Page 34: The Holistic Approach to Employer Branding

@RobinSchooling

RobinSchooling.com

linkedin.com/in/robinschooling

[email protected]

let’s connect!