Orange Earth

Online TechnologySHOP.COMConvert Spending to Earning

What is the Home Advisor?Online Application that completes the Home Shopping List, MyList, Auto-Ship/TB and Checkout in ONE process.

Assists you in identifying products you are currently buying from somewhere else monthly and periodically.

Provides value comparisons between our most popular ma Branded products and competitive brands.

It saves you time, money and earns you more commissions.

Home AdvisorIt saves you time:No longer do you have to fill out a paper form then go online and search for the products individually and then add them to your MyList one by one.

Home AdvisorEasy Long Distance Connecting

Select the categories that fit your houshold.

For Him, Her, Child, Pet, Pool/Spa, Vehicle or Lawn & Garden

Get rid of your negative products!

Home AdvisorNow that you have identified all products you currently use in this room;

The Home Advisor:

Selects the appropriate ma Branded Products based on your prior selections.

We default all product selections to Yes, in order for these items to be added automatically to your MyList.

As you add products, the Home Advisor keeps track of your progress as well as your total BV and savings.

Now with your MyList built, quickly add your items to cart or add to your Transfer Buying Order in just one click!

Home AdvisorYour customers will experience the exact same home advisor on SHOP.COM as you do on UnFranchise.com.

The Difference Is:Your customers earn Your customers use the Auto-Ship program.

We have added the option to add to auto-ship from MyLists.

Once you have selected how you want your products ordered, click Add Items button.

Based your selection, one click will add items to your cart and auto-ship instantly!

Whats Next!

Next StepsImagine if we had most brands of consumable products available that you are already buying everyday

Consumer Packaged GoodsMarket America / SHOP.COM is ENTERING, not partnering, in the consumer packaged goods industry.

Consumer packaged goods are home essential products such as cereal, coffee, trash bags, deodorants, tooth paste.

Basically all non-perishable items that you can buy in a grocery store.

Consumer Packaged GoodsTotal retail sales in 2012 were $1.1 Trillion

If you are not sure what a $1 Trillion looks like, heres a good example.

This is what $10,000 would look like:

This is what $1 million would look like:

This is what $100 million would look like:

This is what $1 billion would look like:

This is what $1 Trillion would look like:

Consumer Packaged GoodsTotal retail sales in 2012 were $1.1 Trillion

Only 1% of consumer packaged goods are purchased online.

Market America / SHOP.COM are going to change that.

Online CPG future viewHow to build the capabilities to compete in CPG online shopping, across all its forms?

In store, CPGs look to drive purchasing through couponing, calculated product placement, bundling, and other promotions. But online, we have the opportunity to record every customer transaction and track consumer behavior and sentiment. On line we have the ability to get real understanding of what our consumers are purchasing in bundles (such as a soda and a bag of chips), how to get into their online carts, and how to become part of their repeat purchase cycle.

Give a brief overview of the presentation. Describe the major focus of the presentation and why it is important.Introduce each of the major topics.To provide a road map for the audience, you can repeat this Overview slide throughout the presentation, highlighting the particular topic you will discuss next.53

MA Online CPG Strategy

1. AwarenessMake people and customers AWARE that they can buy these products online that they buy everyday.

2. AdoptionMaking the online technology straight forward & easier for an average online consumer.Home AdvisorEasy orderingAuto-ShipTransfer Buy

3. EngagementProviding new & hot products, daily deals and bundles to you and your consumers.

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4. LoyaltyCreating the habit of consumers to come to you on a recurring basis compensating and incentivizing everyone for it.

Cashback for customers & UnFranchise OwnersBV & IBV for UnFranchise Owners

Shopping AnnuityBuilding out the Shopping Annuity. Transferring the CPG products they buy in the store and putting them on Auto-Ship / Transfer Buy.

Order All Your Favorite Brands From SHOP.COM and Have Them Delivered to Your Door

Like Alice.comOver 10,000 Products

Plus Free Shipping on Orders Over $49

2% Cashback / 4% IBVPlus other stores like:

Bring out box on during this slide.62

Private Labeling ConsumablesWe are a Product Brokerage CompanySHOP.COM will be private labeling consumable products that you use everyday.

Offering BV on each one we bring in house.

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Final PhaseWe will be going directly to the wholesalers / manufacturers that supply local grocery stores with all the same brands.

By going directly to the wholesalers / manufacturers, we will offer much HIGHER cashback & IBV.

And Deliver Right To Your Door!

ENRIQUE BARREIRA

15 years experience as executive in IT Multinational Companies, 5 years in international Internet Venture Capital Industry.

Managing Director Digital Assets Developments IT Seed &Venture Capital Investment Fund (China, Russia, Spain and Latino America)Vice President MCI World Com Wholesale EMEA(now Verizon Business ).

Former C.E.O. Alice.comVice President C.P.G. MA/Shop.com

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RecapOnline Home AdvisorCPG ProductsPrivate Label with BVPurchasing directly from the wholesalers / manufacturersMuch Higher cashback & Higher IBVProducts you purchase everyday

Transfer Buying ConstraintsCurrently there are two unique Transfer Buy forms.

You only put the amount of BV & IBV you need on your Transfer Buying to meet your month to month accrual option.

Primary goes into 001Secondary goes into personal BDCs

A New Simplified Transfer BuyThere will be one Transfer Buying form.

You will have new distributors transfer all of the products added via the home advisor into one Transfer Buying order.

You and your organization will transfer all of products they buy on their transfer buy.

How would you like all of your distributors in your organization to go from averaging 150 BV and 30 IBV per month on Transfer Buying to well over 500 BV and 100s of IBV per month?

RecapOnline Home AdvisorCPG ProductsPrivate Label with BVPurchasing directly from the wholesalers / manufacturersMuch Higher cashback & Higher IBVProducts you purchase everydayThe New One Transfer Buy