the interference-free™ wireless lan next-generation wi-fi for the enterprise wireless triple play

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© 2007 The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play. Agenda. Introductions The Drive Toward the Wireless Office The Extricom Interference-Free™ Architecture. The Ideal Wireless LAN?. No RF cell planning Drastically reduced maintenance effort - PowerPoint PPT Presentation

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Page 1: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

© 2007

The Interference-Free™ Wireless LAN

Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

Page 2: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

© 2007 2

Agenda

Introductions

The Drive Toward the Wireless Office

The Extricom Interference-Free™ Architecture

Page 3: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Ideal Wireless LAN?

No RF cell planning

Drastically reduced maintenance effort

No co-channel interference

Seamless mobility with no handoff delays

Supports Voice, Data, and Video services without trade-offs

Enables guaranteed service levels

Extricom is the ONLY solution that can provide all these together.

Page 4: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Extricom Experience

Guaranteed Performance• Move from “Best-Efforts” WLAN to Guaranteed Performance metrics

Surprising Simplicity• Take away the complexity of RF

Total Mobility• Voice demands true mobility – without it, convergence cannot succeed

Voice, Data, & Video Without Trade-Offs• One infrastructure investment, many uses, serving different users with

predictable quality of service

Page 5: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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Vitals• Principal offices in New York, Tel-Aviv, London, Tokyo• Founded 2002• Strategic Investors include Motorola• Patented: 18 filed, 5 granted• CTO is one of original members of IEEE 802.11 group• Distribution - Worldwide through Distributors, Resellers, and OEMs

The Proposition• Superior performance and dramatic simplicity• Multi-use infrastructure – voice, data, location, video, guest services

Extricom

Page 6: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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2006 AwardsCOMPANY Recognition

Fierce WiFi – Fierce 15• Top 15 private companies that will change their industry

IT Week Top 100 Vendor• Vendors demonstrating quality and excellence in the channel

PRODUCT Recognition

TechWorld Wireless Product of the Year• Awarded for Enterprise functionality, performance, and value

Wireless Product of the Year by Internet Telephony• Awarded for innovation for VoIP in the wireless world

CUSTOMER Recognition 1st Place MBX Ultimate Mobility Award

• TTL Network (Germany) for use of Wi-Fi to control breaking system on 125 km/hr rollercoaster

Page 7: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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Why the Need for Extricom?A New Era of Expectations for Enterprise WLAN What Enterprises want from their WLAN Investment

• Mobility - Voice demands mobility• Convergence – Means adding voice to data• Multiple Services on One Infrastructure• Lower cost of ownership – complexity must not grow with deployment scale

The Challenge• Need greater coverage and bandwidth, but these are mutually exclusive in

traditional implementations• Require mobility, but 802.11 is not mobile• Convergence requires Quality of Service mechanisms not in 802.11• Must control the cost and complexity of ownership as Wi-Fi network grows

Today’s technology approach is limiting• Cannot achieve the performance required by new demands• Too complicated, complex, and costly

Page 8: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Extricom WLAN

Shift from cell-based WLAN to “channel blanket” topology

Significantly more flexible, easy-to-own, and robust WLAN

802.11 compliant, with an innovative & unique architecture

Page 9: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Channel Blanket Benefits

Simple• No RF Cell Planning• Plug-and-Play deployment• Does not require RF expertise

Flexible• Multi-layer WLAN, in One Infrastructure• Concurrent high-performance of all services, devices, and user types

Capable• Seamless mobility – which does not inherently exist in the standard• Maximized coverage and capacity – previously a trade-off• Enhanced bandwidth – TrueReuse™• Guaranteed Service Levels

Page 10: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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Architecture

Page 11: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Realities of 802.11

Scarcity of Radio Channels

Throughput varies with distance

Protocol designed for portability, not mobility

Mixed mode (b/g) backward compatibility degrades capacity

Voice and data contention degrades capacity and service quality

These traits are inconsequential in small deployments.But have major implications for mid-to-large systems.

The Extricom solution overcomes all of the above constraints.

Page 12: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

© 2007 12

The Cell-Based WLAN

The Single-Cell Experience

802.11 Logic and Radio Electronics Integrated into Access Point (AP)

• Simplicity• No Co-Channel Interference• Seamless Mobility• Security with Mobility

But still … limited coverage and unpredictable bandwidth

Page 13: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Trouble with Cells…802.11 is meant for a Single-Cell Environment Forces a Single-AP protocol to function in a Multi-AP Environment

Results in trade-offs: a “tug-of-war”

This architecture is impaired by the 802.11 Standard.

Trade-Offs

Coverage vs. Capacity

Capacity vs. Mobility

Mobility vs. Security

Page 14: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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802.11: Implemented in a Multi-AP Environment

• Need RF expertise• Ongoing “tweaking”• Device configuration

burden

COMPLEX

• Always Co-channel interference• No guarantees on throughput• Coverage gaps• Portability, not mobility• Unreliable wireless connections• Security conflicts with mobility

GIVE-AND-TAKE PERFORMANCE

Everyone competes for the same wireless resource

INFLEXIBLE

Page 15: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Extricom Interference-Free™ Architecture

• No RF cell planning• Plug-and-play install• Zero-configuration AP

SIMPLE

• No co-channel interference• Guaranteed throughput• Zero-handoff mobility• Complete coverage• TrueReuse™ - up to 10X Bandwidth• Wire-like connection• Secure while mobile, even WPA

CAPABLE

•Multi-Layer WLAN•Guarantee QoS by separating:

• voice, data, video• 802.11b and .11g• private / public zones

FLEXIBLE

Page 16: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

© 2007

What are the Elements of the Interference-Free™ Architecture?

Page 17: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Extricom Channel Blanket Approach

• Experience of a Single Cell, plus:• Wide-Area Coverage• Guaranteed Bandwidth• Link Stability

The Channel Blanket

Centralize 802.11 Logic, Distribute the Radio Only

Page 18: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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The Extricom Channel Blanket Approach

The Channel Blanket

Centralize 802.11 Logic, Distribute the Radio Only

Multi-Layer WLAN

Distributed four radios per AP. Radios operate in any combination of channel,

band & mode• Capacity• Simplified QoS• Dedicated Security Monitoring

+• Experience of a Single Cell, plus:• Wide-Area Coverage• Guaranteed Bandwidth• Link Stability

TrueReuse™

Dynamic frequency reuse

• Coverage with Capacity• 3X BW per Channel• Up to 10X Aggregate

Bandwidth

+

Page 19: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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Products EXSW-2400, 24-port WLAN Switch

EXSW-1200, 12-port WLAN Switch• Supports up to 24 or 12 UltraThin APs• Two 1000Mbps backbone to the LAN• Hardware based 802.11i encryption• Delivers PoE to the APs

EXSW-800, 8-port WLAN Switch• Supports up to 8 UltraThin APs• 100Mbps backbone to the LAN• Hardware based 802.11i encryption• Delivers PoE to the APs

EXRP-20 Dual-Radio UltraThin™ APEXRP-40 Four-Radio UltraThin™ AP

• UltraThin - No intelligence in the device• Multiple 802.11a/b/g compliant radios• 802.3af Power over Ethernet (PoE)

Page 20: The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play

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Products EXWO-404 – Wireless Office Edition

• One 4-port WLAN Switch

• Four UltraThin Dual-Radio a/b/g Tadios

• Delivers PoE to the APs

• For medium-sized standalone deployments

EXRE-10 PoE Range Extender• Doubles the range of PoE to 200m

• In-line and self-powered

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Summary – Why Extricom?

The market is entering a new era• Mobility, Multi-Application, Convergence drive a new level of hoped-for

value, but reveal a new set of challenges never-before confronted

Starting from cell-based “DNA” is problematic

Extricom’s solution is designed for this new era

Extricom offers a completely new experience for enterprise WLAN• Shift from “best efforts wireless” to Guaranteed Performance• Radically reduced deployment and ownership costs• Superior performance for all services• A “must-have” architecture for voice over Wi-Fi (VoWLAN)