The Kids Engaging Inspiring Explaining Attracting.
Post on 01-Apr-2015
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The Kids Engaging Inspiring Explaining Attracting Slide 2 Slide 3 The real decision makers.. Parents New friends, Away from home Social structure School Slide 4 Become a movement A group of people with a common ideology who try together to achieve certain general goals How to start a movement Slide 5 Movement Video Slide 6 Movement Become more than a Shabbaton organization. Movement means its a part of my life I eat, sleep and breath NCSY. Its what all my friends do. NCSYer is defined as on a spiritual journey, making sacrifices on the way Slide 7 Step 1:Make a Deposit You Can only take out what you put into a relationship Find The balance between overly pushy and too nice Baseball games are mostly won by singles and not grand slams.. Slide 8 Step 2: Meaningful Conversations Dont be afraid to suggest yeshiva or seminary or summer or Shabbos to your students.. If you dont, who will? 10 minutes every week..face to face is best. Slide 9 Step 3: Be Yourself, Be Real.. Kids need Real people to talk to They need role models and healthy relationships. And they need to hear that you struggle as much as they do.. You dont need to know all the answers..but you do need to follow up if you don't. Ask a lot of questions, best way to control a phone conversation. Slide 10 Step 4: Always Deliver what you promise. Slide 11 Using technology Never as good as a personal touch Facebook- good for emails.. Email. Text Viral emails Website tw itter Slide 12 Social networking Next generation of communication Most read and most viewed Viral emails and videos Designate people to do this. Most print media and phone calls are pass with kids Kids spend over 40 hrs., a week online. Slide 13 Making the Phone Call to the Parent Speak to the parent who answers the phone. Introduce yourself, promote a relationship. Compliment their child. Slide 14 Making the Phone Call to the kid. Try to figure out why they say no or maybe, and lift the purchase barrier Find something that they can say yes to Dont always call to make a sale Slide 15 Techniques in Marketing and Advertising in print Magical Formula = price and date Send Mailings every 5-6 weeks Professional layout and design Benefits vs. Features Slide 16 Incentives: CreditsElectronics Pizza/coffee or free food GiveawaysCash Leadership Certificates Discounts on trips ??? Slide 17 How far should you pursue Discuss with Rav Engage with the parents in a dialogue Never over step what the parent wants No more Mr. NICE GUY" Slide 18 Other topics The value of summer programs Strategies on how to get a kid to yeshiva or seminary Slide 19 Helpful Hints Start early on in the year and early on in the relationship.. Identify all purchase barriers. Work with parents and friends simultaneously Advocate for kids- dont be passive about a NCSYers chinuch needs. Take responsibility for finances for your NCSYer. Get finances to be your greatest challenge. Slide 20 Q Slide 21 Retention: Removing the barriers: parents and extended family Identify successful models for Following up i.e. Follow up 50- playing man to man Your home: Shabbos experiences Getting kids connected to college and JLI Post HS Judaic program Hebrew language and understanding skills What do we want from kids when they graduate from NCSY. What will carry them into their adulthood. How to keep a kid motivated beyond