the last crumb boards
DESCRIPTION
my final boards for the last crumbTRANSCRIPT
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The Last Crumb Greg Ball
![Page 2: The Last Crumb Boards](https://reader034.vdocuments.net/reader034/viewer/2022050806/568c0f4b1a28ab955a93982f/html5/thumbnails/2.jpg)
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The Last Crumb Greg Ball
Logo
This was a short turnaround brief which involved designing a logo for an bakery called The Last Crumb in Atlanta, Georgia.
The client want a logo that appealed to a wide target audience, from retail clients and wholesale clients.
I decided that i would create a professional, but welcoming logo that had the authenticity of a small private run bakery. I wanted to try and give it the feel of authentic heritage american.
![Page 3: The Last Crumb Boards](https://reader034.vdocuments.net/reader034/viewer/2022050806/568c0f4b1a28ab955a93982f/html5/thumbnails/3.jpg)
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The Last Crumb Greg Ball
In Context
To put some context to the logo i applied it to a range of items the bakery would use on a day to day basis.
On the business cards and the letterheads the logo would be applied by a stamp, to give a really authentic and personable feel to the cards and the brand in general.
![Page 4: The Last Crumb Boards](https://reader034.vdocuments.net/reader034/viewer/2022050806/568c0f4b1a28ab955a93982f/html5/thumbnails/4.jpg)
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The Last Crumb Greg Ball