the laurea magistrale in tourism economics and …

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http://corsi.unibo.it/2cycle/team [email protected] 1 The Laurea Magistrale in Tourism Economics and Management (TEaM) at the University of Bologna, Rimini Campus School of Economics, Management and Statistics International tourism alone moved more than one billion of tourists in 2012, with an estimated turnover of 2 billion Euro per day (UNWTO). The players of the sector are medium and large private companies (hotel chains, tour operators, web agencies) and public bodies (local and regional governments, Destination Management Organizations, transport hubs) which select their strategies at the global level, in a framework of tight competition between tourism systems and in an age of strong innovation in the fields of finance, management, ICT and tourists care. Join the 2 nd edition of TEaM, our international degree programme which 1 st edition started in Fall 2012 and which builds upon the experience of the previous Laurea Magistrale in Economia e Management del Turismo. The Laurea Magistrale (European Master) in Tourism Economics and Management (TEaM) is a two-year postgraduate degree which is equivalent to an M.A. or M.Sc. Its aim is to prepare managers and professionals able to tackle the global challenges of contemporary tourism: being, at the same time, engine of economic growth, key-player of sustainable development, and promoter of the cultural heritage. Given the inter-disciplinarity of tourism, the TEaM graduate will develop: i) strong and independent skills in economics and management, jointly with knowledge of law and quantitative methods, which will allow her/him to analyse the dynamics of tourism markets and firms and enable him/her to work in a managing position; ii) advanced study methods and learning abilities which will allow her/him to continue the study in a Ph.D. or enable him/her to produce independent analysis. Hence, students will be prepared for market analysis, territorial planning, analysis of tourism flows, strategic and destination management, sustainable and ethical tourism and cultural heritage policies. Students will live in Rimini, one of the most exciting tourism destinations in Europe, hosting about 15 million overnight stays each year. It is home of the School of Economics, Management and Statistics, University of Bologna (Rimini Campus), a leading institution in tourism studies, known for the high quality of its teaching programmes (certified by the UN World Tourism Organization) and its research publications. The place where the excellence of the most ancient universities in the western world meets the ability of local entrepreneurs and the public administration in developing a flourishing tourism sector. Indeed, the perfect place where to study tourism economics and management. This booklet provides a description of the study programme, the admission requirements for the 2013/14 edition, and the list of current teaching staff. Further information about the TEaM and its application procedures can be found at the following link: http://corsi.unibo.it/2cycle/team or by contacting: Ms. Valeria Macchini - Student Counselling Service : [email protected] : +39 0541 434 337 : +39 0541 434 235 Economia Rimini TEaM Rimini Dr. Paolo Figini - Director of TEaM programme : [email protected] pfigini

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Page 1: The Laurea Magistrale in Tourism Economics and …

http://corsi.unibo.it/2cycle/team [email protected]

1

The Laurea Magistrale in Tourism Economics and

Management (TEaM)

at the University of Bologna, Rimini Campus

School of Economics, Management and Statistics

International tourism alone moved more than one billion of tourists in 2012, with an estimated

turnover of 2 billion Euro per day (UNWTO). The players of the sector are medium and large

private companies (hotel chains, tour operators, web agencies) and public bodies (local and regional

governments, Destination Management Organizations, transport hubs) which select their strategies

at the global level, in a framework of tight competition between tourism systems and in an age of

strong innovation in the fields of finance, management, ICT and tourists care.

Join the 2nd

edition of TEaM, our international degree programme which 1st edition started in Fall

2012 and which builds upon the experience of the previous Laurea Magistrale in Economia e

Management del Turismo.

The Laurea Magistrale (European Master) in Tourism Economics and Management (TEaM) is a

two-year postgraduate degree which is equivalent to an M.A. or M.Sc. Its aim is to prepare

managers and professionals able to tackle the global challenges of contemporary tourism: being, at

the same time, engine of economic growth, key-player of sustainable development, and promoter of

the cultural heritage.

Given the inter-disciplinarity of tourism, the TEaM graduate will develop: i) strong and independent

skills in economics and management, jointly with knowledge of law and quantitative methods,

which will allow her/him to analyse the dynamics of tourism markets and firms and enable him/her

to work in a managing position; ii) advanced study methods and learning abilities which will allow

her/him to continue the study in a Ph.D. or enable him/her to produce independent analysis. Hence,

students will be prepared for market analysis, territorial planning, analysis of tourism flows,

strategic and destination management, sustainable and ethical tourism and cultural heritage policies.

Students will live in Rimini, one of the most exciting tourism destinations in Europe, hosting about

15 million overnight stays each year. It is home of the School of Economics, Management and

Statistics, University of Bologna (Rimini Campus), a leading institution in tourism studies, known

for the high quality of its teaching programmes (certified by the UN World Tourism Organization)

and its research publications. The place where the excellence of the most ancient universities in the

western world meets the ability of local entrepreneurs and the public administration in developing a

flourishing tourism sector. Indeed, the perfect place where to study tourism economics and

management.

This booklet provides a description of the study programme, the admission requirements for the

2013/14 edition, and the list of current teaching staff.

Further information about the TEaM and its application procedures can be found at the following link:

http://corsi.unibo.it/2cycle/team

or by contacting:

Ms. Valeria Macchini - Student Counselling Service

: [email protected] : +39 0541 434 337 : +39 0541 434 235

Economia Rimini TEaM Rimini

Dr. Paolo Figini - Director of TEaM programme

: [email protected] pfigini

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TABLE OF CONTENTS

1. Organization of study

1.1 Introduction.....................................................................................................................03

1.2 Pre-requisite knowledge and crash courses.....................................................................03

1.3 Learning outcomes..........................................................................................................04

1.4 Programme Structure......................................................................................................05

1.5 Career and job opportunities...........................................................................................06

1.6 Tuition Fees and scholarships..........................................................................................06

1.7 Studying at the University of Bologna............................................................................07

1.8 Living in Rimini...............................................................................................................08

2. The study programme 2013-14 in detail 2.1 First year, first semester....................................................................................................09

2.2 First year, second semester...............................................................................................10

2.3 Second year, first semester...............................................................................................11

2.4 Second year, second semester...........................................................................................12

2.5 Faculty..............................................................................................................................13

2.6 The calendar......................................................................................................................14

3. Requirements for the completion of TEaM

3.1 Compulsory and elective courses.....................................................................................14

3.2 Stage / Internship..............................................................................................................14

3.3 Performance assessment...................................................................................................15

3.4 Advisers and tutors...........................................................................................................15

3.5 International mobility........................................................................................................15

4. How to apply

4.1 Italian and other EU citizens.............................................................................................16

4.2 Non-EU citizens................................................................................................................16

4.3 Deadlines and enrolment procedures................................................................................17

4.4 Ranking of applicants and admission ..............................................................................17

4.5 When to apply – Deadlines and enrolment procedures....................................................18

4.6 Contacts............................................................................................................................18

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1. Organization of study

1.1 Introduction

The European Master (Laurea Magistrale) in Tourism Economics and Management (TEaM) is a

two-year postgraduate degree which is equivalent to an M.A. or M.Sc. The TEaM programme aims

at preparing managers and professionals able to tackle the global challenges of contemporary

tourism: being, at the same time, engine of economic growth, key-player of sustainable

development, and promoter of the cultural heritage.

The supply of tourism services, even in the complexity of global competition, pivots around three

specific factors: natural, cultural, and organizational resources. The TEaM brings these features at

the core of its educational mission. The sustainable management of natural resources allows tourism

destinations and firms to improve their competitiveness, fuelling at the same time a virtuous circle

of economic, social, and environmental development. On the other hand, most of the comparative

advantages of many destinations lie in their own cultural heritage and in their ability to stage

cultural events and other forms of attraction and entertainment. The management of the cultural

heritage, however, implies a strong networking and coordination effort between the private and the

public sectors, between the tourism and the cultural industries, between local bodies and national

and international organizations, thus balancing the preservation of traditional characteristics with

the push for innovation. Finally, an efficient management of firms and destinations needs strong

organizational skills, from the definition of effective pricing and booking policies, to the

implementation of branding and corporate strategies, to the effective management of human

resources.

TEaM addresses all these topics, searching for the right balance between economic, quantitative and

managerial skills. Economic and quantitative skills are enhanced through the study of forecasting

models of tourism flows, the analysis of tourists choices and preferences, the tackling of the

theoretical and empirical relationships between tourism specialization, economic growth, poverty

alleviation and sustainable development. Managerial skills are enhanced through the study of yield

management strategies, the work on databases, search engines and web applications concerning

hospitality and transport services, the application to the tourism sector of the most recent techniques

of corporate finance, the focus on the theory and the practice of destination management.

1.2 Pre-requisite knowledge and crash courses

The diverse experience, provenance, and study background of TEaM students is one of the strength

of the programme. The TEaM is open to graduates of any discipline, although applicants holding a

bachelor degree (or internationally recognized equivalent degree) with major in economics,

business or tourism-related studies have a preferential track in the application procedure (see

Section 4 for more details).

Regardless of their background, first-year students should be familiar with the basic tools of

economics and business, at the level taught in standard undergraduate courses such "Introduction to

Economics", "Business and Management Principles" and "Quantitative Methods for Economics and

Business". Individual preparation on these topics should be taken care by the prospective students.

To provide first-year students (particularly those without a bachelor degree in economics or

business studies) with the basic tools and pre-requisites needed to successfully attend the TEaM

programme, some crash courses are organized in Economics, Statistics and Mathematics. These

courses are fully integrated into the official timetable and do not give any credit to the attending

students. For the academic year 2013/14, the crash courses are organized as follows:

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i) Introduction to Macroeconomics (15 hours, first term).

Introduction to the National Accounts. The basic model of demand and supply. The IS-LM and the

AS-AD models in a closed economy. The open economy.

ii) Introduction to Mathematics (15 hours, first term);

First and second degree equations; inequalities; Functions and their representation on a diagram;

The concept of derivative.

iii) Introduction to Microeconomics (15 hours, second term);

The market and how it works; Demand, supply and the equilibrium for the competitive market; The

Monopoly.

iv) Introduction to Statistics (15 hours, second term).

Introduction to the probability theory; The mean and the variance; Parametric and non-parametric

methods.

English Knowledge: Candidates must have a good command of the English language (equivalent

at the B2 European level). The following scores are therefore considered acceptable:

TOEFL: minimum score of 510 PBT; 180 CBT, 65 IBT

IELTS: minimum score of 6.5

CPE: grades A, B, C

The list is just an example, certificates other than the above can be accepted.

1.3 Learning outcomes

Given the inter-disciplinarity of tourism, the TEaM graduate will develop: i) strong and independent

skills in economics and management, jointly with knowledge of law and quantitative methods,

which will allow her/him to analyse the dynamics of tourism markets and firms and enabling

him/her to work in a managing position; ii) advanced study methods and learning abilities which

will allow her/him to continue the study in a Ph.D. or enabling him/her to produce independent

analysis. Hence, students will be prepared for market analysis, territorial planning, analysis of

tourism flows, strategic and destination management, sustainable and ethical tourism and cultural

heritage policies.

1.4 Programme Structure

The programme is developed in four semesters (two years), granting to the successful student 120

credits (European Credit Transfer System - ECTS). The programme consists of coursework (102

ECTS), seminars (3 ECTS) and the writing and the discussion of a final dissertation (15 ECTS).

Most individual courses are organized with lectures and lab sessions, and employ a pro-active

teaching methodology so that students are stimulated to develop critical thinking and acquire

independent research skills. In the following table, the study plan for students enrolling in the

Academic Year 2013/14 is outlined. A full description of the individual courses is in Section 2.

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Period ECTS Hours

First year, first semester

Tourism Macroeconomics 12 60 (+ 30 lab)

Part I: The Impact of Tourism in the Economy

Part II: Tourism, Growth and Sustainability.

Managerial Accounting and Reporting in Tourism 12 60 (+30 lab)

Part I: Managerial Accounting and Reporting in Tourism Entities

Part II: Social and Environmental Accounting and Reporting for

Sustainable Tourism

Mathematics for Social Sciences 6 30 (+ 15 lab)

First year, second semester

Tourism Management 12 60 (+30 lab)

Part I: Introduction to Management

Part II: Tourism Management

Tourism Microeconomics 12 60 (+ 30 lab)

Part I: Analysis of Tourism Demand

Part II: Industrial Organization and Market Structure in Tourism

Time Series Analysis and Forecasting in Tourism 6 30 (+ 15 lab)

Second year, first semester

Economics of Tourism Destinations 6 30

Destination Marketing and Management 6 30

Organization and Finance in Tourism 12 60

Part I - Organization of Tourism Enterprises

Part II - Corporate Finance for Travel and Tourism Industry

International Tourism Legislation and Organization 6 30

Second year, second semester

Elective course - Option a: Tourism and Heritage 12 60

Part I - Tourism and Heritage: a Historical Perspective

Part II - Tourism and Heritage: a Geographical Perspective

Elective course - Option b: E-Commerce and Web Management in

Tourism

12 60

Part I - E-Commerce in Tourism

Part II - Web and Revenue Management in Tourism 6 30

Seminars 3

Final Dissertation 15

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1.5 Career and job opportunities

The TEaM graduate will aim at the position of: Project manager, Marketing or Financial director,

Managing director of tourism companies, Destination Manager, Event Manager, Research and

marketing consultant.

She/he will work as an independent professional or in: Private companies, Public bodies,

Destination management organizations, Research centres, Business unions.

1.6 Tuition Fees and Scholarships

The tuition fee in 2012/13 was € 2,308 per academic year. The final decision about tuition fees for

2013/14 will be taken by the University of Bologna around May 2013. However, fees are not

expected to change and, in the worst scenario for the student, there might be a slight increase to

match the inflation rate in 2012 (roughly 3%). When the figure will be official, it will be published

on the TEaM website.

Students with low incomes are entitled to get allowances and partial exemptions (more information

on the ER.GO website: http://www.er-go.it/ ). Students can officially enrol since the 30th of July up

to the 30th of November 2013. A few scholarships / fee exemptions are available for the academic

year 2013-14 for foreign students and for talented students. In particular:

1.6.1 Study grants for international students (Unibo Action 2) 2013/14

The University of Bologna offers study grants to talented international students who wish to register

for first cycle, second cycle or single cycle Degree Programmes at the University of Bologna in

2013-2014. If you are an international student, of any nationality in possession of (or about to

obtain) a bachelor degree (or equivalent) from an institution outside of the Italian system, you may

apply for an annual study grant of €11,000 gross (Unibo Action 2). These study grants are awarded

on the basis of the results of the GRE test (http://www.ets.org/gre/). The test can be sat in authorised

centres in various countries around the world and it is held in English. You must enrol for the test

on the websites of the authorised organisations. To send the results, the GRE code for UNIBO is

7850.

Warning: you must have sat the GRE test by the deadline for receipt of applications.

To apply for the study grant under Unibo Action 2, there are two deadlines:

Deadline for first session

Presentation of applications: 30 January 2013;

Evaluation of candidatures: February 2013;

Publication of results: March 2013.

Deadline for second session

Presentation of applications: March 2013;

Evaluation of candidatures: April 2013;

Publication of results: May 2013.

The call for applications for the first session is available in the "Attachments" box, at the following

page: http://www.eng.unibo.it/PortaleEn/vademecum/GrantsUniboAction2.htm The call for

applications for the second session will be published in March 2013. Please note that the application

for the scholarships and / or the fee waivers are independent from the application to TEaM (i.e.,

students also have to apply to TEaM following the guidelines highlighted in Section 4).

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1.6.2 Erasmus Mundus Programme.

Students from several non-EU countries can apply to Erasmus Mundus scholarships for those

programmes in which the University of Bologna is partner. The list of programmes is available at

the following page:

http://www.eng.unibo.it/PortaleEn/Students/International+Students/ScholarshipsFellowships/Erasm

usMundusAction2.htm

16.3 Tuition Fee Waivers

A few tuition fee waivers are available for talented international students. The waiver covers the

whole tuition fee (except the government tax of € 349.65). The call for application and the

procedure will be published before the end of February 2013 on the TEaM website and on the

following web page:

http://www.eng.unibo.it/PortaleEn/vademecum/exemptionFromFeesAction1.htm

16.4 Other opportunities

Other funding schemes might be available and will be posted on TEaM website. For more

information on scholarships, please visit the following page:

http://www.eng.unibo.it/PortaleEn/Students/Services+and+facilities/Scholarships-for-students-

Bologna.htm

1.7 Studying at the University of Bologna

The University of Bologna was probably the first University in the western world (in the nineteenth

century a committee of historians, led by Giosuè Carducci, attributed the birth of the University to

the year 1088). Its history is one of great thinkers in science and the humanities, making it an

indispensable point of reference in the panorama of European culture. The institution that we today

call the University began to take shape in Bologna at the end of the eleventh century, when masters

of Grammar, Rhetoric and Logic began to devote themselves to the law. In 1158 Federico I

promulgated the Constitutio Habita, in which the University was legally declared a place where

research could develop independently from any other power. Dante Alighieri, Francesco Petrarca,

Nicolò Copernico, Paracelso, Raimundo de Pegñafort, Albrecht Dürer, St. Carlo Borromeo,

Torquato Tasso, Carlo Goldoni, Luigi Galvani, Giosuè Carducci and Giovanni Pascoli, among the

others, all spent time at the University of Bologna.

On 18 September 1988 in Bologna's main square (Piazza Maggiore), the Rectors of 430 universities

signed the Magna Charta Universitatum Europaeum. The Magna Charta, which has since been

signed by other 400 Rectors, affirmed the autonomy of the University, the essential link between

teaching and research activities which transcend the limits imposed by "any geographical or

political border". The signing took place as part of the ninth centennial of the University of

Bologna, which was formally recognised as the Alma Mater of all universities.

Since 1989, the Alma Mater has carried out the largest decentralisation programme in the history of

Italian universities, establishing new University Campuses in four towns of Romagna (Cesena,

Forlì, Ravenna and Rimini). In 1998 the University also inaugurated a branch in Buenos Aires

(Argentina).

On 19 June 1999 in the Aula Magna of the University of Bologna, 29 European Ministers of Higher

Education signed the so-called Declaration of Bologna, which defines the "most relevant

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objectives for the creation of a European Area of higher education" and the promotion of this

system in the world. To meet these objectives, European Union members have been restructuring

their university systems following the guidelines known as the Bologna Process.

Today there are about 90,000 students enrolled at the University of Bologna, making our University

one of the largest in Italy (with more than 3,000 professors and lecturers). In 2012/13, the 11

Schools offered 104 Bachelor degrees, 101 European Master degrees, 30 Professional Master

programmes.

Attention to carrier opportunities for future graduates has led the University to stipulate over 3,500

agreements with businesses and public organisations, leading to some 13,000 students carry out a

period of internship every year.

According to a recent report by the National Committee for the Evaluation of the University

System, the University of Bologna is today the most internationalised of all Italian universities. The

number of foreign students regularly enrolled is 3,600, while another 1,500 arrive every year on

international mobility programmes such as Erasmus and Overseas.

Recent years have seen a rapid expansion of computing services. There are 30,000 students linked

to the university's e-mail service and 70,000 computers connected to the university network.

Through the library service, users can access a catalogue of 2,000,000 books and 5,239 periodicals

which garner 64 million contacts and offers 36 million pages of responses each year. The oldest

Italian university is also one of the most technologically advanced. Each month there are 3,000,000

accesses to the University's Web Portal which makes it one of the most visited university sites in the

world.

1.8 Living in Rimini

Rimini is a pleasant middle-sized city of about 150,000 inhabitants facing the Adriatic sea, and one

of the most exciting tourism destinations in Europe, hosting 15 million overnight stays each year. It

is home of one of the campuses of the University of Bologna and therefore it is the place in which

the excellence of the most ancient university in the western world meets the ability of local

entrepreneurs and of the public administration in developing a flourishing tourism sector. Indeed,

the perfect place where to study tourism economics and management.

The Rimini Campus of the University of Bologna has approximately 6,000 students and:

5000 square meters of teaching rooms;

7 computer rooms, with a total of 170 personal computers

52 European university partners and 131 Erasmus scholarships (School of Economics only)

WiFi connection in the whole campus (Almawifi)

University library (opened until 10 pm)

bars and restaurants with student discounts

For more information about Rimini, see http://www.riminiturismo.it/; http://www.comune.rimini.it.

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1.8.1 The Students' Residence

The students' residence "Palace Hotel" is situated in front of Rimini Railway Station close to the

Campus buildings. 5000 square meters to house 90 students in 76 rooms arranged on four floors: 14

double rooms, 57 single rooms, 5 rooms for disabled students fully equipped with television,

internet connection, air conditioning, kitchenette and private bathrooms. It also offers a wide range

of common areas, as dining rooms on each floor, a large foyer, internet point, television and music

room, fitness centre with locker room, a library, study halls and meeting rooms. The residence is

also equipped with a motorcycle garage and bike parking area, a laundry and an ironing room.

Admission to the “Palace Hotel" requires particular conditions as provided by lodging

announcements of the Regional Grants Committee (ER.GO). More details are available on the web

site: www. er-go.it. For more information please contact: [email protected] or

[email protected].

The most common way to live in Rimini for students is, however, to rent bedplaces / rooms /

apartments in the private market. Once in Rimini, students can easily browse the many noticeboards

(within or outside the University) or local newspapers to find a suitable accommodation.

2. The study programme 2013-14 in detail

2.1 First year, first semester

TOURISM MACROECONOMICS (12 ECTS)

Learning Outcomes:

At the end of the course, the student knows recent macroeconomic models and their application to

tourism. Moreover, the student knows the literature on the impact of tourism on economic

development, on foreign investments, on sustainability. More specifically, the student is able to

critically evaluate the relationship between tourism specialisation and economic growth in an

international context, to compare theoretical results with empirical evidence, to develop

autonomous ability in undertaking empirical research in tourism macroeconomics.

60 hours of Lectures + 30 hours of laboratory

Part I: The Impact of Tourism in the Economy (Paolo Figini - 30 hours)

Part II: Tourism, Growth and Sustainability (Andrea Saymaan, North-West University,

South Africa – to be confirmed - 30 hours)

Laboratory: searching, cleaning and analysing economic data with statistical software

(Paolo Figini - 30 hours)

MANAGERIAL ACCOUNTING AND REPORTING IN TOURISM (12 ECTS)

Learning Outcomes:

At the end of the course, the student knows the recent developments of accounting theory and the

theory of firms; applies the management reporting systems and, the proper tools of general

accountancy to the tourism system; defines the economic, financial, social and environmental

aspects of the business transactions and translate them into the accounting system. More

specifically, the student is able to critically evaluate the systems of social and environmental

accounting specifically developed for sustainable tourism.

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60 hours of Lectures + 30 hours of laboratory

Part I: Managerial Accounting and Reporting in Tourism Entities (Maria Gabriella Baldarelli

- 30 hours)

Part II: Social and Environmental Accounting and Reporting for Sustainable Tourism

(Maria Gabriella Baldarelli - 30 hours)

Laboratory: (Massimo Ferdinandi - 30 hours)

MATHEMATICS FOR SOCIAL SCIENCES (6 ECTS)

Learning Outcomes:

At the end of the course the student learns the basic and multivariate calculus ropes. These

mathematical tools allow the student to set up and solve models arising in social sciences, as

tourism, that are connected to unconstrained optimization for functions of one and several variables

and to linear constrained optimization. Some up to date applications inherent in tourism sector are

analysed in the laboratory.

30 hours of Lectures (Maria Letizia Guerra) + 15 hours of laboratory (Elisa Lenti)

2.2 First year, second term

TOURISM MICROECONOMICS (12 ECTS)

Learning Outcomes:

At the end of the course the student knows some advanced models of microeconomic theory and

their application to tourism. Moreover, the student knows how to interpret the tourist's behaviour,

the characteristics of tourism demand and supply. More specifically, the student is able to: critically

evaluate recent studies of microeconomics, with particular reference to the economic problems of

tourism firms and destinations, their product and pricing strategies and the organization of tourism

markets; to compare theoretical results with empirical evidence; to develop autonomous ability in

undertaking empirical research in tourism microeconomics.

60 hours of Lectures + 30 hours of laboratory

Part I: Analysis of Tourism Demand (Maurizio Mussoni - 30 hours)

Part II: Industrial Organization and Market Structure in Tourism (Lorenzo Zirulia - 30 hours)

Laboratory: How to plan, undertake and interpret a sample survey (Marco Savioli - 30 hours)

TOURISM MANAGEMENT (12 ECTS)

Learning Outcomes:

At the end of the course the student develops skills and technical abilities related to: strategies of

business development, innovation, and internationalization in the tourism sector. More specifically,

the student is able to: apply the proper analytical tools to the tourism sector; to competently evaluate

the technological and organizational process of change within the firm; to critically evaluate the

management of internationalization.

60 hours of Lectures + 30 hours of laboratory

Part I: Introduction to Management (Manuela Presutti - 30 hours)

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Part II: Tourism Management (Manuela Presutti - 30 hours)

Laboratory: Techniques of pricing and booking management (Hermann Graziano - 30 hours)

TIME SERIES ANALYSIS AND FORECASTING IN TOURISM (6 ECTS)

Learning Outcomes:

At the end of the course the student manages the basic tools of time series analysis with particular

reference to modelling and forecasting the tourism demand. More specifically, the student will be

able to: assess the stationarity of a time series; discuss the methods of seasonal adjustment and

interpret the results; apply the procedure of identification, selection and validation of linear models

for micro- and macro-economic time series; apply the models to forecast tourism demand.

30 hours of Lectures (Christine Lim, Nanyang University, Singapore – to be confirmed) + 15

hours of laboratory (Enrico Properzi)

2.3 Second year, first term

ECONOMICS OF TOURISM DESTINATIONS (6 ECTS)

Learning Outcomes:

At the end of the course the student knows how to interpret and evaluate the economic problems

facing the tourism destination, with particular reference to the issue of coordination, pricing policy

and tourism development. Moreover, the student analyses the economics of environmental

resources applied to the destination, in a framework of sustainable development, and the economics

of cultural resources, in a framework of cultural preservation and promotion.

30 hours of Lectures (Laura Vici)

DESTINATION MARKETING AND MANAGEMENT (6 ECTS)

Learning Outcomes:

At the end of the course the student: knows the relevance of the destination management for the tourism

sector; is able to identify and critically evaluate the marketing tools available for tourism destinations;

knows how to interpret and evaluate the organizational models of coordination, control and marketing

implemented by the destination authorities to effectively manage the tourism activities .

30 hours of Lectures (Marcello M. Mariani)

ORGANIZATION AND FINANCE IN TOURISM (12 ECTS)

Part I - CORPORATE FINANCE FOR TRAVEL AND TOURISM INDUSTRY

(Antonio Della Bina - 30 hours)

Learning Outcomes: At the end of the course the student is able to evaluate the financing and

investment choices of firms operating in the tourism sector, with more emphasis on international

markets. More specifically, the student is able to: develop skills for medium- and long-term

planning; decide the financial structure of the firm. use the different models of the theory of finance

to evaluate the capital budgeting decisions and the risk associated to investment projects;

understand the strategic role of corporate finance in the management of tourism firms.

Part II - ORGANIZATION OF TOURISM ENTERPRISES (Francesco Barbini - 30

hours)

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Learning Outcomes: What are the most relevant organizational changes shaping the tourism

sector? Which theoretical approach may be effectively adopted to discuss and interpret such

changes? The course aims at solving these questions and at introducing the student to the general

framework of the tourism organization. To achieve such goals, the teaching activity will be

structured around three macro-areas. Firstly, the concept of tourism organization will be analysed,

highlighting how the organization theory may support the analysis of the tourism activities.

Secondly, the course will focus on the analysis of the relationships between information and

communication technology and organization, in order to explain how the innovation in the ICT field

impacts on the organization of tourism enterprises. The final section of the course will be devoted to

the subject of inter-firm cooperation and coordination in the tourism sector.

INTERNATIONAL TOURISM LEGISLATION AND ORGANIZATION (6 ECTS)

Learning Outcomes:

At the end of the course the student knows the public organization of the tourism sector at the

international and European level, together with the principles of the international laws regulating

the tourism sector. Moreover, the student is able to critically evaluate the different administrative

models of organization of the tourism sector at the local level.

30 hours of Lectures (Marcella Gola)

2.4 Second year, second term

ELECTIVE COURSE. Students will choose AT LEAST between two options (more options might

be offered according to the availability of financial and human resources). In 2013/14 the available

elective courses in TEaM will be:

TOURISM AND HERITAGE IN TOURISM (12 ECTS)

Part I - TOURISM AND HERITAGE: A HISTORICAL PERSPECTIVE (Patrizia

Battilani - 30 hours)

Learning outcomes: The student shall have a deep knowledge of the evolution of the concept of

heritage and its relationship with the tourism sector and, more in general, with the economic system.

The analysis of different heritage valuation strategies during the 20th century and the evaluation of

their impacts on tourism and economics will be carried out. In general the student will able to define

valuation models for material and immaterial heritage and their correspondences in the different

regional and international areas, and to distinguish between cultural and tourism product in a local

development perspective.

Part II - TOURISM AND HERITAGE: A GEOGRAPHICAL PERSPECTIVE (Alessia

Mariotti - 30 hours)

Learning outcomes: The student shall know the topics about the global cultural tourism studies

and their relationship with Economics (the concept of tourists and space, Places, and deplacement;

thematic routes). The student shall know the cultural planning approach to regeneration and the

European shared cultural values (Universal Extraordinary Value/ UEV) on which World Heritage

sites of UNESCO is based. In particular, the student will have a good knowledge of site

management plan for the World Heritage sites of UNESCO.

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E-COMMERCE AND WEB-MANAGEMENT IN TOURISM (12 ECTS)

Part I - E-COMMERCE IN TOURISM (Alessandro Amoroso - 30 hours)

Learning outcomes: The student will know the basics of electronic commerce and the main information

technology issues in e-commerce. Some hints in business concepts and social issues related to e-

commerce will be provided. When completed the course, the student should be able to: analyze the main

issues of an e-commerce site; understand and sketch the structural requirements of an e-commerce site;

assemble the main functionality of an e-commerce site; communicate with the software developers by

means of the right cross-cultural language between business and computer science.

Part II - WEB AND REVENUE MANAGEMENT IN TOURISM (Donna Quadri

Felitti, New York University (to be confirmed)- 30 hours)

Learning outcomes: At the end of the course, the student will know the importance of the use of

technology and of web management strategies, with particular reference to the systems of travel and

hospitality reservation (Global Distribution Systems, GDS), and the management software used by

tourism firms. In particular, the student will be able to: know the main strategies of revenue

management applied in tourism; know the architecture and the functionality of a GDS and of a

travel web portal; use the ICT to manage tourism companies and destinations.

SEMINARS (3 ECTS)

Students must attend some seminars chosen from a list of seminars and workshops organized by the

School of Economics. Some of them can be self-organized by students on topics of their interest.

Seminars account for 3 ECTS, provided that the student writes a short report on the content of the

attended seminars.

Learning Outcomes: Al the end of the seminars the student is able to identify and evaluate the main

topics of current research in the tourism field, and to deepen the analysis through brief essays.

FINAL DISSERTATION (15 ECTS)

During the second year each student writes a thesis under the guidance of a supervisor, chosen

among the teaching staff. The topic of the dissertation is associated with either a core subject or a

specialist subject. Supervisors are assigned on the basis of students’ preferences and research

specialization. Students meet the supervisor to discuss an outline of the topic, the use of appropriate

data and methods of analysis, the relevant literature and drafts of the dissertation. When the student

is near to completion of the final draft of his/her thesis, he/she chooses the title and, with the

supervisor’s approval, communicates it to the University administration. The School of Economics

and the TEaM director will set the date for defence. The final dissertation accounts for 15 ECTS.

Learning Outcomes: The final dissertation evaluates the achievement of the TEaM learning

outcomes, and consists of the discussion of a written thesis. At the end of the thesis the student is

able to apply in a novel and original way the skills developed during the studies to a specific topic,

and to critically evaluate the conclusions. The student is also able to communicate the results in a

proper way, consistent with the language developed by the specific discipline.

2.5 Faculty

The web pages of our current full-time Faculty are available in the University of Bologna portal and

are accessible from the University directory

(http://search.unibo.it/CMSUniboWeb/UniboSearch/Rubrica.aspx?lang=en) or from the TEaM

website (http://corsi.unibo.it/emt/Pagine/Docenti.aspx). Visiting Professors and Professional

Experts will complete the teaching organization of TEaM with course teaching, invited lectures,

seminars and workshops. The updated list of visiting will be available on the TEaM website.

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2.6 The calendar

The academic year at the School of Economics is composed of two semesters. Each semester is

composed of two terms of six weeks each, with an interval of one week for mid-term assessments.

The academic year starts in the last week of September with the first semester, which ends before

Christmas. Lectures of the second semester start in mid-February and end at the end of May, with

one week of interval for mid-term assessments and one week of holiday for Easter.

Apart from weeks in which mid-term assessments are scheduled, exams are organized in three

sessions: the winter session (7th of January- mid February), the summer session (June - July) and

the fall session (first three weeks of September). The exact calendar for the academic year 2013/14

is published on the TEaM website around March 2013.

Although not compulsory, attendance to lectures and university life is strongly advised. Special

permissions (and a personalised study plane) will be granted to students with a working activity.

Students with such requirements are kindly invited to contact the Director before the start of the

academic year.

3. Requirements for the completion of TEaM

3.1 Compulsory and elective courses

In accordance with the so-called Bologna process, the title of European Master is granted when 120

ECTS (credits) are attained by the student. To attain credits, students have to take compulsory and

elective courses and pass their respective exams (see Section 3.2). The programme ends with the

writing and the defence of a final dissertation. Although students at the University of Bologna are

free to take their exams either at the exam session scheduled right at the end of each teaching

activity or later on during the academic year, it is strongly recommended that TEaM students follow

instead the "right" schedule, giving each exam right at the end of the corresponding course. Such

schedule ensures that students complete course requirements in the most appropriate order and in

due time, allowing them to dedicate a relevant part of the fourth semester to work on the final

dissertation.

3.2 Performance assessment

Students performance is assessed in a variety of different ways (written and oral exams, short

essays, lab projects, oral presentations). The type of assessment is defined by the teacher in charge

of each course (for example, it can be a written or an oral test, it may include midterm assessments,

homework, class presentations and essays).

Exams are marked with a grade between 0 and 30, plus, possibly, the Laude. The minimum passing

grade is 18/30. Passed exams (with a mark equal or higher than 18) are automatically registered,

unless the teacher previously states differently. If a student fails an exam, he/she has the opportunity

to retake it in a following date.

For each course, there are four exam dates during the academic year: the first one is right at the end

of the course. Another one is scheduled in the Winter session, one in the Summer session and one is

scheduled in September. Coordination ensures that, in the same day, there are no exam dates for

courses of the same academic year.

Seminars, which consist of 3 ECTS, do not have a grade but only a "pass" mark. On completion of all

exams and seminars (105 ECTS), the average mark (weighted by the number of ECTS of each course) is

transformed out of 110 points (for example, an average mark of 27/30 is equivalent to 99/110). On top of

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that mark, the student adds 2 points if he/she graduates before the end of the second year, 0.33 points for

each laude awarded and, finally, from 0 to 7 points can be added for the discussion of the final dissertation

in front of a commission. The points are awarded by the commission jointly with the thesis's supervisor. If

the student reaches the maximum point of 110, the commission can unanimously award the Laude.

3.3 Advisers and tutors

Upon entry, students are assigned advisers for guidance through their first year. During the second

year they are assigned to supervisors who oversee the preparation of their final dissertations.

Supervisors are determined on the basis of students’ preferences.

Each course (and teacher) also avails of a tutor who organizes the lab sessions and who are

available for office hours. Students are invited to meet tutors in order to receive help on what they

do not understand in class.

3.4 Stage / Internship and Job Placement

A limited number of internships / stage will be offered on a competitive basis by public bodies,

destination management organizations and private companies that are leaders in their market

segments. Internships can start before graduation, can fully integrate with the final dissertation

project, and continue after graduation. Trainers will directly select students on the basis of their CV

and through interviews.

A service of job placement is available for TEaM graduates.

For further information on stage and job placement, visit the: Careers Guidance Service

3.5 International mobility

TEaM strongly advises students to spend one semester abroad, studying at one of the many

international partners of the University of Bologna. The University is involved in many

international programs of student exchange and cooperation, such as Erasmus, Erasmus Mundus,

Overseas, Tempus. We believe that international mobility enriches the student's experience and

extends the horizon. More details are available on the TEaM website and on the University of

Bologna web page for International mobility.

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4. How to apply

4.1 Italian and other EU citizens (and associated countries) holding an Italian bachelor degree

(Laurea triennale)

Italian and other EU applicants from Italian universities holding a Laurea Triennale (bachelor’s

degree) have to apply by submitting the following documents:

Application form

Copy of Passport or Identity Card

Curriculum vitae

Copy of the bachelor degree with transcript of exams

Proof of knowledge of English (at the B2 level)

Any other useful documents

Letter of motivation (maximum length 1500 words): a short explanation in English on the

academic and professional reasons explaining why the applicant is interested in TEaM

4.2 Italian and other EU citizens (and associated countries) holding a foreign degree

The enrolment procedure is in two steps.

STEP 1: PRE-APPLICATION - Prospective students can start a pre-application procedure by e-

mailing the following documents to the appointed committee:

Application form

Copy of Passport or Identity Card

Curriculum vitae

Copy of the B.A degree with transcript of exams (translated into English)

Proof of knowledge of English (at the B2 level)

Any other useful documents

Letter of motivation (maximum length 1500 words): a short explanation in English on the

academic and professional reasons explaining why the applicant is interested in TEaM

STEP 2: ENROLMENT AT UNIVERSITY OF BOLOGNA – After acceptance, to formally

enrol at the University of Bologna through the StudentiOnline website (opening approximately at

the end of July 2013), prospective students have to provide further documents:

Copy of the B.A degree with transcript of exams (with certified translation into Italian)

Declaration of value for the Academic degree (issued by the Italian Embassy / Consulate)

Original documents must be translated and certified in Italian. The declaration of value for the

Academic Degree issued by the Embassy or Consulate of the applicants' home country has to be

enclosed in your application. Applicants can self-certify the translation, while the Declaration of

Value for degrees awarded by an EU University can be replaced by the Diploma Supplement, when

available.

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4.3 Non-EU citizens

For Non-EU citizens, an annual quota of places is set each year by the TEaM programme. In the

academic year 2013/2014, a maximum of 40 Non-EU students (10 of which Chinese) will be

accepted. The enrolment procedure is in three steps.

STEP 1: PRE-APPLICATION - Prospective students have to start a pre-application procedure by

e-mailing the following documents to the appointed committee:

Application form

Copy of Passport

Curriculum vitae

Copy of the B.A degree with transcript of exams (translated into English)

Proof of knowledge of English (at the B2 level)

Any other useful documents

Letter of motivation (maximum length 1500 words): a short explanation in English on the

academic and professional reasons explaining why the applicant is interested in TEaM;

STEP 2: PRE-ENROLMENT THROUGH THE ITALIAN EMBASSY/CONSULATE - In case

the application is positively evaluated by the appointed committee, applicants will receive a letter of

acceptance which will be used to pre-enrol through the Italian Embassy-Consulate in their own

country of residence within due date, as established in each country by the Italian Embassy (in most

countries the deadline is around April - June).

STEP 3: ENROLMENT AT UNIVERSITY OF BOLOGNA - After acceptance, to formally enrol

at the University of Bologna through the StudentiOnline website (opening approximately at the end

of July 2013), prospective students have to provide further documents:

Copy of the B.A degree with transcript of exams (with certified translation into Italian)

Declaration of value for the Academic degree (issued by the Italian Embassy / Consulate)

Original documents must be translated and certified in Italian. The declaration of value for the

Academic Degree issued by the Embassy or Consulate of the applicants' home country has to be

enclosed in your application.

VERY IMPORTANT: Students are admitted to enrolment conditionally on the legal validity of

their bachelor degree, which is officially declared by the Italian Authorities in the country where it

was awarded, and on the possession of a visa for study reasons. Therefore, enrolment is subject to

the full compliance of the above procedure.

4.4 Ranking of Applicants and Admission

Admission to TEaM is conditional on the assessment of the personal qualification by the Admission

Board through the evaluation of the submitted documents, according to the following criteria:

1. Academic merit (it refers to the quality of the bachelor degree attended as well as

to the final mark attained): max 50 points;

2. Motivation (quality of the motivation letter and presentation letter) : max 20 points;

3. Coherence between the academic curriculum and the learning objectives of TEaM: max 15

points.

4. Work experience in / knowledge of the tourism sector (assessed by the CV and other possible

documents): max 15 points.

Only students who reach a minimum of 60 points will be accepted.

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4.5 When to apply - Deadlines and enrolment procedures

Applicants will be evaluated on a first-come first-serve basis, so students are invited to apply as

early as possible, starting from the 4th

of February, 2013. The early application is particularly

important for non-EU students, since they have to pre-enrol through the Italian Embassy-Consulate

in their own country of residence within the date established by Italian Embassy (in most countries

the deadline is around April – May), and for students applying to the scholarships and fee waivers

offered by University of Bologna (see Section 1.6). For individual advisory on the application and

personal requisites, students can get in touch by writing to [email protected].

Although there is no official limit in the number of available places, the efficient size for the TEaM

class is around 40-45 students. An appointed Admission Board will examine the application forms

in several intakes, within the following deadlines schedule:

Intake Application

Deadline Results

NON- EU

Students EU Students

1st intake February 28, 2013 not later than March 08, 2013 yes yes

2nd

intake April 30, 2013 not later than May 10, 2013 yes yes

3rd

intake June 15, 2013 not later than June 21, 2013 yes* yes

4th

intake July 31, 2013 not later than August 9, 2013 yes* yes

5th

intake September 30, 2013 not later than October 4, 2013 NO yes

6th

intake October 31, 2013 not later than November 8, 2013 NO yes

*Non-EU applicants are invited to check if the deadline is compatible with the deadline set by the

Italian Embassy in their home countries.

Applications, including all the above-mentioned documents scanned as PDF or JPG, have to be sent by:

E-mail, to the following address: [email protected]

Fax, to the following number: +39 0541 434235

Within the deadlines, the student will receive a communication by the Admission Board. If the

evaluation is positive, an official letter of pre-acceptance will be issued, which can be used by non-

EU students to start the pre-enrolment procedure through the Italian Consulate in their home

country (see the official web page of the University of Bologna about admission procedures for

international students). Finally, accepted students will be invited to enrol through the official

enrolment procedures of the StudentiOnline website, which usually opens at the end of July.

4.6 Contacts

For further information on the admission procedure and /or immigration rules please contact:

Valeria Macchini or Klara Uhlirova at [email protected] and/or visit

corsi.unibo.it/2cycle/team.

For further information on the academic content of the degree programme please contact the

Director of TEaM Paolo Figini ([email protected]).