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The Leader in Hospitality Merchandising Technology The Nor1 Merchandising Platform helps hotels and hotel organizations of all sizes provide real-time, data-driven, highly relevant and personalized pricing and merchandising solutions exactly when guests are ready and willing to buy upgrades, products and other amenities that make their stay even better. The Nor1 PRiME® “decision intelligence engine” powers merchandising solutions by using a scientific understanding of statistics, customer behavior and willingness to pay. PRiME® increases a company’s revenue by identifying under-utilized inventory and providing targeted offers in line with customers’ preferences and willingness to pay. In other words, PRiME® dynamic decision intelligence predicts the right upsell offers at the right price for the right customer at the right time. The results make everyone happy. Empowers front desk teams across properties, chains and brands to deliver relevant, revenue- maximizing offers consistently and effectively, regardless of how a reservation was booked or whether contact data is available. Boosts a property’s bottom line by creating a demand for premium inventories at the time of booking; room upgrades are not awarded or confirmed until just before arrival. PRiME® decision intelligence Nor1’s mobile optimized merchandising solutions DECISION INTELLIGENCE ENGINE Offers real-time, targeted and relevant room inventory and hotel amenity offers to the right guest at the right time, actively engaging guests during, throughout and even after their stay. Takes eStandby® requests and real- time available inventory into consideration; upgrades can be scheduled until day of check-in. TM TM Our scientific and predictive approach uses algorithms trained on more than 100 million unique buyer behavior records and 500 million upsell offers. In addition to this “big data,” Nor1 holds numerous patents on upsell merchandising and pricing systems that leverage a state-of-the-art predictive analytics and artificial intelligence architecture data structure. Nor1 has determined the average demand for upsells by reservation is $25, and the Nor1 objective is to capture as much of that demand – most of it currently unrecognized – as possible. Nor1 Merchandising Platform

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Page 1: The Leader in Hospitality Merchandising Technologyd2kaizc0onjnus.cloudfront.net/images/pdf/Nor1_CorporateOverview... · The Leader in Hospitality Merchandising Technology The Nor1

The Leader in Hospitality Merchandising Technology

The Nor1 Merchandising Platform helps hotels and hotel organizations of all sizes provide real-time, data-driven, highly relevant and personalized pricing and merchandising solutions exactly when guests are ready and willing to buy upgrades, products and other amenities that make their stay even better.

The Nor1 PRiME® “decision intelligence engine” powers merchandising solutions by using a scientific understanding of statistics, customer behavior and willingness to pay. PRiME® increases a company’s revenue by identifying under-utilized inventory and providing

targeted offers in line with customers’ preferences and willingness to pay. In other words, PRiME® dynamic decision intelligence predicts the right upsell offers at the right price for the right customer at the right time. The results make everyone happy.

Empowers front desk teams across properties, chains and brands to deliver relevant, revenue-maximizing offers consistently and effectively, regardless of how a reservation was booked or whether contact data is available.

Boosts a property’s bottom line by creating a demand for premium inventories at the time of booking; room upgrades are not awarded or confirmed until just before arrival.

PRiME® decision intelligence

Nor1’s mobile optimized merchandising solutions

D E C I S I O N I N T E L L I G E N C E E N G I N E

Offers real-time, targeted and relevant room inventory and hotel amenity offers to the right guest at the right time, actively engaging guests during, throughout and even after their stay.

Takes eStandby® requests and real-time available inventory into consideration; upgrades can be scheduled until day of check-in.

TM TM

Our scientific and predictive approach uses algorithms trained on more than 100 million unique buyer behavior records and 500 million upsell offers. In addition to this “big data,” Nor1 holds numerous patents on upsell merchandising and pricing systems that leverage a state-of-the-art predictive analytics and artificial intelligence architecture data structure.

Nor1 has determined the average demand for upsells by reservation is $25, and the Nor1 objective is to capture as much of

that demand – most of it currently unrecognized – as possible.Nor1 Merchandising Platform

Page 2: The Leader in Hospitality Merchandising Technologyd2kaizc0onjnus.cloudfront.net/images/pdf/Nor1_CorporateOverview... · The Leader in Hospitality Merchandising Technology The Nor1

Media Inquiries: +1 408.355.9826 • [email protected]

Year Founded: 2004Headquarters: Santa Clara, CaliforniaOffices: Las Vegas, Nevada; Frankfurt, Germany;San Jose del Cabo, Mexico; Singapore andBengaluru, India

Facts at a glance

Follow us on:Twitter: Twitter.com/Nor1Facebook: https://www.facebook.com/Nor1Inc LinkedIn: http://www.linkedin.com/company/nor1

0061601601202017US

Sign Up For Merchandising Success!Silicon Valley: +1 (408) 850-9937 Las Vegas: +1 (954) 270-2015

The Leader in HospitalityMerchandising Technology

08212017US

Frankfurt: +49 (0) 69-1753 6994 – 0Singapore: +65 6818 9211

www.nor1.com | [email protected]

Combining eStandby Upgrade®, eXpress Upgrade™, CheckIn Merchandising™ and eReach™, each driven by the power of PRiME®, means having a powerful and progressive tool right at one’s fingertips.

Universal Upsell Management Portal

All Nor1 products are served by the cloud-based Universal Upsell Management Portal, an enterprise-level one-stop shop that manages a property’s content, business rules, and pricing and merchandising intelligence to optimize revenue opportunities across a reservation’s entire life cycle.

Nor1’s fully coordinated merchandising and ancillary revenue management portal focuses on both increasing revenue and improving the guest experience. Additional benefits of the Nor1 Merchandising Platform:

• Supports a broad product array, all offered on a no-risk basis• Property-specific knowledge educates and guides the customer• Provides insight into guests’ on-property spend• Increases customer loyalty

Nor1 serves large, global hotel organizations, often in terms of 1000 properties launched, and can scale to meet any enterprise company’s needs

Nor1 serves over 1 million rooms in more than 100 countries, 50 currencies and 20 languages.