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THE LEADING INTERNATIONAL RETAIL CONFERENCE WITH AN EXCLUSIVE FOCUS ON TECHNICAL CONSUMER GOODS RETAIL MARCH 31 — APRIL 2, 2020 HOTEL NEW YORK PALACE BUDAPEST PROGRAM

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THE LEADING INTERNATIONAL RETAIL CONFERENCE WITH ANEXCLUSIVE FOCUS ON TECHNICAL CONSUMER GOODS RETAIL

MARCH 31 — APRIL 2, 2020HOTEL NEW YORK PALACE BUDAPEST

PROGRAM

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

1

SPEAKERS AND PANELISTS*

BOLD AND AGILE

* Subject to change

Cyril Buxtorf EVP EMEA, Groupe SEB

Hans CarpelsPresident,

Euronics International

Declan CurryConference Host

Turan Erdogan CEO, Vestel

Enrique Fernandez Group CEO,

M.Video/Eldorado

Emmanuel Fromont Corporate VP,

President EMEA, Acer

Thierry Gadou Chairman & CEO ,

SES-imagotag

Rick Londema SVP Consumer Sales,

Sony Europe

Antreas AthanassopoulosChief Customer Officer,

Dixons Carphone

Stuart BlanchEMEA Consumer Sales

Director,Intel

Enrique Martinez CEO,

Fnac Darty

Chris Buecker Chairman,

International TCG Retail Summit

Frank Bussalb VP Procurement,

MediaMarktSaturnRetail Group

Fiona CarlinChief Executive EMEA,

Baker McKenzie

Therese Friberg CFO,

Electrolux

Nilesh Khalkho CEO,

Sharaf DG

Anna Ohlsson-Leijon Head of Business Area

Europe, EVP,Electrolux

Bulent GurcanCEO,

TeknoSA

Carsten OlesenPresident Consumer Audio,

HARMAN International

Michael Haas Global Retail Director,

GfK

John Olsen Managing Director,

Euronics International

Salvatore Paparelli Regional Logistic Officer & Head

of Sales Operations Europe,Sony Electronics

Norbert Klein Head of Region Europe, EVP,

BSH

Jonathan GrimesSr. Director - Consumer &

Devices Sales EMEA, Microsoft

Ragip BalciogluCCO International Sales & Marketing,

Arcelik Group

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

2

SPEAKERS AND PANELISTS*

BOLD AND AGILE

* Subject to change

Alessandro Stanzani EVP Consumer Imaging Group,

Canon Europe

Karl Trautmann Member of the

Management Board, ElectronicPartner

HOTEL NEW YORK PALACE,ERZSÉBET KRT. 9,1073 BUDAPEST, HUNGARYPHONE: +36 18 86 61 11DAHOTELS.COM

Jon Stine Executive Director,

Open Voice Network

Rainer Strack Senior Partner & MD,

BCG

Gregor Ulitzka Director Supply Chain Programs,

Amazon EU

Karl Wehner Managing Director DACH/CEE,

Alibaba Group

Erik Sonsterud CEO,

Elkjop Nordic

Jean-Baptiste Thomas Director,

GM Amazon Marketplace,Amazon UK

Dr. Martin Schulte Partner for Retail,

Oliver Wyman

Andrea Scozzoli Chief Corporate Development,

Unieuro, & President, Aires

Iulian Stanciu CEO,eMAG

Lucas Perraudin Head of AR/VR Sales EMEA,

Facebook

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

3

PROGRAM OVERVIEW*

APRIL 1:

08:00 Registration and networking session opens

09:15• Welcome by Chris Buecker, Founder of the International TCG Retail Summit• Conference host’s opening remarks

09:30Retail as usual? Think twice!Speaker: Michael Haas, Global Retail Director, GfKPanel discussion | questions & answers with audience

10:25Your shopper is speaking: how voice assistance is now changing shopping, from search to serviceSpeaker: Jon Stine, Executive Director, Open Voice Network Panel discussion | questions & answers with audience

11:25Introduction to the TCG AwardsChris Buecker, Chairman, International TCG Retail Summit

11:35 Retail innovation

11:45 Networking lunch and exhibition viewing time

13:15Customers are key and speed matters - understanding Amazon's supply chainSpeaker: Gregor Ulitzka, Director EU Supply Chain Programs, Amazon EuropePanel discussion | questions & answers with audience

14:15Beyond the online to physical commerce chasm, getting to chapter twoSpeaker: Lucas Perraudin, Head of AR/VR Sales, FacebookPanel discussion | questions & answers with audience

15:15Deliver higher result through diversity!In conversation with: Therese Friberg, CFO, Electrolux

15:35 Networking break and exhibition viewing time

16:30 TCG Awards ceremony

17:00Global workforce crisis – Future of work and skillsSpeaker: Rainer Strack, Senior Partner and Managing Director, BCG Panel discussion | questions & answers with audience

* Subject to change

MARCH 31:

19:00 Pre-summit welcome reception (ends at 21:00)

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

4

PROGRAM OVERVIEW*

APRIL 2:

08:15 Conference host’s opening remarks

08:20Stronger collaboration between retail and industry to boost efficiency Speaker: Andrea Scozzoli, Chief Corporate Development, Unieuro, & President, Aires Panel discussion | questions & answers with audience

09:15Unleashing the dragon: a perspective on China Speaker: Dr. Martin Schulte, Partner for Retail | Global Sector Lead Consumer Durables, Oliver Wyman Panel discussion | questions & answers with audience

10:15 Networking and exhibition viewing time

11:15 Go East - the Alibaba ecosystem as gateway to China for European brands Speaker: Karl Wehner, Managing Director DACH/CEE, Alibaba Group

11:55 Open topic panel

12:15 Networking break and exhibition viewing time

13:30Vertical restraints - can competition rules keep up with market trends? In conversation with: Fiona Carlin, Chief Executive EMEA, Baker McKenziePanel discussion | questions & answers with audience

14:20Customer experience through technology-driven omnichannel approachSpeaker: Iulian Stanciu, CEO, eMAGPanel discussion | questions & answers with audience

15:15Key takeawaysDeclan Curry, Conference Host

15:30 End of the 7th International TCG Retail Summit

* Subject to change

APRIL 1:

18:00 End of conference day 1

19:00 Dinner reception

20:00 Exclusive networking dinner

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

5

CONFERENCE HOST

DAY 1

Declan Curry, Journalist and Business Broadcaster

Panel discussion Questions & answers with audience

Declan Curry has been a business and economics journalist for twenty five years. He has presented and reported for BBC television, radio and online in the UK and internationally. He has also worked for UK commercial radio, for television and radio in the United States and Australia, and been published in newspapers and business magazines in the UK, Ireland and the USA. He chairs conferences and seminars around the globe, and is in demand as an awards host and public speaker. He has won several awards for his broadcasting and is an honorary Doctor of Middlesex University, London.

Michael Haas, Global Retail Director, GfK

The retail landscape is changing together with ever-evolving consumer needs and preferences. The desire for premium products, often powered by superior high-end features, has been driving the growth in the market for tech and durable goods. The why behind the buy of such products can range from expressing identity to satisfying functional use-cases. Consumers are also looking for products which simplify their lives and they are even ready to pay more for such products. This demonstrates their expectation that these products come with the promise of convenience, time or energy-saving and ease of usage, often driven by smart-related features and voice interaction. With physical and digital channels merging and borders between them blurring, providing the consumer with enhanced experiences in a seamless manner is reaching new dimensions. The overarching objective is delivering rich experiences, valued by the customer.

Retail as usual? Think twice!

Gregor Ulitzka, Director EU Supply Chain Programs, Amazon Europe

Amazon strives to be the most customer-centric company. This means that availability, delivery speed and keeping the promise to the customer are the most important drivers when designing the Amazon Fulfilment network. These ambitions drove Amazon’s investment in their fulfillment network over the last two decades. To get the customer promise to the next level it is important to innovate and collaborate in the supply chain end-to-end from production to customer. How can Amazon and manufacturers cooperate in the supply chain to delight customers? What are the similarities and differences in serving supply chains for online and offline stores? Gregor Ulitzka will guide you through Amazon’s peculiarities, innovations and challenges in the supply chain.

Customers are key and speed matters - understanding Amazon's supply chain

Panel discussion Questions & answers with audience

Your shopper is speaking: how voice assistance is now changing shopping, from search to serviceJon Stine, Executive Director, Open Voice Network

Voice assistance. It’s now re-shaping the entire shopper path to purchase, from search (250 billion inquiries last year) to post-sale service. For retailers, voice can create a high-loyalty bond between your brand and your shoppers – or, if you’re not watching closely, cause you to lose your shoppers entirely. Join Jon Stine, Executive Director of the Open Voice Network for this fast-paced look at the industry implications of this transformative technology.

Panel discussion Questions & answers with audience

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

6

Lucas Perraudin, Head of AR/VR Sales, Facebook

We all know that retail is undergoing major transformations as it moves to omnichannel. Chapter one is characterized by the move from brick and mortar to .com sites and pure play, and a redesign of customer journeys. Now chapter two of this transformation is beginning; with user journeys becoming shorter through fusion of upper and lower funnel, conversational commerce, and enhanced reality in discovery.

Beyond the online to physical commerce chasm, getting to chapter two

Panel discussion Questions & answers with audience

TCG AWARD CEREMONY

Rainer Strack, Senior Partner and Managing Director, BCG

“Will we run out of people before we run out of jobs—or the other way around?” Megatrends like digital and aging will have major implications for companies and governments, particularly on the people side in the next decade. In this talk, Rainer will elaborate on the repercussions and will show data and insights based on several BCG studies, looking into hundreds of megatrends, studying 95 million job postings, interviewing 366,000 job seekers, and identifying a lot of best practices for companies and governments. He will touch on strategic workforce planning, digital upskilling and reskilling, agile transformations, and cultural change.

Global workforce crisis – Future of work and skills

Panel discussion Questions & answers with audience

Therese Friberg, CFO, Electrolux

Several studies show that companies with at least some women in executive roles delivered higher growth and higher bottom-line than ones with complete male leadership teams. In our industry, a majority of the buying decisions are taken by female consumers, yet only very few of the senior business positions are held by women. If both these facts are well known, how can it still be like this? Why is it not changing faster? Therese will have a discussion with the conference host on this important topic and what needs to happen to drive this change.

Deliver higher result through diversity!

Questions & answers with audience

• Category Specialist• Technology Innovation• Sustainability

• Leadership• Brand of the Year• Retailer Relevance

Official announcement of 2020 award winners in the following categories:

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

7

Dr. Martin Schulte, Partner for Retail | Global Sector Lead Consumer Durables, Oliver Wyman

China's is manufacturing, technology development and retailing are growing at incredibly fast rates. Perspectives on China are divided between those who see significant opportunity on the one hand and increasing threats and risks on the other. Local manufacturers have evolved from work benches to creating branded competition. Two leading retail conglomerates own the country and dominate in the country and aim to dominate globally, too. Their capabilities are impressive and not confined to national borders. What does it take to be successful in this market in coming years? How will local retailers evolve and what do we need to prepare for across Europe?

Unleashing the dragon: a perspective on China

Panel discussion Questions & answers with audience

DAY 2

Stronger collaboration between retail and industry to boost efficiencyAndrea Scozzoli, Chief Corporate Development, Unieuro, & President, Aires

EDIEL is a retail-industry co-project aimed at standardizing EDI across retailers and industry via a single protocol. Ten years since its launch, it is still the only initiative of its type in the CE sector worldwide. In today’s hyper-competitive market focused on consumers and quickly changing business paradigms, there is limited space for inefficiency and over-engineered back office and complex administrative processes. Resources and investments have to be primarily focused on consumers’ changing habits and technology development rather than individual customized back office and supply chain processes which may not bring added value or competitive advantage. Through EDIEL, a project co-founded by retailer and industry associations, the adoption of a single EDI standard has the enormous advantages of reducing cost by up to 75% via a global protocol for the entire order cycle and logistics process. EDIEL has also centralized the product catalogues into a simplified yet high quality real time product spec for the entire CE sector. EDIEL is now planning expansion at European level to share the same efficiency advantage across all European countries.

Panel discussion Questions & answers with audience

Karl Wehner, Managing Director DACH/CEE, Alibaba Group

China’s fast growing consumer market offers many opportunities for brands and retailers, but it is important to understand the Chinese consumer. Karl Wehner, Managing Director Germany, Austria and Switzerland of Alibaba Group, will give an overview of the Alibaba ecosystem, provide insights into the Chinese consumer and how international brands can grow through Alibaba’s marketplaces in China.

Go East - the Alibaba ecosystem as gateway to China for European brands

MARCH 31, 19:00 UNTIL APRIL 2, 15:30

HOTEL NEW YORK PALACE, BUDAPEST

#TCG2020

8

OPEN TOPIC PANEL

Delegates make proposals and subsequently vote for the most popular topic which should be discussed on stage

The European Commission has launched the review of the EU competition rules governing distribution. It is generally accepted that the rules provide helpful legal certainty - a safe harbour - but they need updating to reflect market developments. The debate on how to reshape the law in this important area will touch on many interesting topics - some new, some old. Should resale price maintenance be treated more leniently? Should selective distribution be limited to luxury or high tech products? Should the list of prohibited hard-core restrictions be expanded to include online platform bans, retail MFNs and retail channelling (segmentation of retailers based on their price levels/pricing practices)? Should the competition rules govern data - who owns it, who can share it, for what purpose?

Vertical restraints - can competition rules keep up with market trends?Fiona Carlin, Chief Executive EMEA, Baker McKenzie

Panel discussion Questions & answers with audience

Digital interactions are now the norm in most peoples’ lives. News is now almost always read on mobile devices, information is shared through social media, and workplaces are transitioning to the cloud. Given this shift, retailers and brands must address customer needs in a completely new way. eMAG has invested in technology which supports the customer throughout their journey, be it in the mobile app, in showrooms or when customers pick up their parcels from lockers. In his speech, Iulian will explore the means by which eMAG optimizes digital customer journeys in a way that brings value to manufacturers.

Customer experience through technology-driven omnichannel approachIulian Stanciu, CEO, eMAG

Panel discussion Questions & answers with audience

BE THERE...... WHEN THE “WHO’S WHO”

OF INTERNATIONALTECHNICAL CONSUMER

GOODS RETAILING MEETS FROM MARCH 31 - ARPIL 2, 2020!

www.tcgsummit.com

Technical Consumer Goods (TCG):Consumer electronics, photo, domesticappliances, information technology,telecommunications.