the madras medical mission; a social enterprise model

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Madras Medical Mission is a Social Enterprise inspired by the missionary zeal of Bishop Zachariah Mar Dionysius, Metropolitan of the Madras Diocese of the Orthodox Church of India. Strengthened by the devotion and commitment of the members of this Community at Chennai (erstwhile Madras city of TamilNadu ) who promoted the registered charitable society in 1982, it strives to participate in the healing ministry by seeking to foster an environment of caring, compassion and love that enables it to respond to patient needs in enviable ways. From modest beginnings three decades ago, the synergy of proficient practitioners, prudential management and providential guidance has metamorphosed the Madras Medical Mission into an organization of excellence that promotes some of the finest super-speciality tertiary care medical institutions in India , with superlative infrastructure, leading edge technology and accomplished professionals.

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Page 1: The Madras Medical Mission; A social enterprise model
Page 2: The Madras Medical Mission; A social enterprise model

The story of a Proverbial Elephant…

…meaning different things to different people.

© 2006Babu Daniel

Social Enterprise for Africa Inspired by Oprah.gvi

Page 3: The Madras Medical Mission; A social enterprise model

MMM:A Church Run Hospital?

Page 4: The Madras Medical Mission; A social enterprise model

MMM:A dream of a group of

visionaries,who started with just that…

Page 5: The Madras Medical Mission; A social enterprise model

MMM:Owned by a Well-known

Surgeon?

Page 6: The Madras Medical Mission; A social enterprise model

MMM:Promoted by a

Corporate Group?

Page 7: The Madras Medical Mission; A social enterprise model

MMM:A Private

Money Making Business?

Page 8: The Madras Medical Mission; A social enterprise model

Legal Status of the Madras Medical Mission

Members of the Board Elect the Managing Committee (3)

The Managing Committee:Hon. Vice President, Hon. Secretary &Hon. Treasurer

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3

Registered Society:132 Members elect the Governing Board Members (21) at the AGM

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4 Democratic Organizational Structure withFlexibility to amend Rules & Regulations.

Page 9: The Madras Medical Mission; A social enterprise model

The Governance Structure:All of us belong to the DiasporaOrthodox Christian Community from Kerala, S.India

Page 10: The Madras Medical Mission; A social enterprise model

These members do not receive any share of profit or remuneration from the organization.

Page 11: The Madras Medical Mission; A social enterprise model

Development of Volunteerism and Indian Non-Profit Sector

Early Post-Independence (1947-1960)Religion Based and Gandhian NPOs

The 60s and 70sWelfare Oriented NPOs

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Pre-Independence (1810-1947) Church, National Bourgeoisie, Gandhian Philanthropy, etc

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4 The 80s and 90sEmpowerment Oriented NPOs

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As a Paradigm ofSocial Enterprise

Madras Medical Mission

© 2006Babu Daniel

Page 13: The Madras Medical Mission; A social enterprise model

Kuhn, T S;The Structure ofScientific Revolutions

Paradigm is an entire constellation of beliefs, values and techniques, and so on, shared by the members of a given community

“”

Page 14: The Madras Medical Mission; A social enterprise model

What do we share in common?

Crisis Glue:Cohesion through

Core Values

A Service Oriented Culture- Empathy

and Caring

High Involvement

Culture

Early Involvement

in Community Service

A Culture of Democratic

Decision Making

High Degree ofAchievement

Motivation

Enabling, Maintaining & Sustaining Culture

Very HighEducation and

Self-employmentOrientation

Page 15: The Madras Medical Mission; A social enterprise model

These cultural values of the community are reflected in the

Madras Medical Mission, initiated as a Social Enterprise.“

Page 16: The Madras Medical Mission; A social enterprise model

Social enterprise is any NGO, revenue-generating business, venture, activity, or project, founded for the dual purpose of earning income and contributing to a social cause.

“”

Page 17: The Madras Medical Mission; A social enterprise model

Social Impact Vs

Financial Viability“ ”

The Challenge….

Are they compatible?

Page 18: The Madras Medical Mission; A social enterprise model

Social Enterprise

Whenever Bill Drayton spoke about “Social Enterprise”the phrase he coined in the early 1980s his comments met with blank looks.

"The smart ones would call it an oxymoron,”he recalls.

Bill Drayton

“”-CLARE GOFF

Financial TimesMarch 1, 2006 WednesdayAsia Edition

Page 19: The Madras Medical Mission; A social enterprise model

What Makes MMM a Social Enterprise?

Lessens a Social Problem, filling a gap in the Market for the services extended.

A Social Asset that Generates Social Value

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Created for a Social Purpose-To Reach Healthcare to the Unreached.

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4 Operates with the discipline, innovation and determination of a business.

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Without the Traditional Sources Of Funding….

Government Grants

Religious Benefaction

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Foreign Contributions11

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A Fee For Service Model

MMM:The Social Enterprise

Market

The Mission is Embedded in the Enterprise

Marketable Services TargetPopulation

Page 22: The Madras Medical Mission; A social enterprise model

MMM:The Social Enterprise

A Fee For Service Model

TargetPopulation

Page 23: The Madras Medical Mission; A social enterprise model

The Way We Grew..

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How did we achieve this?

Investing in Technology

Using the skill-set of Members

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Investing in People

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4 With Stable, Committed, Incorruptible Leadership

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Committed People

Page 26: The Madras Medical Mission; A social enterprise model

Connect their Ideas

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Aggregating Connections

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Exponential Increase in Value

The Network Effect

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Institutions of the Madras Medical Mission

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- Constantine P. Cavafy Greek Poet (1863-1933)

…. night has fallen and the barbarians haven't come.And some of our men, who have just returned from the border, saythere are no barbarians any longer. Now what's going to happen to us without barbarians?Those people were a kind of solution.

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- Betty Sue Flowers Director, LBJ Presidential Library

& Corporate Consultant

The future is not about who is going to hell and who is going to heaven. We are all in it together. It is not about who has it right. It’s about what the best next step is, which can only take us all together.

“”

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-Charles Darwin

It is not the strongest of the species that survive, nor the most intelligent, but the ones most responsive to change. “ ”

Page 33: The Madras Medical Mission; A social enterprise model

© Babu Daniel, January 2007 : v-2dt .22.09.08

The views expressed here reflect the views of the speaker alone, and do not necessarily reflect the views of the Madras Medical Mission.

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