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2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 | 904.389.3622 | JacksonvilleMag.com 32 Years IN PRINT

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Page 1: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

2016 MEDIA KITTHE MAGAZINES OF NORTHEAST FLORIDA

1261 King St., Jacksonville, Florida 32204 | 904.389.3622 | JacksonvilleMag.com

32 YearsIN PRINT

Page 2: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

WHAT MAKES JACKSONVILLE MAGAZINE UNIQUE IN THE MARKET?

OUR READERS

Page 3: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

FOR MORE THAN 30 YEARS, Jacksonville Magazine has presented timely features andin-depth articles that capture the spirit and personality of life in Northeast Florida. Readers rely on the Jacksonville brand for information to enhance their lifestyles whilegetting the best out of what our city and region have to offer. In every issue, our affluent,educated and engaged readers find information on the people, places and trends thatdefine our community.

7

29

32

123,265*

560,000

Different Titles

Publications a Year

Years in the Market

Visitors to JacksonvilleMag.com

167,394*Readers Per Month

Publications Printed Annually

*Source: 2015 Media Audit

DEMOGRAPHIC PROFILE

Gender

59%

52%

FEMALE

MARRIED79%AGES 25-54

26%INCOME OVER $150,000

46% HAVE CHILDRENLIVING AT HOME

66%COLLEGE DEGREE OR MORE

OF READERS KEEP THE MAGAZINE ONE MONTH ORLONGER

76%

73%

HOME OWNERS

$185,000AVG. HOUSEHOLDINCOME

$325,000AVG. HOME VALUE

41%MALE

NUMBERS TO KNOW

Page 4: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

THE JACKSONVILLE MAGAZINE READER IS A

SOCIALLY INVOLVED, EDUCATED & AFFLUENTCONSUMER WHO RELIES ON THE PUBLICATION FORSHOPPING, DINING ANDLEISURE ACTIVITY ADVICE

Page 5: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

NEWSSTANDSPublix, Fresh Market,

Whole Foods, etc.

3,000

HOTELS, CHAMBERSOF COMMERCE5,000

SUBSCRIBERS11,000

PUBLIC PLACES includes sales & marketingevents, medical offices, etc.

3,000

JACKSONVILLE MAGAZINEMONTHLYCIRCULATION

22,000

167,000 MONTHLY READERSDo you believe advertising influences your buying decision? YES 84%

Do you frequently purchase products or services from ads seen in Jacksonville Magazine? YES 70%

Jacksonville Magazine...

• Sells more copies of its magazines than any other local lifestyle publication

• Is sold via more newsstand locations throughout Northeast Florida than anyother local publication

• Distributes copies to more than a dozen of the region’s leading upscale resortsand hotels, both in-room and at concierge desks

• Distributes copies of all our publications at special events targeting a diverseand affluent demographic

READERS & DISTRIBUTION

Targets three specific kinds of readers—affluent residents, newcomers to the region and visitors. Why?On average, these consumers spend more per day than any other

Page 6: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

JACKSONVILLE MAGAZINE CELEBRATES THE

PEOPLE, BUSINESSES, CHARITIES & CULTURAL ORGANIZATIONSTHAT COMPRISE THE NORTHEAST FLORIDA LIFESTYLE

Page 7: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

JACKSONVILLE MAGAZINE IS INFLUENTIAL:Jacksonville Magazine has the LARGEST audited, paid, and verified subscriber base of any magazine serving the First Coast area

JACKSONVILLE MAGAZINE ADS LAST:Consumers refer to magazines multiple times—even saving them, givingadvertisers the opportunity for added exposure

JACKSONVILLE MAGAZINE SUPPLIES CREDIBILITY: Consumers trust and believe magazine advertising more than advertisingin other media

JACKSONVILLE MAGAZINE CONTENT CONNECTS: 90% of magazine readers pay full attention when reading magazines.Ad content makes consumers laugh, cry, desire, smile and connect withadvertiser brands

JACKSONVILLE MAGAZINE TARGETS EFFECTIVELY: With a range of titles that appeal to specific demographics, lifestylesand interests, advertisers can hone in on the targets that fit their needs

TESTIMONIALS

“ Jacksonville Magazine and 904 have helped tremendously with marketing our memberships. I receive calls on a weekly basis that they saw our advertisement in your publication. Jacksonville Magazine is the perfect publication to advertise our Social membership while 904 touches our golfing audience. Your magazines are a staple in my annual advertising and marketing plan. ”— Jennifer Belisario, Director of Sales & Marketing at TPC Sawgrass

“ I have been recommending and placing ads for my clients and my own business in Jacksonville Magazine for 25 years. It has excellent readership and distribution. Most everyone I know has a subscription and reads it. ”— Mary Fisher, President, Fisher Design

(source: The Magazine Handbook)

The true value of any magazine to the advertising client is determined by how committed the reader is to receiving the publication and how engaged readers are with the editorial content. The Jacksonville Magazine audience is the most loyal in the market (three decades and counting) and the publication’scirculation plan offers advertisers the best possible mix of long-time subscribers and new readers each month.

WHY ADVERTISE IN JACKSONVILLE MAGAZINE

Page 8: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

OUR INFLUENTIALREADERS ANDCLIENTS EXPECTAND APPRECIATE:

QUALITYCONSISTENCYVALUE

Page 9: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

JANUARY TOP 50 RESTAURANTSJacksonville’s Top 50 Restaurants Public/Private School GuideNew Year, New YouHome Design QuarterlyTravel: Charleston & The Low Country

FEBRUARY Guide to Staying YoungHeart Health & YouWomen Empowered Advertorial ProfilesValentine’s Day Gift & Dining GuidesCoffee Talk/Barista Battle

Jacksonville Magazine’s Bride

MARCH FAMILY ISSUETop TeachersSummer Camps PreviewCaring for Aging ParentsHome Design QuarterlyNorth Florida BBQ Roadtrip

Jacksonville Magazine’s Taste

APRIL FEEL GOOD ISSUEBest Lawyers Advertorial ProfilesSpas & Healing RetreatsSpring/Summer’s Best Festivals Navigating Your Retirement FutureCosmetic Surgery Q&AsTaco Time!Travel: Savannah

Jacksonville Magazine’s Home

MAY BEST IN JACKSONVILLECosmetic & Skincare UpdateContinuing EducationTHE PLAYERS ChampionshipSenior LifestylesMom/Dad/Grad Gift GuideTravel: Palm Coast & FL Central Coast

Ultimate Guide to THE PLAYERS

JUNE TOP DOCTORSTop Doctors Advertorial ProfilesAcute & Urgent Care ClinicsHome Design QuarterlySummer Fun GuideJacksonville’s Manliest RestaurantsTravel: Florida’s Panhandle & Big Bend

JULY CITY GUIDE ANNUALReal Estate Buyer’s Guide50 Things Every Jacksonvillian Must DoNortheast Florida’s Most Livable

Neighborhoods5-Star Realtor ProfilesSummer Foods We LoveShop LocalSenior Lifestyles

AUGUST PET GUIDEPremier VeterinariansCharitable Events Register &

Celebration of Good DeedsPublic/Private School GuideShopping: Summer Steals!Cosmetic & Skincare UpdateCook Like a Pro

Jacksonville Magazine’s Bride

SEPTEMBER Jaguars Season PreviewCaring Chefs Program Holiday Parties & Catering Guide

Jacksonville Magazine’s Home

OCTOBER WOMEN’S ISSUEFall Cultural Arts CalendarWomen’s Health ChampionsSpa & Beauty UpdateWealth Managers: Securing Your

Financial FuturePregnancy & FertilityBurgers & BrewsTravel: Georgia’s Golden Isles

Jacksonville Magazine’s Taste

NOVEMBER BEST DENTISTSBest Dentists Advertorial ProfilesEducation UpdateDiabetes Awareness PrimerHoliday Gift & Dining GuidesHome Design Quarterly:

Fall EntertainingPizza: Slices of Life

DECEMBER HAPPY HOLIDAYSChristmas in Northeast FloridaCosmetic & Skincare UpdateBest Gifts: $30 or LessHoliday Gift & Dining GuidesHomemade Cookie ContestSenior Lifestyles

IN EACH ISSUE:Arts & Culture, Health & Beauty, Travel, Dining, Homes, Shopping & Style

RED designates a supplement publication. Forecast is subject to change1.27.16

2016 EDITORIAL FORECAST

BEST OF AMELIA & ST. AUGUSTINE

FOOD & WINELOVER’S GUIDE

Page 10: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

JACKSONVILLE MAGAZINE / 904 / BRIDE2-PAGE SPREAD.......................................... (TRIM SIZE) 18" wide by 10 7/8" deep

FULL PAGE.................................................... (TRIM SIZE) 9" wide by 10 7/8" deep

2/3 PAGE (VERT.) ............................................................ 5 1/8" wide by 10" deep

1/2 PAGE (VERT.) ........................................................ 5 1/8" wide by 7 3/8" deep

1/2 PAGE (HORIZ.)...................................................... 7 7/8" wide by 4 7/8" deep

1/2 PAGE (VERT.) ...................................................... 3 7/8" wide by 9 1/2" deep* SHARE PAGES ONLY / MARKETPLACE

1/2 PAGE (HORIZ.) ............................................................ 8" wide by 4 5/8" deep* SHARE PAGES ONLY / MARKETPLACE

1/3 PAGE (SQ.) ............................................................ 5 1/8" wide by 4 7/8" deep

1/3 PAGE (VERT.) .............................................................. 2 1/2" wide by 10" deep

1/4 PAGE (VERT.) ...................................................... 3 7/8" wide by 4 5/8" deep* SHARE PAGES ONLY / MARKETPLACE

1/6 PAGE (VERT.) ........................................................ 2 1/2" wide by 4 7/8" deep

1/6 PAGE (HORIZ.) ...................................................... 5 1/8" wide by 2 3/8" deep

1/8 PAGE (HORIZ.) .................................................... 3 7/8" wide by 4 7/8" deep* BRIDE ONLY

1/12 PAGE (SQ.) .......................................................... 2 1/2" wide by 2 1/4" deep

TASTE / HOME / PLAYERS GUIDE / YOURHEALTH

2-PAGE SPREAD.......................................... (TRIM SIZE) 14" wide by 9" deep

FULL PAGE .................................................... (TRIM SIZE) 7" wide by 9" deep

1/2 PAGE (HORIZ.) .................................................... 6" wide by 3 7/8" deep

1/4 PAGE ............................................................ 2 7/8" wide by 3 7/8" deep

1/6 PAGE PLAYERS GUIDE ONLY .............................. 1 7/8" wide by 3 7/8" deep

FULL PAGE ADS: Pull out bleed 1/8" past trim on all sides. Keep all live matter 1/4" inch inside trim edge.ADVERTISING SPECS

Page 11: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

JACKSONVILLE MAGAZINE 1x 3x 6x 12x

Spread $5435 $4890 $4600 $3950

Full 3425 3075 2915 2530

2/3 2875 2585 2450 2085

1/2 Island 2535 2280 2150 1850

1/2 1995 1785 1670 1450

1/3 1545 1380 1305 1125

1/6 920 840 785 680

1/12 n/a 300 270 220

PREMIUM POSITIONS 1x 3x 6x 12x

Back $5205 $4570 $4375 $3800

Inside Front 4270 3910 3705 3150

Inside Back 4105 3750 3560 3035

Page 3 3800 3400 3225 2785

BRIDE 1x 2x

Full $2450 $2250

2/3 1910 1765

1/2 1620 1330

1/3 1125 1025

1/6 760 620

Directory 325 275

• DIGITAL OPPORTUNITIES~ Banner Ad Placement~ Social Media Marketing~ Homepage Sponsorship~ Rich Media Development

~ Ask about customizable programs

1/2 PAGE(HORIZONTAL)

1/3 PAGE(SQUARE)

1/3PAGE(VERT)

1/6PAGE(VERT)

1/12PAGE

2/3 PAGEFULL PAGE

1/2 PAGE(VERT)

1/6 PAGE(HORIZ)

Since its founding, Jacksonville Magazine has won more than 100 AWARDS from various

magazine associations, publishing and printing organizations and non-profit groups

The average magazine reader spends

43 minutes reading each issue

We are the only local magazine sold at

Jacksonville International Airport

Did You Know?

SPACE DEADLINE IS THE 10TH OF THE PRECEDING MONTH

DEADLINES

RATES & DEADLINES

1261 King St., Jacksonville, Florida 32204 | 904.389.3622 | JacksonvilleMag.com

Page 12: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

Photos from Great Chefs of Jacksonville

Page 13: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

OUR 2016 HAPPENINGS ARE NOT TO BE MISSEDJacksonville Magazine’s signature events blend our content with sponsorship

opportunities that are tailored to meet our clients’ marketing objectives.

BEST RESTAURANTS BASHJanuaryThe year kicks off with the 12thannual celebration of the city’sbest restaurants and night spots.

GREAT CHEFS OF JACKSONVILLEMarchEight of the city’s top chefs compete dish-to-dish in a four-course meal and fundraiser at TPC Sawgrass.

OF JACKSONVILLENo. 6

A CULINARY COMPETITION AT TPC SAWGRASS

TICKETS @ JACKSONVILLEMAG.COM

TEAM CITY TEAM BEACHES

THURSDAY, MARCH 3, 2016

SAM EFRONTAVERNA

TOM GRAYMOXIE KITCHEN + COCKTAILS

WAYLON RIVERSBLACK SHEEP

SCOTTY SCHWARTZBULLBRIAR

MARVYN MIZELLTPC SAWGRASS

ED BALTZLEYPALM VALLEY FISH CAMP

JOSH AGANFLYING IGUANA

TREY HARTINGERMARKER 32

presented by JACKSONVILLE MAGAZINE

1/25/16 4:51 PM Page 94

BURGERS & BREWSOctoberFavorite local burger joints andcraft brewers gather to sharethe tasty fruits of their laborswith Jax foodies.

TOP DOCTORSRECEPTIONJuneThe city’s leadingphysicians gatherto honor one another and cele-brate the region’sfirst-class health-care system.

THE FASHION PROJECT: COLOR SPECTRUMAprilA challenge for both localdesigners and would-bemodels, this inaugural competition is open toprofessional and novicefashion designers. Onelucky lady will land a spot on a future cover of Jacksonville Magazine.

JACKSONVILLE WHISKEY AFFAIRNovemberCocktails and culture combinein this autumn fundraiser, acelebration of fine spirits,food, music and more.

GREAT CHEFS OF ST. AUGUSTINEMaySecond annual event features the Oldest City’sleading chefs competing ina delicious fundraiser.

SIGNATURE EVENTS

OUR 2016 HAPPENINGS ARE NOT TO BE MISSED

Page 14: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

NORTHEASTFLORIDA’S

MOST LOYALREADERS 32 YEARS

AND COUNTING

WITH

CONTROLLED AND

VERIFIED CIRCULATION JACKSONVILLEMAGAZINE IS TARGETED TO REACH UPSCALE RESIDENTS AND VISITORS

Page 15: THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT · 2016. 4. 15. · 2016 MEDIA KIT THE MAGAZINES OF NORTHEAST FLORIDA 1261 King St., Jacksonville, Florida 32204 ... places and trends

ONLINE CONTENT & SPONSORSHIPS

SOCIAL MEDIA 44,000 Followers & Growing!Reach our affluent and authentic Jacksonville audience with sponsoredposts on Facebook, Twitter and Instagram. Your message will become immediately viewable to our audience and becomes amplified should other followers and friends share to their respective audiences.

TWITTER • 24,000+ @jacksonvillemagFACEBOOK • 12,000+ facebook.com/jacksonvillemagazineINSTAGRAM • 8,000+ instagram.com/jacksonvillemag/

Guidelines:• Because of the close association of social media promotion with our editorial content, we accept advertisers who are consistent with the Jacksonville Magazine upscale brand.

• Wording of messages is subject to approval, must be provided two days in advance.

• Maximum 1 post per week. Creative must change with each post.

WEBSITEDisplay Ads: JacksonvilleMag.com is the destination for essential daily news on arts, events, food, style and city happenings! Gain immediate access to our digital audience with leaderboard and tile display ads placed in 30-day increments.

Sponsored Content: We are enhancing our digital opportunities to help clients become positioned as an industry leader using content similar to our own editorial. We help you develop a compelling headline and story about your business/offering.

Guidelines: • 30 days advance notice, perhaps longer depending on topic. • Photos must be supplied, usage at the discretion of the editor.

E-NEWSLETTERSJacksonville Magazine produces two e-newsletters: The Ticket is a twice-monthly guide to local happenings including concerts, special events and fundraisers. Food Chain is dedicated to Northeast Florida’s dining scene. From restaurants to food trucks to festivals—if it involvesgood eats, we’re talking about it. Sponsored contents, giveaways and other promotional opportunities are available.

JACKSONVILLE MAGAZINE’S DIGITAL PLATFORMSAlways on the pulse of what’s HOT in Northeast Florida.

09.2

1.15

theTicketARTS CULTURE THINGS TO DO

food ChainNOTES FROM THE FIRST COAST FOOD SCENE

09.28.15

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JACKSONVILLEMONTHLY

City regional lifestyle magazine for NortheastFlorida, including Amelia Island & St. Augustine

264,000 ANNUALLY

HOME2X A YEAR

Essential guide to homes, gardensand stylish living. Spring & Fall

30,000 ANNUALLY

MORE THAN

560,000PUBLICATIONS PRINTED & DISTRIBUTED ANNUALLY

32 YEARS IN THE MARKET

ULTIMATE PLAYERS GUIDEANNUAL

The definitive guide to THE PLAYERS Championship PGA TOUR golf tounament

17,000 ANNUALLY

TASTE2X A YEAR

Menu, dining & entertainment resource. Spring & Fall

30,000 ANNUALLY

BRIDE2X A YEAR

The premier wedding publicationin the market. Spring & Fall

30,000 ANNUALLY

YOUR HEALTH4X A YEAR

Northeast Florida’s definitive guideto medical care & wellness

100,000 ANNUALLY

THE JACKSONVILLE MAGAZINE BRAND

904BI-MONTHLY

Northeast Florida’s business & executive life authority

90,000 ANNUALLY