the meta-experience of (media) art. activating the archive
DESCRIPTION
Slides of the presentation "The Meta-Experience of (Media) Art. Activating the Archive", at Media Art Histories 2013: RENEW, Panel "New Imagery", 08.-11. Oct 2013, Riga, LatviaTRANSCRIPT
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THE META-EXPERIENCE OF (MEDIA) ART Activating the Archive RENEW | New Imagery | 11.10.2013
Florian Wiencek Jacobs University Bremen
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DIGITAL HERITAGE DATA
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REPRODUCTION / RECONSTRUCTION OF ART & CULTURAL ARTIFACTS
Google Art Project – High Resolution Image of the drawing “Two Public Sculptures” (Andrea Zittel, 1999, MOMA)
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REPRODUCTION / RECONSTRUCTION OF ART & CULTURAL ARTIFACTS
Digital Reconstructions produced in the course “Digital Cities”, Jacobs University / Duke University, Spring 2013
A
C B A: Digital 3D model created by a student using Google Sketchup . B: Colored 3D point cloud image acquired with laser scanning technology, courtesy of Andreas Neuchter (Jacobs U). C: Development of the St. Catherine district over time created by students in Google Sketchup. Source: Timothy Senior.
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REPRODUCTION / RECONSTRUCTION OF ART & CULTURAL ARTIFACTS
Photogrammetry for the Alife Arch Project, Joe Williams & Kiki Fox, Spring 2012; Duke Wired! Labhttp://www.dukewired.org/project/the-alife-arch/
Apostles Photogrammetry in 123D Catch, class “Museum Inside-Out”, Duke University, Spring 2012. Image courtesy of Mark Olson.
Photogrammetry as method of digital reconstruction
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DIGITIZATION • we move beyond the mere exhibition- and cult-value (Walter
Benjamin) of a cultural object towards its manipulation value (Jos de Mul 2009)
• interaction and behaviour determined by software and its interfaces (Manovich 2013)
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DOCUMENTATION •! Documentation translates a (ephemeral,
timebased, process-based, experience-based) project into data about the project and meta-data, or in short into information.
•! documentation as embodiment of memory of the project until its re-realization (Jean-Marc Poinsot)
•! formal vs. informal documentation
botaniq.org: „A-Volve“ (1994) by Christa Sommerer and Laurent Mignonneau, documented by Isabella Haaf
Screenshot of the detail view of “A-Volve” (Christa Sommerer & Laurent Mignonneau, 1994) of virtualart.at
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DATABASE & CULTURAL LEARNING
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ARCHIVES, COLLECTIONS, DATABASES
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IDEA OF THE NETWORK
Screenshot of the V2_ Knowledge Base
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CRITICAL MEDIATION OF ART
Production of new knowledge with the visitor instead of reproduction of existing knowledge.
Fostering the engagement of the visitor with the item on display and his/her own interpretation.
PARTICIPATORY MUSEUM
Goals
Carmen Moersch (2011)
Nina Simon (2010)
Participatory design is about the people.
Museum space as a space for social experience, facilitator for meaningful interaction with the artistic projects and with other visitors.
Goals
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CO-CREATIVE KNOWLEDGE GENERATION
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CONTEXT
ONLINE + LOCATIVE
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MAKING DATA ACCESSIBLE / RE-USABLE / DISCOVERABLE
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“BEING OF THE WEB, NOT ONLY ON THE WEB” (SEBASTIAN CHAN)
cooper-hewitt.org
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ART GENOME PROJECT
artsy.net
related art search
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CURATED CONTEXT
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ONLINE EXHIBITION
Google Cultural Institute – Online Exhibition “Recalling the Lost Neighborhoods”
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GUIDED TOUR GAMA-WIKI
wiki.gama-gateway.eu/
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CO-CREATIVE KNOWLEDGE GENERATION
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BUILDING NETWORKS
Meta-Image Project as part of Prometheus Bildarchiv (prometheus-bildarchiv.de); Source: http://www2.leuphana.de/meta-image/Anleitungen.php
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COLLABORATIVE EXHIBITION / MAPPING
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EXPERIENCING ART & CULTURE IN THE METAVERSE
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METAVERSE CONCEPT
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Source: Smart, Cascio, Pfaffendorf 2007, 17
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EXPLORATION OF EXHIBITION / GALLERY CONTEXTS
Google Art Project – Indoor Street View of MOMA depicting an installed video installation in its exhibition context at the time of exposure
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VIRTUAL REENACTMENT
VR - Reenactment of Valie Export & Peter Weibel – “Tapp & Tastkino”, Secondlife Eva & Franco Mattes, 2007, 0100101110101101.org/
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AUGMENTED REALITY
AR-Tour: Jan Rothuizen: This Is Not A Church (2010) Source: http://www.stedelijk.nl/artours/artours-app/jan-rothuizens-nieuwe-editie-van-zijn-this-is-not-a-church-tour
Sander Veenhof & Mark Skwarek: Exhibition “WeARinMoMA” (2010) (Source: www.sndrv.nl/moma/)
"Banksky in MoMA" re-enactment Photo: Will Pappeneheimer Source: http://www.sndrv.nl/moma/?page=photos
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GALLERY ONE CLEVELAND MUSEUM OF ART
Images courtesy of Local Projects and Cleveland Museum of Art
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multimedia guide
http://nasher.fluxguide.com
Photographs: Nasher Museum of Art, J Caldwell
Digital Mediation in the Exhibition “Eat, Pray, Weave” Nasher Museum of Art at Duke University, 15.09.2012 – 13.01.2013
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DIGITAL CITIES – FINAL PRESENTATIONSISIS 380S, Spring 2013, Duke University, Department of Art, Art Histories & Visual Studies – Instructor: Florian Wiencek
!"#$%&"#'$()*$+,--./Bring your mobile device!
"0102.034056457$890$:;<=>?94578:5$@AB0$C:80;Daniel Chander, Rebecca Dickerson, Brianca King':6>84:5, Corner N Corcoran Street / E Chapel Hill Street
=C#D&EMichael Di Nunzio, Madeleine Clark, Eleanor Mehlenbacher, Michael Koh':6>84:5, Roney Street, Durham Brazing and Welding Works
%$@>F$:5$890$G:H>66:$G3>4;Jenny Kuo, Rebecca Lai, Yu Zhou Lee':6>84:5, American Tobacco Campus,Blackwell Street
I008457.:458, Corner N Corcoran Street / E Chapel Hill Street, Durham, NC
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DIGITAL CITIES DUKE U / JACOBS U, SPRING 2013
Left: starting page of “A Day On The Tobacco Trail”, by Rebecca Lai, Jenny Kuo and Yu Zhou Lee; Right: Eleanor Mehlenbacher demonstrating “Whisp”.
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META-EXPERIENCE
• meta is used in the sense of “abstraction” and “about” (see http://en.wikipedia.org/wiki/Meta)
• re-experience vs. new experience on the basis of cultural data
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QUESTIONS? YOU WANT TO FOLLOW UP? GET IN CONTACT!
Email: [email protected] Twitter: @austrianflow www: www.florianwiencek.com