the music video & history

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The Music Video

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Page 1: The  Music  Video &  History

The Music Video

Page 2: The  Music  Video &  History

CREDITSPRODUCTION CO. ARTIST CLIENT DIRECTORCOMMON THREAD CUBAN LINK M.O.B. RECORDS LOUIS MARTINEZFM ROCKS MARIAH CAREY ISLAND DEF JAM DAVE MEYERSFM ROCKS JAH RULE MURDER INCIRV GOTTIPARTIZAN FILMS STATIK 3RD MILLENNIUM GIL GREENPARTIZAN FILMS Lil John TVT Records GIL GREEN

DEPARTMENT OF FILM GHOSTFACE/P.DIDDY/CRAIG MAC BAD BOYRECORDS BENNY BOOM

DEPARTMENT OF FILM BENZINO ELEKTRA REC. BENNY BOOMA FEW MILES NORTH KEKE WYATT MCA ERIC WHITEHSI WAYNE WONDER VP RECORDS LITTLE XDEPARTMENT OF FILM SIZZLA VP RECORDS GIL GREENGENEVA OBIE TRICE feat. EMINE SHADY RECORDS SMITH & BORING

DEPARTMENT OF FILM PROPHET JONES UNIVERSITY RECORDS GIL GREENSANDSTONE FILMS LIL’KIM ATLANTIC RECORDS J.JESSES SMITHDEPARTMENT OF FILM SHARISSA MOTOWN RECORDS FAB 5 FREDDYDEPARTMENT OF FILM ARISTA CATS ARISTA RECORDS BENNY BOOMBOMBSHELL FILMS 54TH PLATOON FUBU JANE STRANGEDEPARTMENT OF FILM DUNCAN SHEIK ATLANTIC RECORDS ZOE CASSAVETESFORM CUSTOM ARTIST DIRECT KEVIN KERSLAKEQ FILM PRODUCTION RZA & SAIAN SUPA CREW VIRGIN FRANCE FRITZ FRIELANDERDEPARTMENT OF FILM B RICH ATLANTIC RECORDS GIL GREENOPTIC NERVE FISCHER SPOONER CASEY SPOONER WARREN FISCHERF.M. ROCKS THE LOX RUFF RYDER TIM STORYROCK HARD FILMS CAM’RON EPIC RECORDS MARK KLASFELDBIG DOG FILMS MARY J. BLIGE MCA HYPE WILLIAMS

BIG DOG FILMS BUSTA RHYMES ELEKTRA RECORDS HYPE WILLIAMSBIG DOG FILMS EPMD DEF JAM RECORDS LITTLE XBIG DOG FILMS MISSY ELLIOTT ELEKTRA RECORDS HYPE WILLIAMS

Page 3: The  Music  Video &  History

CREDITSPRODUCTION CO. ARTIST CLIENT DIRECTORACADEMY SHERYL CROW COLUMBIA RECORDS FLORIA SIGISMONDIRUFF RYDERS DMX DEF JAM/RUFF RYDER RUBIN WHITMOREFOOTBALL SISTERS MARY J. BLIGE MCA STEVE WILLISF.M. ROCKS L.L. COOL J DEF JAM RECORDS DIANE MARTELF.M. ROCKS TONI BRAXTON LA FACE RECORDS BILLIE WOODRUFFRIVIERA FILMS NAS COLUMBIA RECORDS BRIAN LUVARDEPARTMENT OF FILM NO GOOD ARTIST DIRECT GIL GREENJACK MY DOG DARIUS RUCKER R & R PRODUCTIONS DEMIANLICHTENSTEINDEPARTMENT OF FILM LIL JON feat. MYSTIKAL TVT RECORDS GIL GREENGREENESTREET FILMS RUSS PINE HILL RECORDS FISHER STEVENSNOTORIOUS SAVAGE GARDEN COLUMBIA RECORDS ADOLPHO DORING.M.S. SWV feat. P.DIDDY RCA JOSEPH KAHNF.M. ROCKS ONYX & WUTANG TOMMY BOY RECORDS DIANE MARTEL? UC IS ? U GET GENUWINE SONY 550 RECORDS MICHAEL LUCEROTRIBAL COMM. KRS ONE JIVE RECORDS ERIC HAYWOODCITIZENS ARREST JO JO & K CI MCA DON HANNAH

COMMERCIALSPRODUCTION CO. SHOW/PRODUCT CLIENT DIRECTORCURIOUS PICTURES MAXIM HAIR COLOR MAXIM NOBLE JONESDEPARTMENT OF FILM DONELL JONES ARISTA RECORDS R.A.S.H.I.D.I.GMS ASHANTI BET ROSIE PEREZBOMBSHELL PROD. 54TH PLATOON FUBU JANE STRANGEINCITE ANDY KAUFMAN NICKELODEON JOE BOYD

Danny DevitoMETRO FILMS MICHAEL KORS B B D & O STEVEN MEISEL

SNL STATE LOTTERY NBC TELEVISION JIM SIGNORELLILIVE FILM UNIT featuring: Chris KattanSATURDAY NIGHT FAMILY NBC TELEVISION JIM SIGNORELLILIVE FILM UNIT featuring: Molly Shannon

Page 4: The  Music  Video &  History

History of the Music VideoHistory of the Music Video In 1911 Alexander Scriabin wrote his In 1911 Alexander Scriabin wrote his

symphony symphony Prometheus -- Poem of FirePrometheus -- Poem of Fire for orchestra and "light organ".for orchestra and "light organ".

The Music Video

Page 5: The  Music  Video &  History

The Music Video Synaesthesia is the neurological

mixing of the senses. A synaesthete may, for example, hear colors, see sounds, and taste tactile sensations.

That means, the perception of one stimulus evokes a second perception. Synaesthesia is a common effect of some hallucinogenic drugs such as LSD or mescaline.

Page 6: The  Music  Video &  History

The Music Video In a psychological experiment first

designed by Wolfgang Köhler, people are asked to choose which of these shapes is named Booba and which is named Kiki.

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The Music Video

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The Music Video

95% to 98% of people choose Kiki for the orange angular shape and Booba for the purple rounded Booba for the purple rounded shapeshape.

There is a definitive relationship between sounds and the sights you see.

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History of the Music VideoHistory of the Music Video Sergei Eisenstein's 1938 film Sergei Eisenstein's 1938 film

““Alexander Nevsky”Alexander Nevsky”, which features , which features extended scenes of battles extended scenes of battles choreographed to a score by Serge choreographed to a score by Serge Prokofiev, was influenced by Vertov's Prokofiev, was influenced by Vertov's work and it set new standards for the work and it set new standards for the use of music in film and has been use of music in film and has been described as described as the first music videothe first music video..

The Music Video

Page 10: The  Music  Video &  History

Sergei Eisenstein's 1938 film Sergei Eisenstein's 1938 film ““Alexander Nevsky”Alexander Nevsky”..

Show Clip

The Music Video

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Another early form of music video were one-Another early form of music video were one-song films called "song films called "SoundiesSoundies" made in the " made in the 1940s for the Panoram visual jukebox. 1940s for the Panoram visual jukebox.

These were short films of musical selections, These were short films of musical selections, usually just a band on a movie-set usually just a band on a movie-set bandstand, made for playing. bandstand, made for playing.

Thousands of Soundies were made, mostly Thousands of Soundies were made, mostly of jazz musicians, but also torch singers, of jazz musicians, but also torch singers, comedians, and dancers.comedians, and dancers.

The Music Video

Page 12: The  Music  Video &  History

The The PanoramPanoram visual jukebox visual jukebox

The Music Video

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History of the Music VideoHistory of the Music Video In 1956, Tony Bennett was filmed In 1956, Tony Bennett was filmed

walking along The Serpentine in Hyde walking along The Serpentine in Hyde Park, London as his recording of Park, London as his recording of ""Stranger in ParadiseStranger in Paradise" played; this film " played; this film was distributed to and played by UK was distributed to and played by UK and US television stations, leading and US television stations, leading Bennett to later claim he made the Bennett to later claim he made the first music video.first music video.

The Music Video

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The Hollywood Musical The Hollywood Musical (General Audiences)(General Audiences)

What do the following have in What do the following have in common with the modern common with the modern music video?music video?

The Music Video

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Classic MusicalsClassic Musicals The Jazz SingerThe Jazz Singer Singing In the RainSinging In the Rain The Wizard Of OzThe Wizard Of Oz The Sound Of MusicThe Sound Of Music West Side StoryWest Side Story

The Music Video

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The Music Video

Modern Techniques from Modern Techniques from classic music videos.classic music videos.

A) A CLICK TRACKA) A CLICK TRACK

B) LIP SYNCINGB) LIP SYNCINGC) CHOREOGRAPHYD) LIGHTING EFFECTS

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A Hard Day's Night (1964)A Hard Day's Night (1964) The film is a mockumentary written by The film is a mockumentary written by

Alun Owen and starring The Beatles during Alun Owen and starring The Beatles during the height of Beatlemania. the height of Beatlemania.

By the time The Beatles stopped By the time The Beatles stopped touring in late 1966 their films, like touring in late 1966 their films, like their recordingstheir recordings, were becoming , were becoming increasingly sophisticated, and they now increasingly sophisticated, and they now used these films to, in effect, tour for used these films to, in effect, tour for them.them.

The Music Video

Page 18: The  Music  Video &  History

A Hard Day's Night (1964)A Hard Day's Night (1964)

Show ClipShow Clip

The Music Video

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The Beatles took the genre to new The Beatles took the genre to new heights with their groundbreaking heights with their groundbreaking films for "Strawberry Fields Forever" films for "Strawberry Fields Forever" and "Penny Lane", made in early and "Penny Lane", made in early 1967…1967…

The Music Video

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"Strawberry Fields Forever" and "Penny "Strawberry Fields Forever" and "Penny Lane”Lane”

……which used techniques borrowed from which used techniques borrowed from underground and avant garde film, such asunderground and avant garde film, such as

reversed film effects dramatic lighting unusual camera angles rhythmic editing

The Music Video

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"Strawberry Fields Forever" and "Strawberry Fields Forever" and "Penny Lane”"Penny Lane”

Created at the height of the Created at the height of the psychedelic music period, these two psychedelic music period, these two landmark films are among the very landmark films are among the very first purpose-made concept videos first purpose-made concept videos that attempt to that attempt to "illustrate""illustrate" the song the song in an artful manner, rather than just in an artful manner, rather than just creating a film of an idealized creating a film of an idealized performance.performance.

The Music Video

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The Music Video Other pioneering music videos made

during this time include the promotional films made by The Doors. The group had a strong interest in film, since both lead singer Jim Morrison and keyboard player Ray Manzarek had met while studying film at UCLA.

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The Music Video

The Doors also directed a superb promotional clip for their controversial 1968 anti-war single “ The Unknown Soldier “, in which the group stage a mock execution by firing squad.

Page 24: The  Music  Video &  History

The Music Video " The Unknown Soldier “

Show Clip

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How MUSICAL FILMS became How MUSICAL FILMS became MUSIC VIDEOS MUSIC VIDEOS

(Targeted Audiences)(Targeted Audiences)

The Music Video

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The various concert films that were made The various concert films that were made during the early Seventies, most notably during the early Seventies, most notably Joe Cocker's Mad Dogs And Joe Cocker's Mad Dogs And EnglishmenEnglishmen (1971) (1971) and particularly Pink and particularly Pink Floyd's groundbreakingFloyd's groundbreaking Live At PompeiiLive At Pompeii (1972) and (1972) and WoodstockWoodstock (1969) (1969) concert concert film, which featured sophisticated rhythmic film, which featured sophisticated rhythmic cross-cutting.cross-cutting.

The Music Video

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WoodstockWoodstock (1969) (1969) Show clipShow clip

The Music Video

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Joe Cocker's Mad Dogs And Englishmen (1971)Joe Cocker's Mad Dogs And Englishmen (1971) Show clipShow clip

The Music Video

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Pink Floyd's Pink Floyd's Live At Pompeii (1972)Live At Pompeii (1972)

Show clip: Pink FloydShow clip: Pink Floyd

The Music Video

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The Rocky Horror Picture Show (1975)The Rocky Horror Picture Show (1975) Show clipShow clip

The Music Video

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The Who’s Tommy (1975)The Who’s Tommy (1975) Show clipShow clip

The Music Video

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Song Remains the Same (1976)Song Remains the Same (1976)

The Music Video

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Sgt. Pepper Lonely Hearts (1978)Sgt. Pepper Lonely Hearts (1978)

The Music Video

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Pink Floyd: The Wall (1981)Pink Floyd: The Wall (1981) Show clipShow clip

The Music Video

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The first promo clip to combine all the elements of the modern music video is David Bowie's promotional clip for the song The Jean Genie, which was released as single in late 1972 at the height of Bowie's Ziggy Stardust period.

The Music Video

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The Jean Genie (1972)The Jean Genie (1972)

Show: Jean Genie clipShow: Jean Genie clip

The Music Video

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Filmed and directed by renowned photographer Mick Rock, this genre-defining four-minute film was produced for less than $350, shot in one day in San Francisco on 28th October 1972, and edited in less than two days.

The Music Video

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Pre-MTV music showsPre-MTV music shows The Monkees The Monkees American BandstandAmerican Bandstand SoulTrainSoulTrain

Show ClipShow Clip

The Music Video

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The Midnight SpecialThe Midnight Special was a musical was a musical television series that ran from 1972 until television series that ran from 1972 until 1983 on the NBC. It aired on Friday nights 1983 on the NBC. It aired on Friday nights from 1:00 a.m. to 2:30 a.m. The program from 1:00 a.m. to 2:30 a.m. The program featured over 1,200 performers during its featured over 1,200 performers during its run. Some notable guest stars and hosts run. Some notable guest stars and hosts included:included:

Andy Kaufman, Tina Turner, Richard Pryor, Andy Kaufman, Tina Turner, Richard Pryor, Slim Whitman and Donna SummerSlim Whitman and Donna Summer..

The Music Video

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Don Kirshner's Rock ConcertDon Kirshner's Rock Concert mixing concert footage with clips mixing concert footage with clips incorporating camera tricks, special incorporating camera tricks, special effects, and dramatizations of song effects, and dramatizations of song lyricslyrics.

The Music Video

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The USA Cable Network program Night Flight was one of the first American programs to showcase these videos as an art form. Premiering in June 1981, Night Flight predated MTV's launch by two months.

The Music Video

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Because of the distance, bands would not travel or visit Australia frequently, so in the 1970s-1980s Australian TV pop show Countdown were important precursors to MTV.

The Music Video

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In 1980, New Zealand group Split Enz had major success with the single "I Got You" and the album True Colours, and later that year they became one of the first bands in the world to produce a complete set of music videos for each song on the album and to market these on video cassette -- the so-called video album.

This was followed a year later by the first American video

album, The Completion Backwards principle by The Tubes.

The Music Video

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Music videos find a home on cable.

MTV: 8/1/1981

The Music Video

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The first music video…

The Buggles: Video Killed the Radio Star

The Music Video

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Concept Videos & Video ICONS: MICHAEL JACKSON (Michael breaks the color barrier, Thriller & Captain EO) & MADONNA to MISSY ELLIOT

Show Clip: Thriller (11:00)

The Music Video

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Concept Videos & Video ICONS: MICHAEL JACKSON - Captain EO

The Music Video

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Concept Videos & Video ICONS: MICHEAL JACKSON - Captain EO

The Music Video

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U2: Rock-n-Roll embraces the video (lip syncing). Start of the musical migration towards MTV

The Music Video

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AEROSMITH brings hip hop to MTV via RUN-DMC

The Music Video

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HIP HOP wants in…

The Music Video

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YO MTV RAPS

The Music Video

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Viacom owns Showtime, Nickelodeon, MTV and BET on cable

The Music Video

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SUPERSTAR DIRECTORS: MTV gives credit where credit is due.

THE BIG BUDGET 90's

The Music Video

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Mark Romanek

Audioslave (3:56) Jay-Z (3:41) unrated/uncensored

version

The Music Video

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Michel Gondry

Lucas (3:57) “1-take video” The White Stripes (3:43)

The Music Video

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Spike Jones

Fatboy Slim, Weapons of Choice (3:52)

B.I.G. (4:21)

The Music Video

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Hype Williams

Busta Rhymes, My Eyes (3:31)

The Music Video

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MV directors to Feature Film Directors:

David Fincher McG Michael Bay Antwon Fuqua F Gary Gray Tim Story

The Music Video