the obvious hidden opportunity of traditional banks

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The obvious hidden opportunity of traditional banks

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Post on 07-Aug-2015

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The obvious hidden opportunity

of traditional banks

Welcome to a typical busy branch

full of your customers.

(hopefuly)

They all suffer from a severe

banner blindness

& nothing-to-do-iness.

In the attention economy

it’s a luxury being boring.

Customers expect the branch visit to be LEGEN…

…WAIT FOR IT…

…exactly. They are waiting for it!

5minutes

is the average waittime in a branch*.

Imagine the peak times!

Before being served.

* Nov, 2014, http://www.bankrate.com/financing/banking/wait-times-at-bank-branches-worsen/

And even while being served.

30minutesto open an account

How long is the customer actively engaged?

Waiting isn’t what you measure.

It is what customers experience

when you give them nothing meaningful to do.

on airing “spray & pray” commercials.

You spend millions

when you get the attention.

But you do nothing meaningful

without great content.

Tablets won’t help

So, what if you could in 5 minutes

inspire customers to buy

than you can ever guess from big data?

and learn about them more

On your tablet,

Engaging content sells subconsciously.

or customer’s phone.

Check out demo at

www.getwaitology.com