The Online College Labor Market Anthony P. Carnevale, Tamara Jayasundera, Dmitri Repnikov

April 22, 2014

Overview •  Employers are increasingly utilizing online job boards

and their own websites to fill job openings

•  Out of 3.7 million jobs, there are 2.7 million jobs posted online monthly

•  Jobs that require a B.A. are more likely to be posted online, while those below the B.A. level are underrepresented

Job Ads by Education Level •  More than 80 percent of job openings for workers

with a Bachelor’s degree or better are posted online

•  Less than 50 percent of job openings for workers with less education are posted online

Occupational Clusters •  Managerial/professional office occupations are the most in-

demand occupational cluster for college graduates, representing 33 percent of online job ads

Management Occupations •  Medical/health services; sales; financial; and marketing managers

are the most in-demand management occupations

STEM Occupations •  STEM occupations account for 28 percent of online

college job ads

•  Online job ads for STEM occupations are growing twice as fast as job ads overall

Information Technology Occupations •  For information technology occupations, the most promising

opportunities are for application software developers and computer systems analysts

Healthcare Occupations •  For advanced degree-holders, healthcare professional/

technical occupations are the second-most in-demand occupational cluster after managerial/professional office occupations

•  Healthcare professional/technical occupations represent 11 percent of online job ads

Consulting/Business Services Industry •  Consulting/business services is the top online advertiser among

industries, where two out of three jobs require a Bachelor’s degree or higher, and 14 percent require a graduate degree

Conclusion

•  Online job ads can be a valuable tool for connecting real people with real jobs, in real time, especially for college graduates, who are more likely to search for jobs on the Internet

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