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the personal side of starting up

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the personal side of starting up Derek Powazek, CEO & Founder, Cute-Fight powazek.com • @fraying • cute-fight.com

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Talk delivered at Web Directions South 2012 in Sydney, Australia, on October 18, by Derek Powazek.

TRANSCRIPT

Page 1: The Personal Side of Starting Up

the personal side of

starting up

Derek Powazek, CEO & Founder, Cute-Fightpowazek.com • @fraying • cute-fight.com

Page 2: The Personal Side of Starting Up

or: 55 minutes of

contradictions,equivocations,

& embarrassment.Derek Powazek, CEO & Founder, Cute-Fight

powazek.com • @fraying • cute-fight.com

Page 3: The Personal Side of Starting Up

Hi, I’m DerekI’ve been around.

• First web job: HotWired in 1995.

• Founder: Fray, JPG Magazine, 8020 Publishing, Pixish.

• Creative Director: Blogger/Pyra, Technorati, Collecta.

• Author: Design for Community (New Riders 2001).

• Consultant: Fertile Medium (Etsy, Tumblr, HP).

• Time traveler.

Page 4: The Personal Side of Starting Up

vicodin

Page 5: The Personal Side of Starting Up

And you are?And you are?

Page 6: The Personal Side of Starting Up

how Cute-Fight works

Create yourfighter PICK A FIGHT Win FAME

& FORTUNE** Fortune not included

Page 7: The Personal Side of Starting Up
Page 8: The Personal Side of Starting Up
Page 9: The Personal Side of Starting Up
Page 10: The Personal Side of Starting Up
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Page 12: The Personal Side of Starting Up
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Page 14: The Personal Side of Starting Up
Page 15: The Personal Side of Starting Up
Page 16: The Personal Side of Starting Up

Don’t do anything that affects anything! Unless it turns out you were supposed to do it, in which case, for the love of God, don’t not do it!

Page 17: The Personal Side of Starting Up

“That’s Not My Job”

Page 18: The Personal Side of Starting Up

“Shut Up”

Page 19: The Personal Side of Starting Up

Someone’s Always

Listening

Page 20: The Personal Side of Starting Up

“Launch It!”

Page 21: The Personal Side of Starting Up

“Who’s the CEO?”

Page 22: The Personal Side of Starting Up

“I was wrong”

Page 23: The Personal Side of Starting Up
Page 24: The Personal Side of Starting Up
Page 25: The Personal Side of Starting Up

WHY CEOsARE CRAZY

Page 26: The Personal Side of Starting Up

own your shit

Page 27: The Personal Side of Starting Up

@cutefight • [email protected] • cute-fight.com

Thank you.


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