the realities of social networking

www.marketingsavant.com888.989.7771The MarketingSavant GroupThe MarketingSavant Group

The Realities of Social NetworkingUsefulness and Dangers of Social Networking Sites and Social Media

The MarketingSavant Group

www.marketingsavant.com

888.989.7771

[email protected]

www.marketingsavant.com888.989.7771The MarketingSavant Group


Social Media is the #1 Activity on the Internet!

via: WWW.VIRTU-ASSIST.COM


It Can Also Be Distracting…


PUT YOURSELF OUT THERE

Connect with important people in public channels at any time.

Make an important new content.

Reach the un-reachable person.


NEVER MISS A THING

Who’s doing the talking about you?

Where they’re doing that talking?

How often those conversations are happening?

Where the larger conversations are that you want to be part of?


GET MONEY FOR COLLEGE


BUILD YOUR PERSONAL BRAND


FIND YOUR NEW ROOMMATE

Students reported finding their college roommates through Facebook

Used after the decision was made to connect to other in-coming students: “It made me more excited about going there.”


GETTING ELECTED

Hwang, a senior at Wootton High School, was elected a student member of the Montgomery County school board last year, in part by campaigning among the county's 142,000 students with a Web site modeled on Obama's.


FIND FRIENDS WHO ‘GET YOU’…ANYWHERE

use the web to connect with other teens who share your interests, whether it's in vegetarianism or videogames

The Internet simply reflects and magnifies what you have always done offline


SOCIAL MEDIA WITHDRAWAL


LET’S GO PHISHING ON TWITTER

Scams that ask you for personal information – can you tell the ‘real thing’ from a ‘phisher’?


DON’T MAKE ‘WHERE ARE YOU?’ IRRELEVANT…

GPS + social media makes for a troublesome combination. Use carefully.


DO YOU HAVE SOCIAL MEDIA INSURANCE?

Teenagers are especially likely to reveal personal information, leading insurers to warn parents that they could face higher homeowner’s insurance premiums if their children are online

“There is absolutely no doubt in my mind that burglars are using social networks to identify likely targets.”


SOCIAL MEDIA CAN GET YOU FIRED

Don't 'friend' your boss on FB and then complain about your job.


SOCIAL NETWORKERS ARE AN IDENTITY THIEF’S DREAM

33% of social network users have at least three pieces of information posted that could lead to identity theft

Think before you share on social media sites


THE RESUME IS (ALMOST) DEAD

45% of employers are using social networks to check out job candidates before hiring them

35% of those employers decided not to offer a candidate a job because of what they found on an applicant’s social networking page



Top 10 Ways Social Media Can Get You in Trouble1) Forgetting that ‘Google is

Forever’

2) Friending your manager on Facebook and then complaining about your job

3) Posting inappropriate photos on Facebook, forgetting that your profile is public

4) Calling in sick, when you’re not, and posting about it (ever)

5) Post pictures of yourself while committing illegal acts

6) Post publicly that you are looking for a job, when you already have one

7) Announcing your new job on Twitter when you’re still employed

8) Share company information with your friends

9) Bad mouth friends other employees on Facebook or Twitter

10) Spending more time on Facebook than being productive during work hours



Top 10 Tweets to Get You Fired1) "hate my job!! i want to tell my bosses how dumb they are and how meaningless

this job is, then quit, and be happy!“2) "So my job was to test all the food at the new restaurant, can I just say, ughew.

I'm going to taco bell then twistee treat.“3) "Workin... This job sucks worse then the economy!“4) "I'm going to work! Walmart! Must find better job! I hate it when chicks there

have a deeper voice than me and refer to me as foo!“5) "Also I'm really bummed that I'm working today, i asked off so i could study but

my boss is a ******* **** ***** ***** who can't read.“6) "Coworker smuggled out a chair for me. Currently being paid to SIT around and

listen to John Barrowman on my iPod. I don't hate my job today!“7) "having sex dreams of people you work with makes for an awkward day.“8) "smoking weed at work is so [EDITED] great :)“9) "It's bad when you overhear the n00b programmer say "I used to work at

McDonalds with him" and you wonder if he is talking about the CEO...“10) "Huh, with my boss on twitter, maaaybe I should take down that sexy picture of

her... but her reaction will be priceless!"



Social Networking Common Sense

These ways of socializing and communicating can be fulfilling, and yet, they come with certain risks:

• INAPPROPRIATE CONDUCT– The online world can feel anonymous. People sometimes

forget that they are still accountable for their actions.• INAPPROPRIATE CONTACT

– Some people online have bad intentions, including bullies, predators, hackers, and scammers.

• INAPPROPRIATE CONTENT– You could find pornography, violence, or hate speech

online.

Be aware of these risks and be aware of how you communicate —online and off — engage in conduct that you can be proud of.

www.marketingsavant.com888.989.7771The MarketingSavant GroupThe MarketingSavant Group

The Realities of Social NetworkingUsefulness and Dangers of Social Networking Sites and Social Media

The MarketingSavant Group

www.marketingsavant.com

888.989.7771

[email protected]

the realities of social networking

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