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The Right Way for Your One-Way VCAS for DVB

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The Right Way for Your One-WayVCAS™ for DVB

Rising consumer expectations for access to pay-TV on an “anywhere, anytime” basis is challenging service providers to adopt content security strategies that will support the multi-screen experience customers look for.

Operators of one-way satellite, cable and terrestrial broadcast services face particular issues:

• Securingserviceswithoutthebenefitof aset-topbox(STB)returnpath.• Supportingbasictier,one-waysegments withloweraveragerevenueperuser(ARPU).• RaisingARPUbymigratingsubscribers to premium and interactive services.• Combatingrevenuelossfrompiracyin many forms.• Competingwithtriple-playoperators including IPTV.• Containingcostofcallcentersand customercarestaffing.• And,notleast,complyingwithstringent content licensing and security requirements suchas,“fingerprinting,”watermarking and regional blackouts.

VCASforDVB,poweredbythemulti- networkVCASplatform,enablesdigitalTVoperators to combine standards-based andprovenDigitalVideoBroadcast(DVB)technology for broadcast distribution with the interactivity of IP-based networks using a single security system.

TheVCASarchitectureenablesadvancedmulti-network and multi-screen services secured from a single head-end:

• One-waysatellite,cableandterrestrial broadcast networks• B2BandB2Ccontentdelivery.• HybridbroadcastandIP/OTTnetworks that enable higher ARPU with video-on- demand(VOD)andinteractivity.• Singlepointofintegrationwithsubscriber management and billing systems via OperatorManagementInterface(OMI).• Unblemishedsecurityrecord.

The solution supports operators seeking a lower total cost of ownership while achieving a favorable positioning in a world that is steadily moving towards two-way connectivity.

VCASforDVBsecurescontentandtheassociatedrevenueforbroadcast(one-way)services:

• Supportforadvancedpay-TVbusiness models that provide service operators withvirtuallyunlimitedflexibilityindefining pay-TV products and services,. • Choiceofcardless(softwareorsecure SOC)clientsecurityandsmartcards, allowing operators to match the ARPU potentialwithsuitableSTBs.• Mobile phone and web-based self provisioning, including pre-paid vouchers, reducescostofcallcentersandstaffing.• Middleware-independentDVBSIServer forSTBEPG.• On-screenmessagesandchatrooms, parentalcontrol,client-STBpairing, fingerprinting.• No“CAlock-in”meansthattheoperator remains in control of client devices. • Vastpartnerecosystem.• Veryefficientformfactor:Supportsup to1millionSTBsinonly2RU(3.5”)rack space, and 4 RU when 1:1 redundant.

OpportunitiesTheVerimatrixapproachtoDVBone-wayandhybridnetworkrevenuesecurityisidealfor:• Card-lesssecurityinclientdevicesprovidingsecureSystem-on-a-Chip(SOC)facilities.• Greenfielddeployments,whetherB2CorB2B.• Pay-TVoperatorstransitioningfromanalogtodigitalvideobroadcasting.• OperatorswishingtocomplementorreplacelegacyDVBCAsystems.• OperatorsplanningadvancedbroadcastandIP/OTThybridservices.

Thankstothesystemarchitectureandcompactformfactor,VCASforDVBisinherentlycosteffectiveforthesmallestdeploymentwhilescalingefficientlytotier1pay-TVoperationswithmillionsofsubscribers.

Video Content Authority System (VCAS™) for DVB Content and Revenue Security for Digital Video Broadcast NetworksChallenges Features&BenefitsSolution

• Operator Management Interface (OMI)–ThecoreadministrativecomponentofVCAS,OMIprovidesasingleVCASintegration point for customer care, billing and middleware systems through a set of content, device and entitlement management interfaces. OMI enablesVCASdomain-basedbusinessmodelsformulti-screendigitalTVservicesbyprovidinghomogenoussubscriberandrights managementforheterogeneousnetworksanddevices:DVB,IPTV,InternetTV/OTT,andhybridcombinationsthereof.

• Broadcast Content Security Manager (BCSM)–BCSMenablesadvancedpay-TVbusinessmodelswithinVCASsecured one-waynetworks.Itprovideseachoperatorwithvirtuallyunlimitedflexibilitytodefinepay-TVproductsandservices,anditmanages authentication,keydistributionandusercontrol.BCSMincludesanentitlementcontrolmessage(ECM)generator,implementingDVB SimulcryptwithDVBmultiplexers,whichenablesMPEG-compliantMulti-ProgramTransportStream(MPTS)encryption.Furthermore, BCSMgeneratesandplaysoutentitlementmanagementmessages(EMMs)basedoninformationreceivedfromtheSMSviatheOMI, or directly via the web-based user interface

• Verimatrix EncryptionEngine – This high-performance device encapsulates all cryptographic operations to protect ciphers andcontrolmechanisms,andthesetofoperatorkeys.Asingleunitsupportscryptographicoperationsforupto1millionSTBs,.

• Verimatrix SI Server–Amiddleware-independentTVschedulespoolerforSTBelectronicprogramguides(EPG).

• ViewRight® STB for DVB – In contrast to the legacy approach with its singular focus on hardware-based security, Verimatrix offersmulti-levelclientsecuritywithachoiceofsoftware-basedclients,cardlesssecureSOCimplementations,andadvancedsmart cards,whichcanbemixedinthesamebroadcastnetworktomatchSTBswithrevenuepotential.

• ViewRight® DVB CI–Single-andmulti-streamCommonInterfacemodulesforconsumerandprofessionaldecodinguse.

• ViewRight® CI+ –“CAM”moduletypicallyusedwithintegrateddigitalTVsinEurope.

VCAS™ for DVB – System Architecture and Key Components

VerimatrixSI Server

BroadcastContent

TV ProgramSchedules

VerimatrixOMI

VerimatrixBroadcast CSM

VerimatrixEncryption Engine

VerimatrixBCSM Database

VerimatrixKey Gun

VerimatrixCode Signing

and Provisioning

VerimatrixViewRight for DVB

N x Video Encoders +Statistical Multiplexing

and Rate Shaping

Broadcast SystemConfiguration Manager

BroadcastContent

Subscriber Mgmt& Billing Systems

DVB SimulcryptMux/Scrambler &DVB-x Modulator

ECM

EITEPG

DVB-x Receiverwith or w/out smart card

EMM

CW & AC

VCAS-securedDVB-C, DVB-S

or DVB-T Network

Over-the-airSTB Update

6825FlandersDrive|SanDiego,California92121,USATelephone:+1.858.677.7800| Email:[email protected]

www.verimatrix.com

VerimatrixisanISO9001:2000certifiedcompany

Future Proof Solution to Changing Threat ModelAs the video distribution industry is undergoing rapid changes, Verimatrix is focused on providing future proof – investment proof – solutions. VCASforDVBisdesignedtobefutureproofinmanyaspectsthatshouldbetakenintoaccountwhenselectingacontentandrevenuesecuritysystemforbroadcast(one-way)networks.

VCASforDVBispartofthemulti-networkVCASplatformthataddresses,amongelse,thefollowingaspects:

• ExtensionofoperationtosupportvideodeliveryoverIP,eitherasIPTVorOTT,andhybridDVB-IP/OTT• Videowatermarking,arequirementforlicensingofpremiumcontentinthe“earlyreleasewindow.”TheVerimatrixVideoMark® solutionenableswatermarkingattheSTBlevel.Sincecontentre-distributionislikelytobethemainformofpiracyforminthefuture,thiskind of technology should be considered early.

• SOChardeningandincreasedsecurityandcountermeasuresincardlesssolutions.VerimatrixSTBchipsetpartnershaveincludednewsecuritytechnologyintheirlatestproducts,whichVerimatrixmakesuseofinitsViewRightSTBclientwhenoperatorschoosetheselatestSOCs.

Key PartnershipsTheVerimatrixbusinessstrategyincludesbuildingandsustaininganetworkofstrategicallianceswithabroadrangeofthemostsignificantpay-TVtechnologyprovidersandCEmanufacturers.Theserelationships,whichemphasizeseamlesstechnologyintegration,easeofoperation and extended value, enable Verimatrix to offer pre-integrated best-of-breed solutions to our customers and their users. The range of established partnerships is very wide and includes companies that offer products and services such as content aggregation, system integration, videoprocessing,VODservers,subscribermanagementandmiddlewaresystems,connectedTVs,set-topboxes,andmobiledevices.

Verimatrix - Beyond Content Protection to Revenue SecurityVerimatrixspecializesinsecuringandenhancingrevenueformulti-network,multi-screendigitalTVservicesaroundtheglobe.Theaward-winningandindependentlyauditedVerimatrixVideoContentAuthoritySystem(VCAS™)andViewRight® solutions offer an innovative approach for cable, satellite, terrestrial, IPTV and OTT operators to cost-effectively extend their networks and enable new businessmodels.Astheestablishedtrendsetterincardlesssecuritysolutions,thecompanyhasleverageditsinnovative3-DimensionalSecurityapproachtoprovideaharmonizedrightsplatformforpremiumcontentdeliverytoarangeofdevicesovernewhybridnetworkcombinations.Maintainingcloserelationshipswithmajorstudios,broadcasters,industryorganizations,andfeaturinganunmatchedpartnerecosystem, enables Verimatrix to provide a unique perspective on digital TV business issues beyond content security as operators seek to deliver compelling new services.

• 3-DimensionalSecurityarchitectureforTVEverywhereapplications• Harmonizedmulti-networkrightsmanagementacrossbroadcast,streamingandfile-basedapplications• MarketleadingcardlesssecuritytechnologyforbroadcastandIPnetworks• EnhancedHTTPLiveStreaming(HLS)security• Cross-DRMdeviceanddomainentitlementmanagement–VCASSuperDomains• VerimatrixViewRightONEmulti-networkembeddedsecurityclientlibraries

Copyright©2013Verimatrix,Inc.Allrightsreserved.

This document accessed on www.digitalglue.com Contact us: [email protected]