the rise of participation and why it’s better for business
TRANSCRIPT
CONF IDENT IALShelley Kuipers • Crowdsourcing Week • 14 April, 2016 • London
The rise of participation and why it’s better for
business
CONF IDENT IAL
“We’re on the brink of an entirely new approach to business, one built on shared principles of integrity, transparency, and sustainability. If we succeed, the world could become a far better place.”– John Battelle, Founding Editor Wired Magazine. CEO NewCo Group
Provocations5
CONF IDENT IAL
Trust & Transparency
1
The lines between what is public
information and what is private information are
blurring.
“The software activates pollution controls only when the car is being tested”
CONF IDENT IAL
CONF IDENT IAL
WHO MADE MY CLOTHES?
Anyone can be a
whistleblower
CONF IDENT IAL
WHO’S DOING ITTRUST AND TRANSPARENCY
CONF IDENT IAL
Financial Democracy
2
A revolution in how governments, business
and society will become more accountable.
CENTRALIZED DECENTRALIZED DISTRIBUTED
The API of weFair. Just. True.
TM
CONF IDENT IAL
WHO’S DOING ITDISTRIBUTED LEDGER
CONF IDENT IAL
Product Roadmap Stakeholder Roadmap
3
Don’t become fixated on trying to do something that could be done better by someone else,
it will only end in disappointment.
CONF IDENT IAL
CONF ID ENT IAL
One size does NOT fit all.
CONF IDENT IAL
YOU SUCCEED – WE SUCCEEDPARTICIPATION IS NOT ABOUT WINNER TAKES ALL
Net new value captureNet new value creationMutual value commercialization
MutualValue
Creation
CONF IDENT IAL
No platform required
4
Brand as the platform
CONF IDENT IAL
CONF IDENT IAL
Be an participation enabler, not a
platform provider
CONF IDENT IAL
Humanity through technology
5
The ‘gig-economy’ is slowly leading to
the commoditization of
people and technology.
CONF IDENT IAL
jobs will be replaced by robots by 2020
5MSOURCE: WEF. THE FUTURE OF JOBS, 2016.
of the US workforce will be freelancers by 2020
43%SOURCE: FUTURE OF WORK 2016.
CHEAP LABOURSCALEPROFIT
This is not the sharing economy
CONF IDENT IAL
Silicon Valley
Recommendations3
CONF IDENT IAL
1. BUILD YOUR TRIBE
Find the people who believe in what are you are doing.
CONF IDENT IAL
2. GO ON A MISSION
Don’t be afraid to do the impossible.
CONF IDENT IAL
3. BE RELENTLESS
Sweat the economics (and humanity) of your participation business model.
CONF IDENT IAL
Imagine what the next Google,
Facebook or Uber will be like, through
Participation…
MUTUAL VALUE COMMERCIALIZATION
CONF IDENT IAL
where everyone shares in the
success of the business and the wealth created
PARTICIPATION COMMERCE
CONF IDENT IAL
THANK YOU
@shelleykuipers [email protected]
www.betterventures.co#betterparticipation