the salov group

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THE SALOV GROUP

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THE SALOV GROUP

Group Overview

• The Salov Group operates in the production and worldwide commercialization of extra

virgin and olive oil both branded, under the Filippo Berio and Sagra brands, and

unbranded, produced for private labels and industrial operators

• Salov’s core business consists of the production and commercialization of extra virgin and

olive oil under the Filippo Berio brand, one of the most loved Italian food brands

worldwide

• The Filippo Berio brand boasts a leading position in numerous markets worldwide: it is

market leader in the US 1 and the UK 2, 2nd in Switzerland and Canada with significant

position in several other countries as Japan and emerging markets

Salov Trademark

Leader brand in

US 1 and UK 2

Note 1: source A.C. Nielsen, 2016

Note 2: source A.C. Nielsen, 2016

Group Overview

• Salov was founded in 1919 in the province of Lucca, Tuscany, where it’s based the

Group’s headquarters and production site

• The Group executes in-house all the strategic phases of the edible oil value chain, from

procurement to refining, from R&D to marketing. Salov owns one of the most modern

production facilities in Europe, inaugurated in 2006, including a technologically advanced

refinery and a fully automated filtering and blending plant, for a total production capacity of

more than 230,000 tons per year

Group’s History: Key Events

The restyling of the Filippo Berio brand introduces the image of its founder

(‘11 ) and Moscow (‘13)2015

Salov enters the BrightFood Group of Shanghai

2013

2016Opening of Russiansubsidiary

MISSION AND VALUES

VALUES

We will put our consumers at the centre of what we do

We build our future on our heritage: A Family Company with 150 years experience

We put Quality at the heart of all our activities

We value, challenge and reward our people

We drive excellent, sustainable financial performance

We seize new opportunities with enthusiasm and with a ‘Can Do’ Attitude

GROUP MISSION: Select, produce and distribute the best quality olive oils

worldwide to satisfy its clients’ needs and to protect their health

SALOV Group Structure

SALOV Group

Headquarters in

LUCCA

ITALY

SALOV North America USA

Subsidiary

FILIPPO BERIOSingapore

Branch

FILIPPO BERIO

UK

Japan

License Agreement

with J.O. Mills

on site FILIPPO

BERIO production

Subsidiary

FILIPPO BERIO

Russia

Subsidiary

A Worldwide Success

As part of Salov Group, Filippo Berio has become the world’s most popular olive oil brand and it is

one of the biggest company in the global olive oil sector.

Sold in more than countries, Filippo Berio has a worldwide reputation for authenticity and quality.

Every day millions of consumer throughout the world choose the outstanding taste of Filippo Berio olive oil.

The Massarosa production site

Key features

• Group’s production facility is one of the most modern and technologically advanced in Europe

• The structure, including the refinery plant, was completed in 2006

• The site has a total surface of 327,000

sq.m of which 29,000 sq.m are covered by

the industrial area

• The local authorities have approved the

expansion of the industrial area by

additional 3,500 sq.m

• The overall investment in the production

facility, including lands, buildings, filtering

and blending plant, packaging lines,

warehouses and the refinery, has been

more than € 50mm

• The refinery has a production capacity of

90k tons per year

• The filtering plant has a production

capacity of 95k tons per year.

The production site – aerial photograph

Business Overview

VOLUMES IN

LITERS

Extra Virgin

Pure olive oil

Seed oils

Dressings

OTHER

TOTAL VOLUMES

Employees: 235

FY Ending 31/12/2016

Processed volume: 91.133.915 millions litres

Net Sales: € 335.400.000 millions

34.061.967

32.354.253

23.830.489

30.081

857.116

91.133.915

Business Overview

Group’s activities are organized along 3 business line:

• Branded products - Sagra (Italian Market) and Filippo Berio (International Markets)

• Private Labels

• Business to Business

Branded Sagra11,5%

Branded Berio58%

PL7,5%

B2B23%

Italy36%

USA34%

UK12%

ROW18%

Extra Virgin48%

Olive oil42%

Seed9%

Others1%

Net sales by business lineNet sales by oil type Branded Net sales by area

Net sales breakdown in FY 16:

GRAN CRU

GOLD SELECTION

STANDARD RANGE

FILIPPO BERIO PRODUCT PYRAMID

Nationwide distribution

Recognized by Italian consumers for its consistent quality and flavour profile

Innovative and active brand (7 products launched in the last 2 years)

A new modern, distinctive packaging that stands out on shelf

Sagra range

Sagra special seed oils range

SALOV Production Chain

SOURCING

The Salov network operates across the Mediterranean. Stringent

olive oil sourcing criteria ensure the consistent high quality of the

end product.

SELECTING

Only 6% of 6,000 samples SALOV receives each year are selected

to become our olive oil. In order to make this rigorous selection, we

call upon the extensive knowledge of individual producers and olive

groves, the evaluation of climatic conditions, and our expert Tasting

Panel, as well as detailed chemical tests.

BLENDING

Blending to achieve Filippo Berio's and Sagra’s unique taste and

character is an art form that relies almost entirely on age-old

traditional skills and experience, for which Salov blenders are

famous worldwide. This is the key to the success of Salov blends

and sets us apart from all our competitors.

Quality

• Salov is renowned for its consistent quality and the stringent controls applied at every stage of the

growing and production process; from sourcing olives, through harvesting, pressing, blending and

bottling the final product.

• Seven highly experienced professionals in our Quality Control Team carry out both chemical and

organoleptic (sensory) analysis throughout the production process, from sampling of raw material

to bottling. All tests are carried out in conformity with the EU regulations.

Our Guarantee of Quality

We do organoleptic (sensory) testing and chemical analysis on samples.

Once the tanker lorries arrive at SALOV, the oil undergoes a strict compliance

check by our tasting panel, to ensure it is identical to the original sample chosen

in the country of origin. It is then subjected to a laboratory analysis to ensure its

authenticity, quality and the absence of pesticides.

We control organoleptic and analytical characteristics, to check the quality of theSALOV production

Preliminary

sampling

Receiving oils

During

production and

packaging

Our Guarantee of Quality

Quality Control

• The SALOV Group must meet the requirements specified in “Hazard Analysis and Critical Control Points”

(“HACCP”)

• Consistently with its uncompromised approach to quality, SALOV’s management has set quality standards that

go beyond HACCP rules, and executes regular and accurate quality controls to check that these standards are

strictly respected

• Quality control process differs between extra virgin and olive oils due to diverse raw material properties and

production process

Certifications

ISO 9001OHSAS 18001

ORGANIC

NO GMO ISO 22005

IFS BRC KOCHER

ISO 14001

Thank you for your attention!