the science of learning center

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For the First By the Best! Be the Best You Can Be! Linda Samuels President & CEO Linda.Samuels@comcast. net 617-908-9660 Lim, Young Hyun President & CEO [email protected] 82-2-586-6871 Old Science, New Technology: Use of mc 2 in Boston, New England, and the USA Present on July 23, 2005, in Seoul, Korea

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Be the Best You Can Be!. For the First By the Best!. The Science of Learning Center. Lim, Young Hyun President & CEO [email protected] 82-2-586-6871. Linda Samuels President & CEO [email protected] 617-908-9660. - PowerPoint PPT Presentation

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Page 1: The  Science  of  Learning  Center

For the First By the Best!

Be the Best You Can Be!

Linda SamuelsPresident & CEO

[email protected]

Lim, Young Hyun President & [email protected]

82-2-586-6871

Old Science, New Technology:Use of mc2 in Boston, New England, and the USA

Present on July 23, 2005, in Seoul,

Korea

Page 2: The  Science  of  Learning  Center

안녕하세요 Good Afternoon!

An yong Hase yo

처음 뵙겠습니다How do you do?

Chu Eum Byo Ke Sep Mi Da

呈公唱 付澜俊 甸绢夸 ! I like it here very much!

Jeo Nen Seoul (Korea) Eul Mae Wood Joa hap Mi da

저는 Linda 입니다My name is Linda.

Jeo Nene Linda Yip Mi Da

Page 3: The  Science  of  Learning  Center

Our Vision: Integration

Korea/USAeastern/western

right brain/left brain girls/boys

teachers/studentsbody/brain rich/poor

Fo

r th

e F

irst

B

y th

e B

est!

Be

the

Bes

t Y

ou C

an B

e!

the mc2 – a shared technology

Page 4: The  Science  of  Learning  Center

Finding the mc2

Page 5: The  Science  of  Learning  Center

Researching Learning and the Brain Atwater, F. (1997). Inducing altered states of consciousness with

binaural beat technology. The International Association for New Science. Retrieved on March 26, 2002, from http://brain.web-us.com/inducing.htm.

Bodnar, D. and Bass, A.. (1997). Temporal coding of concurrent acoustic signals in auditory midbrain. The Journal of Neuroscience. 17(19). 7553-7564.

Critchley, M. and Henson, R.A. (Eds). (1977). Music and the Brain. London: William Heinemann Medical Books Limited.

Edrington, D. (1985). Binaurally phased sound in the classroom. The Monroe Institute. Tacoma, WA.

Foster, D.S. (1990). EEG and subjective correlates of alpha frequency binaural beat stimulation combined with alpha biofeedback. Hemi-Sync Journal. VIII(2). 1-2.

Hutchinson, M. (1994). Mega Brain Power: Transform Your Life With Mind Machines and Brain Nutrients. Hyperion.

Page 6: The  Science  of  Learning  Center

Old Science: Brain Wave Frequencies

•Neuroplasticity for neuronal processing•Unconscious access

•Concentration and alertness•Cognition

•Relaxation•Superlearning

•Retention of learned material•Increased creativity

Discovered by H.W. Dove, a German scientist, in 1839

Page 7: The  Science  of  Learning  Center

Research and Testing

Page 8: The  Science  of  Learning  Center

Researching the mc2

mc2 Brain Science TechnologyDaeyang’s scientific research in Korea and

ChinaThe Science of Learning Center’s research

using the mc2

Students, The Science of Learning Center, June 2003 – Present

National Unschooling Conference, August 2004 National Association of Biology Teachers,

November 2004 Suffolk University, Fall 2004 – Spring 2005

Page 9: The  Science  of  Learning  Center

Daeyang’s Research in Korea Koh, Young-Hee. (1992). Effects of mc2 relaxation

system on tension and study ability. A-JU University. Scientific Genius Research, 1(1), 47-59.

Lim, In-Jae; Moon, Yong-Lyn; Hong, Sung-Dong; and Ha, Kyung-Ah. (1994). Experiment on the effect of the academic program of mc2. Seoul National University.

Lee, Kyung-Sub. (1996). Effects of relax therapy on change of facial temperature. Kyung Hee University.

Kim, Soo-Yong. (1998). Can an alpha-induced stimulated enhance a memory process in the brain? Korea Advanced Institute of Science and Technology (KAIST).

Page 10: The  Science  of  Learning  Center

Daeyang’s Research in China

Qin, Ding-Xue; Qiu, Zhang-Zhong; and Chin, Ming-Kai. (1998). The important of reducing mental fatigue and improving the imagination ability of excellent athletes. National Research Institute of Sport Science, China.

Chan, Ying-Heng; Mao, Meng-Qing; Chin, Ming-Kai; Mei, Zhao-Zheng; Qin, Zeng-Xiu; et al. (1998). Research on how the mc2 study works to effect the attention of students. Asian-South Pacific Association of Sports Psychology. Beijing Normal University Psychology Department.

Page 11: The  Science  of  Learning  Center

The mc2: New Technology What is the mc2?

Revolutionary sound and light technology Reduce stress Increase concentration Integrate left/right brain functioning Maximize focus and learning Improve efficiency and productivity

How does the mc2 work? Stimulates adaptation of brain

Introduces ever-lower sound and light frequencies Produce entrainment at ever-higher functional levels Encourages brain neuroplasticity

Page 12: The  Science  of  Learning  Center

Collaboration with Suffolk University

Entrepreneurial classes at Sawyer School of Management Professor Charles Mambula, Ph.D.

Studied mc2 - research, marketing, competition, funding, advertising

September 2004 – June 2005

Students in Free Enterprise (SIFE) Researched mc2 efficacy

5 trials were conducted 26 students participated

Competed against 20 universities Trophy winner

Page 13: The  Science  of  Learning  Center

Concentration Trials: mc2 (Program 1)

73% increased math score 42% increased Simon score 47% decreased blood pressure 47% decreased heart rate

Concentration Trial Results

01020304050607080

SimonIncrease

HRDecrease

BPDecrease

MathIncrease

Variables

Per

cen

tag

e S

ho

win

g

Res

ult

Page 14: The  Science  of  Learning  Center

43% increased math score 43% increased Simon score 29% decreased blood pressure 43% decreased heart rate

Relaxation Trial Results

0

10

20

30

40

50

SimonIncrease

HRDecrease

BPDecrease

MathIncrease

Variables

Per

cen

tag

e S

ho

win

g

Ch

ang

e

Relaxation Trials: mc2 (Program 2)

Page 15: The  Science  of  Learning  Center

Testing and Distribution in the USA

Be the Best You Can Be!

and

Page 16: The  Science  of  Learning  Center

USA Market Share

Market Size EstimationPotential customers: 1,512,000

K-12 Students 53,767,000 Target population awareness rate: 25% Rate of interest: 45% Purchase rate: 25% (Population x Awareness rate x Interest x Purchase Rate)

Potential Sales1,512,000 x $278/each = $420,475,000

Page 17: The  Science  of  Learning  Center

mc2

Students in Korea

For the First By the Best!

andTo Become

the Best!Be the Best You Can Be!

Students in USA

Be the Best You Can Be!