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THE SWISSTECH CONVENTION CENTER

ICCA MEDITERRANEAN CHAPTER SUMMIT 2014

THE SWISSTECH CONVENTION CENTER MEETING DIFFERENTLY

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Mr. Béat Kunz, managing director ICCA Mediterranean Chapter, Summit February 2014

ICCA MEDITERRANEAN CHAPTER SUMMIT 2014 TO FISH YOU NEED A NET, A BOAT AND A HARBOR…

Content Time

I. Reflections about the theme 2 min

II. Fiching 6 min

III. Building a boat at EPFL 10 min A. Ideas move people, things and means 4 min

B. To fish you need a net, a boat and a harbor 6 min

IV. Concluding remarks 2 min

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ICCA MEDITERRANEAN CHAPTER SUMMIT 2014

FISHING IN THE MEDITERRANEAN

I Reflections about the theme TO FISH YOU NEED A NET, A BOAT AND A HARBOR…

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WHAT ABOUT FISHING IN SWITZERLAND ?

ICCA MEDITERRANEAN CHAPTER SUMMIT 2014

• Swiss demographic, economic and geophysical conditions

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I Reflections about the theme TO FISH YOU NEED A NET, A BOAT AND A HARBOR…

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IDEAS MOVE PEOPLE, THINGS AND MEANS

II FICHING

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EPFL Education – Research - Innovation

our harbor

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our boat

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our net

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our net

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III BUILDING A BOAT

AT EPFL A IDEAS MOVE PEOPLE, THING AND MEANS

III BUILDING A BOAT A IDEAS MOVE PEOPLE, THINGS AND MEANS

• Anticipating on future developments, needs and challenges

– Developments: navigating at EPFL

• The collision course

• Tacking

• The current course

– Needs: buoyancy

– Challenges: weather conditions

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III BUILDING A BOAT NAVIGATING AT EPFL

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The collision course: evolution of the public resources versus growth of EPFL

III BUILDING A BOAT NAVIGATING AT EPFL

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Tacking: rapid evolution of third party funding at EPFL

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Congress Center

Innovation Square Student Housing

PPP Economy PPP City

EPFL Campus

PPP Science

Photovoltaic

production plantRolex Learning Center

Hotel

Sport center

Microtechnology

Mall

The current course: PPPs as links between Science, City and Economy

III BUILDING A BOAT NAVIGATING AT EPFL

III BUILDING A BOAT BUOYONCY

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• A boat needs to float

• Need to respond to existing and future needs

• meeting ambition: EPFL = top 10 technology universities in the world by 2020 (growth, visibility)

• lack of advanced infrastructures and organizational support to organize scientific conferences (technology transfer)

• acute needs in terms of student housing (urban, lively campus)

III BUILDING A BOAT THE WEATHER

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• A boat is subject to weather conditions

• Need to adequately respond to challenges related to:

• general trends:

• Globalisation

• Technology

• The global economic and financial crisis

• complex, highly competitive and rapidly changing academic environment

– Academic environment: growth versus limitations public financing (PPP)

• complex, highly competitive and rapidly changing events environments

– Why do people go to conferences?

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AT EPFL

III BUILDING A BOAT B TO FISH YOU NEED A NET, A BOAT AND A HARBOR

III BUILDING A BOAT B TO FISH YOU NEED A NET, A BOAT, AND A HARBOR

• Designing and constructing a boat

– Our philosophy

– Our idea

– Our fairway

– Our hull

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OUR PHILOSOPHY

III BUILDING A BOAT OUR IDEA

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• Quartier Nord

• Tool to transfer knowledge of and at EPFL

• Going beyond a conventional conference center incorporating:

• a shopping center

• student accommodation

• hotel accommodation to delegates

III BUILDING A BOAT OUR FAIRWAY

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Surface rights

General Lease

Overall organizational contract

owner buildings Investor / Owner

MEG Ecublens CCR Credit Suisse Asset Management Funds

Land owner

SQNE

Atrium

(Triaudes)

Sub-lease

operating agreement

Su

ble

ase c

on

tracts

for s

pecif

ic a

cti

vit

ies

Principal tenant Owners Entrepreneurs Managing organization

Les Arcades Shops & services

SwissTech Hotel

Guests

SwissTech Convention Center

Event organizers

Parking Customer shopping & services

Students

Students and academic guests

Sub-tenants

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III BUILDING A BOAT OUR HULL

III BUILDING A BOAT OUR HULL

Development model

• Responding to complex, highly competitive and rapidly changing environments by

• creating a pro-active and pragmatic attitude (responding to short and long term needs)

• whilst showing flexibility and an ability to innovate

– Academic environment: focus on PPP, transfer of knowledge, speed of execution

– Events environment: focus on re-configurability and organizational support

o Platform for various kind of conferences, internal and external

o Market space for conferences with small exhibitions

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• Development model

– Fostering a pioneering, entrepreneurial spirit

– whilst adhering to its institutional and cultural identity

• Continue to amalgamating local and national roots of EPFL with its

– European roots

– international culture

• Simultaneously, pursuing to assimilate science, technology, culture and art

• Reflecting multi-cultural dimension as well as academic diversity of EPFL

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III BUILDING A BOAT OUR HULL

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THE SWISSTECH CONVENTION CENTER

ICCA MEDITERRANEAN CHAPTER SUMMIT 2014

IV CONCLUDING REMARKS

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THE SWISSTECH CONVENTION CENTER MEETING DIFFERENTLY

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Mr. Béat Kunz, managing director Béat.kunz@epfl.ch

Many thanks, we hope to welcome you soon