the time-spaces of soft paternalism mapping behaviour change rhys jones, jessica pykett, marc welsh,...
TRANSCRIPT
The time-spaces of soft paternalism
Mapping Behaviour Change
Rhys Jones, Jessica Pykett, Marc Welsh, Mark Whitehead, IGES
iNcentives
Understanding mappings
Defaults
Give feedback
Expect error
Structure complex choices
Messenger
Incentives
Norms
Defaults
Salience
Priming
Affect
Commitments
Ego
Positive Emotion
Engagement
Relationships
Meaning
Accomplishment
Time-Spaces of Soft Paternalism
Mapping Behaviour Change as a political project• the ethics of government intervention; • the changing time-spaces of decision-making;• new conceptions of the human citizen-subject.
3 case studies:Streets Gambling School food
http://governingtemptation.wordpress.com/