the top 10 reasons tea & coffee companies miss out on revenue from tea sales
TRANSCRIPT
THETOP10REASONSWHYYOUAREMISSINGOUTONREVENUEFROMSALESOFTEA&COMPLIMENTARYBEVERAGES
FORCOFFEE&TEACOMPANIES:
Whyyouarenotsellingasmuchteaasyoucould....Andmissingoutonthousandsinlostrevenue:
ForTea&CoffeeWholesaleCompanies:1) SalesObjec-vesarenotset2) TheLimi-ngBeliefthatteabasedproductsarenotconsideredaprofitable
beveragecategory3) Repstrytosellteawithouteduca-ngtheconsumeronhowtoincreasetheir
sales.4) Thereisnotastrongbrand,brandstory,orlinktoprovidence.5) Consistencyinsupplyorfreshnessisnotmaintained.6) Thereisnotachampionordriverappointedtobuildteasalesandknowledge
withintheorganisaYon7) TheteaofferingisnotwellcommunicatednorpromotedthroughmarkeYng
materials.8) Thebrandstoryispoorlycommunicatedorpoorlyposi-onedforthetarget
market.9) Priceisvaluedmorethanqualitybecauseteaisnotvaluedandqualitysuffers.10) Staffarenotproperlyeducated.
Interestedtoenhanceyourteasales?ContactSomageFineFoods
1300766243www.somage.com.au