thearcgroup profile 090808
DESCRIPTION
the Deck of ARCTRANSCRIPT
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Presentation Outline
1. Industry Background2. Who is TheArcGroup?3. Our Clients4. How we can help you...
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Industry Data for Mobile (Worldwide)
Over 3 Billion mobile phone subscribers in the world. 1,800,000,000 active SMS users. 294.3 million mobile phone units sold Q1 of 2008 13.6% increase from 2007.
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Industry Data for Mobile Phones (Philippines) Over 60 million mobile phone subscribers in the Philippines. The undisputed Text Capital of the world. Market share:
SMART = 34MGLOBE = 20MSUN = 6M
95% of the market consists of prepaid users. Leading brands in the country have invested in mobile marketing.
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Industry Data on Web (Worldwide) Asia – 510 Million EU - 348 Million North America – 238 Million Latin America – 126 Million Africa – 44 Million Middle East – 34Million Australia – 19 Million
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COMPANY PROFILECOMPANY PROFILE
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WWho is TheArcGroup?ho is TheArcGroup?
E E are an integrated marketing solutions are an integrated marketing solutions company.company.EE conceptualize, create and execute conceptualize, create and execute campaigns via the synergy of various campaigns via the synergy of various technologies.technologies.
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TheArcGroupTheArcGroupCredentialsCredentials
Awarded and successfully executed 60% of all the SMS
promos in the Philippines between 2004-2007.
Handled projects in Japan & Germany.
Interconnected with all the operators in the Philippines:
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ProductsProductsandandServices Services
Mobile Marketing Text Raffle Mobile Community BuildingBluetooth Marketing
Online Marketing Website Design and DevelopmentEmail Broadcast
Digital CRM Media Properties Eatstime.com
Greenpeace E-JeepMakati Underpass Bluezone
End to End Campaign Management Concepts, Strategy and ExecutionCreativesSoftware Design and DevelopmentDatabase Development and Management
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RosterRosterofofClientsClients
FMCGs Pepsi-Cola Philippines Perfetti Van Melle San Miguel Corporation Splash Corporation Unilever Philippines Zesto ProductsRETAIL 7 Eleven Nike Philippines Pilipinas Shell Pizza Hut Shakey’s Pizza Wrangler Jeans
FINANCIAL INSTITUTION Western UnionELECTRONICS LG Electronics Motorola Sony EricssonPHARMACEUTICAL Glaxo-Smith Kline Schering-Plough StrepsilsREAL ESTATE Clark Manor - Fil-Estate
Realty Corp.
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OurOurProjectsProjects
““Big Bike” PromoBig Bike” Promo
““Choose the girl, Spend her money” PromoChoose the girl, Spend her money” Promo
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OurOurProjectsProjects
Live XtremeLive Xtreme
Holy heatHoly heat
Sistah-funSistah-fun
First day highFirst day highFirst Day First Day
FunkFunk
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Vaseline Vaseline “Hugga-mom attack”“Hugga-mom attack”
Sunsilk Sunsilk “Touch flicks”“Touch flicks”
Close up Close up to filmto film
OurOurProjectsProjects
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GET into the NBA 1, 2, 3GET into the NBA 1, 2, 3
Nba all-star Live and loud Nba all-star Live and loud
OurOurProjectsProjects
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Txt ur prze 1Txt ur prze 1
Dew you wanna rollDew you wanna roll
Txt ur prze 2Txt ur prze 2
OurOurProjectsProjects
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Nike hoop warsNike hoop wars
MOTO razr v3 MOTO razr v3
LaunchLaunch
Moto slvr Moto slvr L6L6
OurOurProjectsProjects
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Dove Dove “campaign for real beauty”“campaign for real beauty”
Close up Close up to to
famefame
OurOurProjectsProjects
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Pond’s Pond’s 7days mobile sampling7days mobile sampling
Phase 1, 2 & 3Phase 1, 2 & 3
OurOurProjectsProjects
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Lipton Lipton
www.www.getinthezone.comgetinthezone.com
www.Eatstime.cowww.Eatstime.co
mm
OurOurProjectsProjects
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OurOurProjectsProjectsTxt ur prze 1Txt ur prze 1
Dew you wanna rollDew you wanna rollTxt ur prze 2Txt ur prze 2
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TNX =)TNX =)