T H I S D O C U M E N T I S C R E AT E D B Y G A M E F I , A G . A C O R P O R AT I O N B A S E D I N S W I T Z E R L A N D . T H I S D O C U M E N T I S F O R E D U C AT I O N A L A N D I N F O R M AT I O N A L P U R P O S E S O N LY.

The contents of this document are not a financial promotion. None of the information or analyses presented are

intended to form the basis for any investment decision and no specific recommendations are intended. Therefore,

none of the contents of this document serve as an invitation or inducement to engage in any sort of investment

activity. This document is not intended to be a prospectus, solicitation, inducement or offering for investment or

the sale or issuance of securities or any interests or assets.

The information in this document is given in good faith, but no warranties, guarantees or representations are made

by GameFi AG, with regard to the accuracy, completeness or suitability of the information presented. GameFi

AG expressly disclaims any and all responsibility, and Recipients expressly waive any claim, for any direct or

consequential loss or damages of any kind whatsoever (whether foreseeable or not) arising directly or indirectly

from: (i) reliance on any information contained in this document or any information which is made available in

connection with any further inquiries

(ii) any error, omission, or inaccuracy in any such information

(iii) any action resulting therefrom

(iv) usage or acquisition of products. This disclaimer applies notwithstanding any negligence, default or lack of

Care.

The Company may update, modify or correct this document in its sole discretion, without notice or incurring any

obligation or liability to any recipient hereof. This document is strictly confidential and intended to be viewed

exclusively by those recipients (“Recipient(s)”) specifically authorized by the Company. This document shall not

bind, convey any rights, obligations, terms, performance, covenants, representations or warranties on behalf of the

Company to Recipient, or create any relationship between the Company and any Recipient or any other party.

K E Y T E R M I N O LO GY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

I N T R O D U C T I O N . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

H I S TO RY. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

P I K A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

T H U N D E R . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

R A I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

S T R AT EG I ES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

S TA K I N G . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

E VO LU T I O N . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

T R A N S AC T I O N R E D I S T R I B U T I O N F E E . . . . . . . . . . . . . . . . . . . .

N F T S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

O N L I N E T R A D I N G C A R D G A M E ( TC G ) . . . . . . . . . . . . . . . . . . . . .

M A R K E T P L AC E . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

W E B S I T E . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

M A R K E T I N G . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

WA L L E T A D D R ES S ES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

C O N C LU S I O N . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

S O C I A L S . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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GAME-FI - Gaming Finance or Game-ified Finance. This term denotes a staking and evolution system that applies game-like strategy to the crypto market. Each investors decision impacts the decision of the next and how much they will benefit from their particular strategy.

STAKING - The act of depositing tokens into a central accumulation pool with the prospect of gaining additional rewards.

EVOLUTION - Similar to staking, evolution involves depositing tokens into a central accumulation pool but with no prospect of receiving the same tokens back, instead, the investor will receive a rarer and more valuable token.

ECO-SYSTEM - In this instance, ecosystem refers to our three coin economy and infrastructure surrounding them.

BURN/BURN RATES - Refers to the amount of tokens that are destroyed per transaction.

REDISTRIBUTION FEE - The percentage amount that is taken from each transaction and is re-allocated into value adding ventures.

DEFLATIONARY - In crypto, a deflationary tokenomic system means that there is a reducing amount of tokens which generally leads to a higher price per token.

TOKENOMICS - A variation from the word Economics, meaning Token economics.

NFTS - Also known as Non-Fungible Tokens, are units of data that are stored on a block-chain. This data can be represented as photos, video, audio of other types of digital files. Copies can be made of these NFTs however, original ownership can be tracked via the block-chain.

MANUAL SWAP – The process of migrating a community from one block-chain onto another with the onus being on the investor to make the swap. This process generally involves the token owner depositing their tokens into a central wallet and receiving a new token in it’s place.

AIR DROP – The process of migrating a community from one block-chain onto another with the onus being on the developers. This process involves the developers taking a snapshot of all token holders, their wallet addresses and distributing all new tokens to those addresses.

G A M E F I – G A M I N G F I N A N C E , E V O L U T I O N A R Y S T A K I N G

A N D R E V O L U T I O N A R Y N F T D E V E L O P M E N T .

GameFi’s PIKA, an ERC-20 project, represents the best of both worlds;

cutting edge tokenomics and digital asset management as well as real

world game involvement. Our goal is to revolutionise the NFT and gaming

cryptosphere to create a more game like environment in defi, with

developmental goals and revolutionary potential. Since our inception we

have strived to set the standard of what cryptocurrencies should be and

we always endeavour to find new and exciting ways to add value to our

community.

PIKA is an ERC-20 Token developed on the Ethereum network. With

developments in Non-Fungible Tokens (NFT’s), reward-based gaming

systems and evolution-based staking, this cryptocurrency is setting the

trend for all new-comers into the crypto-sphere.

W E L C O M E L A D I E S A N D G E N T L E M E N , T O T H E F U T U R E !

A D I A C O T O M Y O F D E F I A N D G A M I N G .

PIKA technically, is a small, mountain-dwelling mammal found in Asia and North America, with short-limbs, a very round body, even coat of fur and no external tail, it is closest to representing a hybrid between a mouse and a rabbit.

To us here at the GameFi, PIKA is the Pioneer, it is the icon in its field, it is simply the greatest representation of our Ecosystem that we can show to you! Having a large supply with great burn rates, evolution systems, and creative staking and liquidity models, this means that when you step into our GameFi world, you are bound to experience something you have never experienced in crypto before!

For starters, check out our A bit about our new Liquidity provisions contract.

First it is important to understand how Uniswap Liquidity Pools work. Uniswap works with 2 liquidity pools tied together, one pool of ETH and one pool of Pika. Both liquidity pools have the same value. The price you pay when buying or selling tokens on Uniswap is determined by these liquidity pools. The more you put into one liquidity pool, the more you get out of the second one. This also means the more liquidity there is, the less impact a big trade has.

When providing liquidity, you need to put in an equal value of both, ETH and Pika into uniswap. In return you receive LP (liquidity provider) tokens which you can use later to remove your liquidity again. As a reward, liquidity providers also earn 0.3% on every trade on Uniswap.Now for the specifics of our contract, 33% of the PIKA collected through transaction fees go to the new liquidity provision smart contract we wrote. Everyone from the community has the option to provide liquidity, and the protocol is sponsoring it! What does that mean exactly?

As previously mentioned, both ETH and Pika need to be provided equally. You provide ETH and the smart contract will give you the pika to provide for free! After your tokens become unlocked again and you are done providing liquidity, the PIKA are yours to keep.

WHEN PROVIDING LIQUIDITY WITH THE CONTRACT, YOU HAVE TWO OPTIONS:

• 1. You can withdraw your LP tokens after 6 months

• 2. Your LP tokens gradually unlock over the span of 1 year (e.g. you can withdraw 25% of the tokens after 3 months, 50% after 6 months, etc.)

After your LP tokens are unlocked, it’s up to you to decide what you want to do, either keep providing liquidity and keep earning the trading fees, or remove your liquidity and keep the ETH and Pika!

It’s important to note that if you provide liquidity, you will not receive the exact amount of eth back that you are providing. The amount of pika and eth you receive when removing liquidity again after some months is based on the price. If for example the price of pika goes up you get more ETH and less pika out

and vice versa.

Here at GameFi we have a saying; “Our ecosystem can be ascomplicated or as simple as you want it to be”. So let’s break itall down shall we?

PIKA is the first coin in our ecosystem. Starting with an initial supply of 50,000,000,000,000 PIKA coins, this deflationary model is designed for PIKA to become a scarcer commodity over time, therefore creating greater wealth generation for investors. Currently there is a small % transaction fee that is split between the liquidity provision contract, the team wallet and and small percentage is also burned.

PIKA LAUNCH STATISTICS

TOTAL SUPPLY: ~50,000,000,000,000

On our website you will find information from our API that shows current circulating supply, it’s clear to see that a deflationary tokenomic model is effective in reducing overall supply. Even though PIKA has launched with the largest supply out of the 3 coins, it has the potential to become the rarest commodity of the ecosystem depending on how investors play the game!THUNDER is, by definition; “a loud rumbling or crashing,noise heard after a lightning flash due to the expansion of rapidly heated air.” We found it appropriate that THUNDER would be our second released coin and would act as the central catalyst to our system. Acting as an intermediary token, it allows the investor the gateway to either stake in our THUNDER staking pools or to evolve into our final evolutionary stage and rarest coin;

THUNDER LAUNCHSTATISTICSLAUNCH DATE: TBAINITIAL LAUNCH SUPPLY: TBAINITIAL LAUNCH PRICE: TBATOTAL KEPT IN RESERVE: TBA (0%)TEAM ALLOCATION: TBA (0%)CURRENT CIRCULATING SUPPLY: TBA

THE FIRST EVOLUTIONARY STAGE COIN

“With the same tokenomic modelling as our base coin, PIKA, THUNDER has the deflationary impact and promises to be a good long-term store of value. Supply of THUNDER will be more prone to wild fluctuations due to it being the intermediary token between PIKA and RAI but this also opens up significant opportunities for investors to profit from this potential volatility.

Thunder will have specific ulitiliy assigned to it, users will be able to buy rarer NFTs on the KRAFT and will be used to open rare NFT packs for the coming trading card game. In game purchases with Thunder will allow you to obtain special NFTs.

RAIIn Japanese culture and origin, RAI, has the meaning of “trust, lightning and thunder”. RAI is the pinnacle of our ecosystem and as such will reap the best rewards in all our valueadding systems, from our NFTs to rewards from our Online TCG, RAI promises to be the heavy hitter of our ecosystem.

RAI LAUNCH STATISTICSLAUNCH DATE: TBAINITIAL LAUNCH SUPPLY: TBAINITIAL LAUNCH PRICE: TBATOTAL KEPT IN RESERVE: 0 (0%)TEAM ALLOCATION: 0 (0%)CURRENT CIRCULATING SUPPLY: TBA

THE FINAL EVOLUTION COIN

Rai is the highest level of evolution and will be used to obtain premier NFTs and booster packs. It is the rarest token in the tiered system and will give users special benefits on GameFi platforms.

“Continuing with the same tokenomic modelling of the previous 2 coins, RAI’s deflationary impact, compiled with its scarce supply, promises to be the regulatory coin of the entire system.”

STRATEGYOur investors, with their PIKA, THUNDER or RAI coins can opt for multiple strategies in how to profit; HODL, Stake, Evolve or Buy & Sell. All of these options can prove to be profitable! So let’s start with:

HODL (Hold On for Dear Life): You buy your PIKA and you decide to hold onto it and not participate in any of our ecosystem methods. This is a legitimate strategy. Witha deflationary tokenomic model, this means that simply holding your coins will boost your overall percentage of total ownership over time and with a diminishing supply, give you more power.

Stake: You buy your PIKA and decide that you want to enter it into our lucrative staking systems. This is a strategy more for the long-term holder as it will lock your tokens up for a minimum of 2 weeks. How is this model better then HODL do you ask? The long-term strategy with staking is to accumulate a larger supply of PIKA, this can take time but ultimately can prove to be an incredibly lucrative option because at the end of the day, the person who holds more PIKA, has more power to play our systems for profit!

Evolve: If you’ve read through HODL and Stake and it hasn’t quite tempted you just yet then evolving may just be for you! This is our world-leading and ground-breaking innovation in crypto! Most crypto-currencies implement a stake for reward model whereby you stake a base token and receive a rarer coin in exchange. Here at PIKA, we hate that model, it creates selling pressure on the very assets that you want to see go up in value. Our evolution system is a risk/reward system and is one of the most technical ways of playing our ecosystem. It involves you monitoring the market prices of all 3 coins and evolving at times that makes the most economic sense. This ability to play the market makes up one of the core philosophies of our GameFi mechanics! If you want to learn more about our evolution system, skip ahead to our dedicated “EVOLUTION” section.

Buy & Sell: This is the most common method that most investors will generally utilise, the old; “Buy low, Sell high” mentality. This is a very well tried and tested method and can make all investors profitable if played correctly, it can also be the riskiest strategy. The PIKA Project loves people that utilise this method because it allows our tokenomics to really shine through! Each transaction causing a decrease in total supply and a beefing up of our staking pools, it really is the life-blood of our ecosystem!

At the heart of our tokenomic model is our transaction redistribution fee. We have opted for a deflationary model to counter-act the plethora of reflectionary models that are in existence. It is the belief at PIKA that a reflectionary model only aims to create downward pressure on price by giving additional tokens to investors who will then sell. With a deflationary tokenomic model, investors benefit by simply holding their asset and allowing it to become rarer and more scarce over time.To help achieve this goal, we have created a redistribution fee that helps feed our entire ecosystem:

Pika staking

TRANSACTIONREDISTRIBUTION FEE

TOTAL REDISTRIBUTION FEE PER TRANSACTION (Including transfers) = 3%Breakdown of this fee is as follows and may change slightly over time:

- 1% added to relevant staking pools (PIKA, THUNDER, RAI)

- 1.75% added to Company Funds Wallet

- 0.25% Tokens Burned

This massively benefits our ecosystem by feeding PIKA, THUNDER and RAI into our staking pools, allocating funds into the team wallet for future exchangelisting fees and marketing costs as well as burning tokens to assist in lowering supply. The PIKA Crypto Project also believes in giving back in the form of:

STAKING

Our staking pools can be broken down into 3 different systems;

- PIKA Staking Pool

- THUNDER Staking Pool

- RAI Staking Pool

We will go through all 3 of these and give you a breakdown as to how all 3 work. When an investor decides to enter the PIKA Ecosystem Staking Pools, there are multiple factors that need to be considered. These factors ultimately determine what the investors Return On Investment (ROI) is per 14 day period;

- Amount of people in the staking pools. The more people, the more these rewards need to be split between those investors. - The amount of daily trade. The more PIKA, THUNDER and RAI is traded, the more that gets added to the staking pools - Evolution – The more people evolve into our higher tier tokens, the more tokens get added to the staking pools. These rewards are accumulated over a 14-day period and then distributed amongst investors in the following 14-day period. The claiming process is manual and investors will need to claim their rewards within that 14 day period or they will lose them. Rewards that aren’t collected in the 14-day period are re-allocated into the next cycles rewards.

When entering our staking pools, investors need to be aware that there is an entry fee cost, this is part of our GameFi mechanics and ensures that investors calculate the risk to reward ratio before making their decisions. This redistribution fee (Entry Fee) has been designed with 3 main focuses in mind;

- Lowering overall total token supply

- Funding community development through PIKA Partnerships and othercommunity building projects

- Creating GameFi mechanics to promote strategic profit analysis

Here at PIKA, we are the Pioneers of GameFi and our staking pools are just oneoutlet showcasing this!

Pika staking

POOL

This pool has different avenues of incoming PIKA feeding into it: PIKA staking details will be released with the Pika staking contract - (To be developed) A to be determined allocation of PIKA from all PIKA Booster Pack sales.

PIKA STAKING

REDISTRIBUTION FEE

(ENTRY FEE)

Disclaimer:All rewards that are claimed are subject to gas fees, this is a part of the Ethereum network costs and the team at PIKA only recommend staking your PIKA if you believe you will earn more in rewards then what the cost of the gas fees would be.

The THUNDER staking pool also has 4 different outlets for accumulating rewards to be announced with release of Thunder staking.

Disclaimer: All rewards that are claimed are subject to gas fees, this is a part of the Ethereum network costs and the team at PIKA only recommend staking your THUNDER if you believe you will earn more in rewards then what the cost of the gas fees would be.

RAI staking will not be enabled until NFTs are released. This is to enable our tokenomic development plan the ability to work to it’s fullest effect. The template on how the RAI staking pool will work however, will be released with RAI staking pool contract.

Disclaimer:All rewards that are claimed are subject to gas fees, this is a part of the Ethereum network costs and the team at PIKA only recommend staking your RAI if you believe you will earn more in rewards then what the cost of the gas fees would be.

EVOLUTION The process of evolution is unique to the PIKA Crypto Project and is at the fundamental core of our GameFi mechanics. This process allows investors to play the market in a way that is most profitable to them. What makes Evolution so unique is our static and never changing evolution ratio! As the market fluctuates and goes up and down in price, our evolution rate remains constant, meaning that investors can use this to their advantage!

Notice a difference in price between PIKA and THUNDER? Evolve and make profit! Or is evolution not profitable? Maybe you can sell PIKA and buy into THUNDER to receive more! This process is unique to the PIKA Ecosystem and separates us from a lot of our competitors!

Our Evolution rates are as follows:

PIKA Crypto believes that there is a big gap in the NFT Market when it comes to providing utility and aims to bridge this gap through multiple means! First of all, PIKA Crypto has an agreement in place with worldleading art and gaming development studio, to develop all of our NFT Trading Cards! This is a big step for PIKA as it looks to establish itself as a global force in the crypto NFT market. These NFTs will be available through a system that we’re calling Booster Packs. We will have 3 varying levels of Booster Packs;

- PIKA Booster Packs

- THUNDER Booster Packs

- RAI Booster Packs

The Booster Packs themselves will be NFTs, allowing investors the opportunity to buy/sell and trade without even opening them. However, if an investor chooses to open one of these packs, they will receive the following;

- PIKA Booster Pack – 7 Unique NFTs – 4 Common, 2 Uncommon & 1 Rare

- THUNDER Booster Pack – 7 Unique NFTs – 2 Common, 2 Uncommon, 2 Rare, 1 Super Rare

- RAI Booster Pack – 7 Unique NFTs – 2 Uncommon, 2 Rare, 2 Super Rare, 1 Legendary

Ultimately there will be 150 unique NFTs in combination with 3 unique Booster Packs. Common NFTs will have the largest minted supply and Legendary NFTs will have the lowest minted supply. Within these 150 NFT Trading Cards there will be varying elemental type animals in combination with weapon and shield Trading Cards. This will all be combined to form our Online Trading Card Game!

Our NFT cards will be collectible and can be added to our collectible pages on our website. We will be adding benefits to investors that complete collectible pages through rare and exclusive NFTs amongst other rewards. The integration of our NFTs via our website, marketplace and trading card game, all add utility and will provide extensive longevity to our ecosystem

Pika staking

TRADING CARD GAMES

This is one of the big development projects for us! A big goal but an achievable one! With the contacts that we’re building in the art and gaming development sector, we will be looking to create one of crypto’s best online trading card games! The difference with ours; You’ll be able to win PIKA, THUNDER or RAI from winning games! Our NFT tokenomic structure will allow for a portion of all sales to be fed into a reward system for our TCG. This whitepaper will be updated once development has progressed further on this front!

Currently development indicates that the game will be housed on our website and feed into our website system. This will enable us to create a massive network that all interweaves with each other; TCG, Marketplace, Profiles & NFTs, all existing within the same network, all interchangeable and all with ways to make profit.

The TCG will be formed around endangered and extinct animals. The premise of the game is that these animals have been transported to another realm where they take on more humanistic tendencies, such as the ability to wear armour and carry weapons. The NFTs being developed will be playable in the TCG.

As this is a significant financial outlay for the team, this project will take time to develop, we are breaking it up into 3 core phases:

Concept & Design Phase – Game design, art-work, table structure and game formatting are all designed in this phase.

Development Studio Collaboration Phase – This is where we research, negotiate and select a development studio that will create our TCG to the extent upon which we have designed. This needs to be carefully chosen and due diligence and research will be undertaken.

Development Phase – Development of the TCG is underway, alpha and beta testing will be done during this phase. The team will be looking to recruit game testers from the community for this purpose.

Quality Assurance Phase & Website Integration Phase – The most critical phase of our TCG development. This is where we need testers to deliberately try to break the game, the website and the integration of both systems. We will also be implementing reward systems during this phase and doing rigorous security and quality assurance checks.The development process will be communicated to our community in an open and transparent manner, we understand that investors want a detailed schedule of when this will be completed but until we proceed further into development, we will reserve the right to release this information.

*The Online Trading Card Game is in concept/design faze and this page will be updated as developments continue

WEBSITE

The backbone of our ecosystem is our website! Everything of importance runs through it and all future developments focus around it! If you haven’t bookmarked our site yet, do it now:

www.pikacrypto.com

if you participate in our ecosystem then you will be dealing with our website on a more and moreregular basis! The most exciting integrations onto our website:

- Online Trading Card Game

- Marketplace for buying and selling NFTs

- Profile System for investors to showcase NFTs, trophies & other information

- Evolution

- Staking

- + More in future!

Our profile system may be one of our most exciting website developments, this enables our investors to create an account on our platform. This platform enables investors to showcase NFTs, accumulate rewards for claiming, whether it be staking rewards or Online Trading Card Game rewards.

The KRAFT NFT MARKETPLACE

The Kraft will be an NFT marketplace that embodies the meaning of #GameFi.

Here at the KRAFT, we have a space where NFT game players and artists can collect and create NFTs. Through a unique collection method and with holding incentives for NFTs and PIKA, we have created a unique way to interact with NFTs.

The KRAFT is all about art and games, specifically blockchain based games. Being a product of GameFi means not only that you have perks for holding PIKA but also that it is more than just about blockchain gaming but also tradition gaming and the merging of the two. Other game NFTs will be on the KRAFT platform as well so you can have one place to review and trade all your gaming NFTs.

The 3 tiered coin system will be also built into the NFT marketplace, there will be a volume based token ranking system where users will get benefits. Once users reach a certian amount of volume with THUNDER or RAI, they will be able to list their NFTs with THUNDER and RAI as payment option.

Through the actual marketplace we have integrated different ways of keeping users interacting with the site. We have puzzle NFTs where users can collect NFTs to complete a puzzle with the final piece being a gift from the team.

A treasure hunt will be integrated into the platform as well where users will use clues to find NFTs and earn special prizes. We have a special collection of exclusive artists that we have contracted with from all over the world to bring some of the most breathtaking and awe inspiring NFT artwork onto The KRAFT.

This is just the beginning though, we are working with gaming studios and artists to bring the most exciting NFT marketplace for users to interact with.Even after the release of The KRAFT we will continue to improve the functionality. We enjoy interacting with our community and take comments on ways to improve seriously.

At PIKA Crypto we have multiple approaches to marketing. The crypto-space is such a congested and competitive market that to really stand out, a project must apply multiple marketing methods to be effective. The model that we use is as follows:

Grass Roots – This is marketing that targets our initial investor base with the implied effect of consolidating our base and creating a word-of-mouth method of marketing. These campaigns are designed to benefit our core community, the following are examples of methods we have used;

- $500 Airdrop Giveaway – Join Telegram, Discord and Tag 3 friends to join the giveaway

- $150,000 Market Cap focused giveaway organized by the whales – Reach a targeted market cap and members of the community win an allocation of the $150,000 prize pool based on two market cap levels.

Gaming Tournaments – Organising community specific gaming competitions with PIKA,THUNDER and RAI prizes for winners.

Region Targeted – With the aim of penetrating a particular demographic and geographical region of the world. This is a targeted campaign with the purpose of raising the projects awareness in those regions. Examples of this style of marketing;

Selected Exchange Listings – Selecting particular Crypto Exchanges based on their geographical location and targeted demographic.

Poster/Billboard Advertisements

More immediate impact forms of promotion, expensive but effective in impact. Previous examples of crypto projects using this method includes; New York Time Square Billboards, Burj Khalifa (Dubai) Building Advertisement and Piccadilly Billboards.

GLOBAL

Designed to be the broadest and widest range of marketing. Purpose is to raise brand awareness of the project and create buzz about the project. Examples that PIKA Cryptohave and will utilise;

- Dextools Banner – Receiving approximately 200M page views per month, dextools is the hub of Ethereum network crypto analysis. Placing prominent advertisement campaigns on this platform directly targets our main target market with most effectiveness.

- CoinGecko Advertisements – In the same vein to Dextools banners, CoinGecko receives a large amount of traffic through its platform and allows PIKA Crypto to tap into that market.

- Global Brand Ambassadors – Harnessing the power of celebrities to promote and pushthe project into the peoples consciousness in a more visible manner. Taking the form ofpartnerships (similar to PIKA Partners), however on a much larger scale. This form of marketing involves contractual agreements with celebrities in conjunction with mainstream media forms of advertisements.

- eSports Organisations – Whether partnering with existing eSports organisations or establishing a PIKA Crypto based team(s), this aims to target the gaming specific market with the aim of raising awareness of the project. Targeted marketing in this field would include trading card teams

WALLETS

CONCLUSIONPIKA Crypto strives day in and day out to forge a new genre in the crypto-space; GameFi. By Gamifying crypto, we’re allowing our investors to benefit from multiple different strategies; HODL, Stake, Evolve and Trade. The ability to use this system to arbitrage your way to success is something unseen in crypto to date and one that is sure to be mimicked by many projects moving forward.

Not being happy with simply creating a unique deflationary tokenomic model, the team is also blazing the way forward when it comes to value adding developments. Add into this, a to-be-developed Online Trading Card Game, that is going to be the global example of how crypto and gaming can blend, with the added benefit of investors being able to earn PIKA, THUNDER and RAI simply by winning games!

With the ability to market to a wide variety of investors, both serious and casual, PIKA Crypto promises to be a project that is widely adopted by the market and with targeted marketing campaigns designed to raise awareness and brand recognition, What you’re seeing from the team now is merely the beginning!

Whether you are a current investor or one simply looking into our project, this is one project you will be hearing a lot more from. With a team that has completely publicised who they are, who has given up employment to work full-time on the project, PIKA Crypto promises to be a project that lives up to its hype.

Because here at PIKA Crypto, we are the Pioneers of GameFi and how will you decide to play the game?