this strange planet earth
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This strange planet earth_
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This strange planet earth_Cristiano Betta Senior Developer Advocate
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Payments are cultural_Cristiano Betta Senior Developer Advocate
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@braintree_dev @cbettaBraintree
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battlehack.org
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September 12-13 in Stockholm
blueprint.paypal.com starttank.com
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“Why would I care about accepting anything else than credit cards for my service/product?”
- Anonymous startup founder
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“Everyone has a credit card, right?” - Anonymous startup founder
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“If you don’t have a credit card you’re not worth my attention!” - Anonymous startup founder
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@braintree_dev @cbettaBraintree
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
Online transactions
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Online transactions
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Online transactions
* 11% credit card
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Online transactions
* 11% credit card* 7% written authorisation
@braintree_dev @cbettaBraintree
Online transactions
* 11% credit card* 7% written authorisation* 5% credit slip
@braintree_dev @cbettaBraintree
Online transactions
* 11% credit card* 7% written authorisation* 5% credit slip* 56% Direct Debit
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
Europe: 740m+ people
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EU: 503m+ people
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€: 334m+ people
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80%: 267m+ people
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@braintree_dev @cbettaBraintree
France
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
Online transactions
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Online transactions
@braintree_dev @cbettaBraintree
Online transactions
* 57% visa/mc/amex
@braintree_dev @cbettaBraintree
Online transactions
* 57% visa/mc/amex* 26% paypal
@braintree_dev @cbettaBraintree
Online transactions
* 57% visa/mc/amex* 26% paypal* 18% other
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
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Germany
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
Online transactions
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Online transactions
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Online transactions
* 46% ELV
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Online transactions
* 46% ELV* 26% other
@braintree_dev @cbettaBraintree
Online transactions
* 46% ELV* 26% other* 9% visa/mc/amex
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
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USA credit card debt in 2015
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$11.89 trillion
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$11,890,000,000,000
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Greek Debt
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$340 billion
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35x
CC
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Current Accounts
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
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@braintree_dev @cbettaBraintree
•Apple Watch
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@braintree_dev @cbettaBraintree
•Apple Watch
•iPhone
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@braintree_dev @cbettaBraintree
•Apple Watch
•iPhone
•Credit Card
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@braintree_dev @cbettaBraintree
•Apple Watch
•iPhone
•Credit Card
£299+£539 = £838
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@braintree_dev @cbettaBraintree
Paraguay
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$4305 / year
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£838 = 30%
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Paraguay
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Uruguay!
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Paraguay
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Malawi
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5x
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!Malawi
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Malawi!
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@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
[email protected]_dev @cbettaBraintree
[email protected]_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
@braintree_dev @cbettaBraintree
Bitcoin Market Cap
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Bitcoin Market Cap $3,274,027,612
Greece Debt
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Greece Debt
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$340,000,000,000
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German GDP
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$3,700,000,000,000
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Kenya GDP
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Safari
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Jumbo
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Kenya GDP
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@braintree_dev @cbettaBraintree
$55,000,000,000
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$600,000,000
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M-Pesa : Kenya GDP 1%
AuroraCoin
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Cash
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Digital cash
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PP/BT
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PP/BT
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CC+BTC+PP
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“I’d be crazy if I wouldn’t let a customer pay me the way they prefer!” - Awesome startup founder using Braintree
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c2cbcec4a735ecaf477ca35a199259776c39a280b86699c569ba86fcae42ea2d10ff6b46c02c61491930d12b7130727e70f84825930cec3a75e73764efb6ab68
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4cbba53e4279a9e0880123e08a7c1e8ac7ef4fc6b4bd932e111955840e8ab4fa585fdd742a543e9e2bf532600de94dbf31a9497ab779796cc25cb95a2810e774
[email protected]_dev @cbettaBraintree
[email protected]_dev @cbettaBraintree
1375750f66f691000d5aaa486fe954222bc328ca0cd73ca2977dafdc3ca292bf1b013536fa22967e19eea5a1558dbbe2ca9ee5c18ab5c26449a3eab805e22281
[email protected]_dev @cbettaBraintree
1375750f66f691000d5aaa486fe954222bc328ca0cd73ca2977dafdc3ca292bf1b013536fa22967e19eea5a1558dbbe2ca9ee5c18ab5c26449a3eab805e22281
nonce = temporary token
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How do you pay?
Cristiano Betta
Senior Developer Advocate @ Braintree_PayPal
braintreepayments.com betta.io slideshare.net/cbetta
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