three opportunities you can’t afford to ignore...three opportunities you can’t afford to ignore...
TRANSCRIPT
Three opportunities you can’t
afford to ignore
Alan ZeichickEditorial Director
BZ Media’s SD Times
@zeichick @sdtimes #LLUS12
Translation:
Let’s make some money!Let’s make some money!
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It’s Easy.It’s Easy.
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(Let’s skip the mapping.)(Let’s skip the mapping.)
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Enjoy the rest of the
conference!conference!
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Maybe it’s not
that easy.that easy.
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� Flexibility� Flexibility
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� Cost-Containment� Cost-Containment
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� Long-Term Stability� Long-Term Stability
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� Simple Admin� Simple Admin
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Software and services
you can license and admin.you can license and admin.
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Learn from
Amazon, Salesforce, Google.Amazon, Salesforce, Google.
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What makes a solid
software business?software business?
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Help customers make money…
Help customers save money…Help customers save money…
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Ask them where their pain is.
Help them focus on their business.Help them focus on their business.
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What are you selling?Does that align with your customer's expectations?Does that align with your customer's expectations?
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What do your customers expect?Does that align with your business model?Does that align with your business model?
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Yes, you’re in the software business.
No, you’re not in the software business.
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You are in the problem-solving business.You are in the problem-solving business.
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Lots of value-add you can sell.Lots of value-add you can sell.
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Zero admin for customer.Zero admin for customer.
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Zero hassles for customer.Zero hassles for customer.
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License simplicity for customer.License simplicity for customer.
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Customer benefits on Day 1.Customer benefits on Day 1.
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Summarize:
Rapid ROI for the customer withRapid ROI for the customer with
a relatively straightforward
business proposition.
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Three opportunitiesThree opportunities
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One more.One more.
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Recap:Recap:
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Thank you.Thank you.
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