DD IGITALIGITAL & P& PRINTRINT

SSPONSORSHIPPONSORSHIP OOPPORTUNITIESPPORTUNITIES 20112011

Connect Your Connect Your BrandBrand With Our Millions Of With Our Millions Of FansFans!!

20112011 sees the dawn of a new era in the sees the dawn of a new era in the live music and entertainment industrylive music and entertainment industry

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Presenting An Opportunity To...Presenting An Opportunity To...

��ATTRACTATTRACT high spending consumershigh spending consumers��ENGAGEENGAGE with consumers along their daily journeywith consumers along their daily journey��IMPROVEIMPROVE business differentiation and loyaltybusiness differentiation and loyalty��MEASUREMEASURE impact on revenue and brandimpact on revenue and brand

• Over 130 Million tickets sold in 2009

• 77% of tickets sold online

Our TICKETING NETWORK powered by the

#3 E-COMMERCE PLATFORM ON THE WEB

rank company

1 Amazon.com

2 Staples, Inc.

3 Ticketmaster / LN4 Dell, Inc.

3 Office Depot, Inc.

Top 10 Internet e-retailers2008 transaction

revenue ( $ )

19,170,000,000

7,700,000,000

6,769,656,0764,830,000,000

4,800,000,000

3

• 300,000+ global events per year

• Fully functional mobile application

and WAP site

3 Office Depot, Inc.

4 Apple, Inc.

5 OfficeMax, Inc.

6 Sears Holdings Corp

7 CDW Corp.

8 Newegg, Inc

Source: Internet Retailer “Top 500 Guide” 2009 Edition and Live Nation internal year end results for 2009

4,800,000,000

3,642,118,080

3,083,730, 683

2,693,433,600

2,600,122,100

2,100,000,000

DIGITAL

•Average monthly unique visitors = 1.7 million

•Average monthly impressions = 30 million

•Average monthly page views = 20 million

•Average page views per visit = 10

ENVIRONMENTReach live entertainment ticket purchasers across Canada by utilizing Reach live entertainment ticket purchasers across Canada by utilizing

digital and print assets to drive home your message…digital and print assets to drive home your message…

PRINT

•15 million tickets distributed annually

•500 venues across Canada

•Over 200 ticket agents, 800 staff, 3 regional call centres

•Over 250 Ticketmaster and Admission outlets nationally

*Source: comScore, WebTrends

•Average page views per visit = 10

•Average visit duration = 5 minutes

•Opt-in email subscribers = over 1,000,000

TARGET BY GENRE

Drive your brand message through one of Ticketmaster’s key categories

Music genre:Teens, Adults

Age segments: 18-34, 35-54

Occupations: Students, White Collar Professionals,

Blue Collar Workers

Age segments: 18-34, 25-54

Occupations: White Collar Professionals, Blue

Collar Workers, Students

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Sports genre:Sports Crazed Men

Arts & Theatre genre:Active Affluents

Age segments: 25-54

Occupations: MOPEs (managers, owners,

professionals, executives)

Family genre:Key Household

Influencers

Age segments: 25-54

Occupations: Chief Household Officer, White Collar

Professionals

DIGITAL ASSETSDIGITAL ASSETS

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Ticketmaster.caLivenation.com Admission.com

PAGE TAKEOVEROwn one of Ticketmaster’s key categories through a

WALLPAPER SKIN TAKEOVER

Permanent fixed

placements include:

•Wallpaper skin•Big Box •Leaderboard

PUSHDOWN UNIT

DOMINATE the page

with a push down unit

that takes over the page

and pushes down all

content!

Target to:Target to:

FACEBOOK INTEGRATION

•Facebook integration through a skin on the Ticketmaster

Drive live entertainment fans to your brand’s Facebook social network!

“Like” button to help grow your brand’s social community

Ticketmaster Facebook module which resides on all homepages: Music, Sports, Arts & Theatre, Family and Homepage

POLLING PAGEConnect with the customer during the transaction process!

The purchaser will see your message up to 3 times during each transaction!

Over 6 million impressions available per month!

Full polling page skin

300x250 big box placement

TICKETALERT EMAIL BLAST

Give your brand ownership of the email

blast by announcing your solo sponsorship

of the ticketAlert:

• “Sponsored by”

• Big Box

Speak directly to more than 1,000,000 ticketAlert opt-in subscribers looking to find

out about the hottest concerts and events

before tickets go on sale!

• Big Box

TICKETFAST E-TICKET

Deliver your message on the

ticket front!

More than 3,000,000 e-tickets

reaching online purchasers

annually!annually!

Sampling of Venues:

�Air Canada Centre�Rogers Centre�Molson Amphitheatre�The Guvernment�Kool Haus�Lee’s Palace

�Massey Hall�MTS Centre�Rogers Arena�Rexall Place�And more!

PRINT ASSETSPRINT ASSETS

ticketBacks

Your message

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Your message guaranteed in the hands

of live entertainment enthusiasts

TICKETWALLETS & DIRECT MAIL INSERTS

An exclusive direct to consumer showcase of your brand

ticketWallets Inserts

100% 100%

Open Rate!Open Rate!

Our VALUABLE PARTNERS

Ticketmaster and Live Nation Entertainment help some of the biggest

brands in Canada drive their businesses

Let Ticketmaster deliver your core audience through a 360° sponsorship solution!

• Digital

• Direct to Home

• Contesting

• Direct to Inbox

• Prizing Partner

• PIN Code Programs

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• Contesting

• Customized Box Offices

• In-Venue Activations

OUR FANS. YOUR BRANDS .

• PIN Code Programs

• Luxury suites and ticket access

• Exit Sampling