tips for android publishing in china

Your Monetization Partner for:

Private and Confidential | Copyright of Stream Media Pte Ltd, Singapore

About Us – Stream Media



Zi Yong is also the founder of CodeAndroid, Android developer group for Singapore, Malaysia, Indonesia and Thailand

Mobile phone is the most popular device in the world. 4.6 billion mobile subscribers!

Stream Media is founded in 2009 by Chua Zi Yong

Our Vision: To connect the world’s goods and services via mobile



Stream Media is invested by

Today we are a team of 16



Our main product

MoVend seeks to your be de facto platform for monetization on mobile

In-app payments to local payment in more than 38 countriesContent delivery platform for digital content Distribution for Android apps to localized channels in Asia



• In-app billing and content delivery platform for digital content

Able to charge users worldwide – using payment methods they are familiar with

Turn-key integration with cloud services to handle content delivery, security and user management

Operator billing with 110+ operators in 38 countries



Published more than 700 Android games in Asia Pacific through operator, handset manufacturers and social networks to more than 30 million Android handsets

Clients

Partners

• Distribution for Android apps to localized channels in Asia



3 Quick Tips about China Apps Market



1. Business Model that Works – Advertising or In-App Payments

• All or nothing – Free is the only viable way to get notice and downloads

• Piracy – It is extremely easy for you app to get hacked and pirated*

• Micro-transactions – Users are willing to pay, proven many years before by game companies like Lakoo and WiStone

* MoVend has a piracy and data security solution in-built



2. Distribution is complex

• 3rd party app stores are extremely viable in China

• Specific to regions or networks where they market apps to their users

• Fragmentation will continue – operators and OEMs are got into the game relatively late

• For app developers, find a partner who can help you



3. Know your customers

• Devices in China are relatively different – majority are lower end devices with less resolution screen and processing power

• J2ME is still big, but Android growth has already exploded

• Consider the platform and device requirements (e.g. scale down graphics and processing requirements)



For partnership opportunities & sales discussions:Chua Zi YongCEO+65 9794 [email protected] blog.movend.co

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MoVend

@getMoVend

Ask us: how we market your app, how we make you money

tips for android publishing in china

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